What if the way I’ve been chasing success has been pulling me further away from myself?

As an entrepreneur, it’s easy for me to focus on goals, growth, and productivity. But I’ve learned that not all goals are created equal. Some come from my own values and embodied desires—while others are borrowed from culture, comparison, or what success is supposed to look like. And when I don’t pause to notice the difference, even achieving them can feel strangely unfulfilling.

In this episode of Success Genius, I reflect on the core teachings of the Wanting Well series and explore how desire isn’t something to control or suppress—it’s information. I talk about the difference between thin desires that drain us and thick desires that sustain us, why enoughness is a relationship rather than a number, and how capacity—not discipline—is what allows success to actually feel good.

This conversation is an invitation I’m giving myself, and maybe you too: to stop chasing what looks impressive and start building a version of success that fits my life, my energy, and who I want to be. Because real fulfillment isn’t about wanting less—it’s about wanting what’s truly mine.

Topics covered in this episode include:

• Why desire isn’t the problem—and how to read it as data
• The difference between borrowed goals and embodied, authentic desires
• How comparison, scarcity, and the myth of “more” distort what we want
• Designing goals, systems, and success that actually fit your nervous system and capacity

If you’re ready to stop chasing what looks good on the outside and start building a version of success that feels aligned on the inside, this episode is for you. Tune in and reconnect with goals that support your energy, your life, and who you’re becoming.

Resources Mentioned:

Get The Book:  https://book.neillwilliams.com/book

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