Mike and Gary talk about the perks of expanding an Amazon business to Japan, including the actionable steps to get started.

Choosing the right marketplace is just as important as choosing which product to sell on Amazon. But there’s one huge marketplace that US- and EU-based sellers may be sleeping on: Amazon Japan. 

Amazon.co.jp is one of the biggest marketplaces no one is talking about, with its over 600 million monthly visitors, domestic FBA services, and fewer competitors. 

Joining me for this episode is Gary Huang, who’s one of our favorite guests on the podcast and is currently dominating the Amazon Japan marketplace as we speak. He’ll give some valuable insights about the dos and don’ts of expanding to Japan as an established ecommerce seller, some actionable steps you can take to get started, and a lot of tips and tricks in between. 

If you’re on the lookout for a profitable Amazon marketplace to expand into, definitely listen in.

Timestamps: 

• 1:05 – Are Amazon sellers sleeping on Japan?

• 3:44 – Japan’s ecommerce market makeup—why it’s a great opportunity for sellers

• 5:55 – The perks of selling on Amazon in Japan 

• 8:37 – The right way to translate your listings to Japanese

• 9:25 – Why I’m pessimistic about continuing on the Amazon treadmill

• 11:37 – Differences between Amazon US and Amazon Japan

• 14:40 – How your costs are lower when selling on Amazon Japan

• 16:13 – Debunking some myths about selling on Amazon Japan

• 18:45 – Steps to get started selling on Amazon Japan

• • 18:56 – Step 1: Product-Market fit analysis and the right way to do it

  • 21:35 – Step 2: Checking Japan product regulations

  • 24:12 – Step 3: Being aware of compliance and licensing

  • 26:32 – Step 4: Transferring your Brand Registry to Japan

  • 27:19 – Step 5: Get your translations done; Offer japanese language customer support

  • 28:15 – Step 6: Localization

  • 29:18 – Step 7: Getting ready to sell

• 30:11 – How to price your products on Amazon Japan and other marketplaces

• 31:54 – The first ever Amazon seller summit in Japan 

I wanna thank Gary for giving us yet another value-packed episode. If you’re thinking about selling on Amazon Japan in the near future, be sure to check out the first-ever 7 Figure Seller Japan Mastermind in Tokyo this April 4-5 to listen in to some deep dives on Japan ecommerce from Amazon insiders, expert importers, and more. 

That’s it for this episode. Don’t forget to leave us a review on iTunes if you enjoy all our content. Happy selling and we’ll talk to you soon!

“Every man has two lives, and the second starts when he realizes he has just one”— Confucius.

In this episode, I’ll be talking about the recent passing of my cousin and longtime business partner Jay, and the valuable lessons I learned from taking care of him during his final days. 

Dealing with the aftermath of a loss and the thought of one’s own mortality can be difficult—even morbid—topics, but I’ve come to realize the infinite value of taking control of our lives, planning for the aftermath of our own passing, and getting our affairs in order for the sake of those we leave behind. 

Timestamps: 

• 00:00 – Intro

• 05:10 – Becoming caretakers for our loved ones

• 06:55 – Schedule your annual checkup ASAP

• 11:36 – Getting your affairs in order

• 16:11 – Dealing with the trauma of loss

• 19:12 – The value of coming to terms with your own mortality

I want to thank Jay for all the memories and everything we shared together. 

Please make sure to get that checkup and let me know if you can. It would mean the world if even only one person takes action because of this episode. Entrepreneur or not, always remember to prioritize your health and advocate for being prepared for the worst case scenario in this unpredictable life. 

Happy selling, and I’ll see you in the next one.

Mike and Dave discuss the thought processes and nuances of their business goals for 2023 and beyond.

Setting a trajectory and an overarching vision for your ecommerce business is not as simple as it sounds. There are myriad factors that can influence how and why you set your goals and, more importantly, whether they are realistic and achievable for your company. 

