Today is another one of those big days. One of Susanna’s most sought-after guests is on the show. Anthony Ianarino, international speaker, bestselling author, entrepreneur, and sales leader specializing in complex business-to-business (B2B) sales. He is also a founder and managing partner of two closely held, family-owned businesses in the staffing industry, leading both entities in strategic planning while growing sales. Anthony is best known for his work at The Sales Blog, which has helped him gain recognition as a top thought leader in sales strategy. 

Luke and Susanna dive right in and ask about Anthony’s ‘one up, one down’ philosophy when engaging with prospects. Anthony gives incredible insight on how to succeed whether you are in either of those scenarios and how to use data to draw clients in and view you as a consultant and not just a seller. Susanna, Luke and Anthony also discuss the lost art of focus, books far outside of sales and recruitment that can help you to reach new levels of success, going on a negativity fast, reframing negative events, the ability to change other people’s mindset, why most sales books are boring, and some sneak peaks at Anthony’s new book.

Today Susanna is joined by Co-Host Luke Smith, and guest Amy Morris,

Connect with Amy here

If you know anything about Lysha Holmes, you know that she tells it like it is and wears her heart on her sleeve. She also has 21 years of Rec2Rec under her belt and brings amazing stories and knowledge to share in this episode.

She and Susanna talk about being both honest and kind, how much is too much to share on LinkedIn, having courage to meld your personality and brand, how real talk attracts people to you, how connecting personally creates deeper more trusting business relationships, addictive personalities vs. consistent performance, why you should treat your desk as your own business, and SO much more.  

Listen to Lysha's Podcast

This is a BIG day!! Allison Walsh, JD, is an expert business consultant, founder, bestselling author, international speaker, and influential leader helping high stakes women build their confidence, grow their businesses, and elevate their personal brands.

Goals provide accountability. Stick to micro-commitments in order to build momentum. Allison then spills her ‘secret sauce,’ the biggest and most impactful frameworks that she uses with her clients which internalizes the process of reaching the goals you set for yourself. They discuss using past models of success, the compounding returns of persistence and consistency, setting reachable, shorter interval goals, and avoiding quitting after small failures.

They finish with a rapid-fire masterclass on how to approach personal branding. This episode is rich with wisdom, tips, tricks, and actionable advice.   

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Connect with Allison Walsh here

Order Allison Walsh's best-selling new book here

Just when you thought the deal was done…Bam, enter the counter offer. A phenomenon so frustrating, Susanna named the podcast after it! But what if you could greatly reduce that situation from happening? Today Susanna and Luke give loads of advice and useful tips on how to avoid the counter offer from blindsiding you, resulting in more placements and more money in your pocket. On top of that, these techniques also result in happier clients and candidates.

Connect with Luke and Envisage Search or via mobile - +447940920533

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In a time when many supply teachers are leaving the profession at a record rate, there is a strong belief that something needs to change. Zen Educate offer a refreshing way to ensure that education professionals get a better deal by reinventing the productivity and rewards offered in education supply.

Slava begins with a little background and how one of his first business ventures scaled up and now his company Zen Educate that is in over a thousand schools in the UK, and growing rapidly in the USA.

In a time when teachers are leaving the profession at a record rate, Zen Educate are helping to bring easy, convenient, quality matching, flexible roles to teachers at their fingertips, which can help to keep teachers doing what they love in a whole new way. Zen has a different approach to their company culture as well, and Slava has a passion for getting this right for teachers. Susanna also knows that some education recruiters who were ready to move onto something new have been reenergised after working with Slava and Zen Educate.  

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Susanna is so excited to introduce today's guest, Liza Al Sady, a former top biller in one of the UK's largest education recruitment agencies. Lisa is now a business manager at the company Investigo, working in change and transformation. A top performing recruiter, Lisa has been on a five year self-discovery journey in alternative therapies and wellness programs, and has discovered breath work therapy, which has changed her life.

In 2022, she founded Soul Space Studio, who work with businesses all over the UK to manage stress in such high pressurized environments like recruiting. Liza knows the pressure of the business, and shares personal stories of how she self-medicated to get through and not have to deal with the everything around her. She then shares how to move away from that, how it changed her life and how it can change your life too.

Find out more about Liza on LinkedIn and Soul Space Studio

and Instagram and Linktree

Susanna and Luke are thrilled to have the group CEO of Tradewind Recruitment, Sanza Teaching Agency, and Accelerate Teaching making up one of the most influential Education Recruitment networks in the UK. Nick shares his background and journey to where he is today. They discuss Tradewind’s reputation and how they stand out by they way they compensate their employees as a full, thoughtful package that rises out above the rest, and how they genuinely put their people first. Nick talks about how important rec to rec’s are in getting the candidates they need, the actual and perceived threat of the tech market, the importance of mindset and attitude when hiring, and what the future holds.

Find out more about Nick Murphy

Find out more about Luke Smith

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Today is a special show, Susanna has brought one of the top executive search recruiters around, Luke Smith of Envisage Search, to co-host today’s episode with the amazing Louise Archer, Founder of Retrained Search. 

Louise talks about her background in recruitment and how she made the shift from contingent recruitment to winning the work on a retained basis, then moving to training others to do the same. She talks about the incredible diversification of sectors in her portfolio and the variety of methods in which she delivers her information. 

Susanna asks how contingent recruiters can make the switch when they feel there is too much pressure to deliver. Louise talks about her mindset trick to relieve this feeling. She talks about how to identify the existing clients you have that are best to transition to retained, why complete transparency is vital, the extra value you can deliver to clients, how to leverage information that the client has already gathered, when and who to trust, winning vs. delivering, the thing that will bite you in ass every time, and what’s coming next for Louise.

Learn more about Louise Archer

Find out more about Luke Smith

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Steve Guest is a busy man. Author, podcast host, keynote speaker, founder of the 12-Week Recruitment Mastery Programme, and one of the most experienced and knowledgeable recruiters around. Steve starts out by telling us how he fits it all in, and the time structure that is key to his productivity. He also has been branching out in marketing and webinars which was totally new to him, and he was unsure about how it would go, but Steve believes it’s necessary to learn and stretch your abilities, even if it may fail, because he doesn’t want to live a life of “what if’s.” He gives excellent and simple tips on how to grow your personal brand, cold calling strategies, breaking the pattern when trying to get through to tough clients, how to differentiate yourself, and making KPI’s work for you.

Find Steve Guest on LinkedIn

Get a copy of his book Top Biller 

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