Heather Vernon never expected to become an entrepreneur. Her goal after university was to become a teacher, through the Teach First graduate programme - two years of intense learning on the job, schooling disadvantaged children in low income communities. It taught her resilience and prompted a move into politics, initially at a local level, then a job with the Labour party, advising members of the then shadow cabinet. She tells Evan Davis why working at Westminster was initially terrifying and what encouraged her to set up a PR business with a friend.

(Image: Heather Vernon Credit: Woburn Partners)