In this episode, Dave and I will not only be talking about what our goals are, but we’ll be talking in-depth about the thought process behind those goals and the various nuances of effective goal-setting for an ecommerce brand—from the quality of your employees, to your team structure, to which aspects of your finances play key roles in your company’s growth prospects. 

Timestamps: 

• Intro - 0:00 

• The driving force behind Mike's diligence when it comes to 2023 planning - 1:56

• How involved should you be when it comes to setting goals? - 2:56 

• Goal #1 – Dave’s first goal of the year and the dilemma about goal-setting - 4:08

• Mike's accomplishments in 2022 - 5:32

• Our goal for EcomCrew in 2023 - 6:37

• Why goals-setting depends on what type of team you have - 7:35

• Dave's big mistake when setting goals - 8:18

• How to draw the line between leading and doing - 10:42

• Should you have a CEO/COO? - 12:52

• Goal #2 - Focusing on defensible products - 17:58

• The strategy of launching products monthly - 19:32

• Big ecommerce opportunities in 2023 - 23:12

• What qualifies as a ‘moat’ around your products? - 26:16

• How long can that moat around your products last? - 32:12

• Goal #3 - Being more hawkish on costs - 38:11

• Should you turn off all auto-campaigns on Amazon? - 39:56

• Is the Peel, Stick and Block method still as relevant as before? - 42:00

• Dave's thinking of a brand sale - 46:11

• Are FBA Aggregators looking to go public this year? - 50:00

• Is investing in Amazon Businesses better than Treasury Bills? - 51:19

I hope you took away some valuable insights from this episode that you can use to sort out your business goals for this year. Don’t forget to leave us a review on iTunes if you enjoy our content. 

Happy selling and I’ll see you on the next one!

Mike and Kevin talk about the value of your time and setting priorities as an ecommerce influencer, the reward of being able to help other people out, and what the endgame is for recognized personalities in this space. 

Being a recognized personality in ecommerce takes a toll, whether it be on your time, your energy, or even just struggling to manage your relationships with people. In this episode, we’ll talk all about the value of amplifying your time as an ecommerce influencer, why we do what we do, and where this niche industry is heading—joining me for this one is a legend in the space, Kevin King. 

Kevin is a highly regarded figure in the ecommerce ecosystem who’s built a solid following for things like the Freedom Ticket Course and the Billion Dollar Seller Summit. He is also now the host of the AM/PM Podcast, which is among the best listens I can recommend to ecommerce sellers of all stripes. 

Timestamps:

• The value of multiplying your time as an ecommerce influencer – 0:55
• How I handle ecommerce consulting requests and other gigs – 5:30
• Some perks and struggles of being recognized by people – 6:49
• The rewards of helping ecommerce sellers and making a difference – 10:44
• Kevin’s experiences as a well-known figure in ecommerce – 13:05
• What’s the ideal endgame for ecommerce influencers? – 15:10
• How Amazon and the ecommerce industry in general is shifting  – 20:24
• Why government intervention is good for Amazon sellers – 24:55
• What made Mike decide to move to Vegas – 28:06
• What the Billion Dollar Seller Summit is all about – 30:15
• How to get a hold of a replay package from the Summit – 39:44
• Growing a podcast in the ecommerce space – 42:18

I want to thank Kevin for taking the time to do this episode with me and giving some invaluable insights all of us can reflect on. Check out some of the awesome stuff he’s doing below:

• The Freedom Ticket
• Billion Dollar Seller Summit
• AM/PM Podcast

That’s it for this episode. Happy selling and we’ll talk to you soon! 

Mike and Dave reflect on 2022 as ecommerce entrepreneurs, including their biggest wins, failures, and general outlook moving forward.

2022 was a year of successes and challenges for ecommerce sellers—the industry is literally shifting right beneath our feet!

In this episode, Dave and I will take a closer look at how 2022 has been for us as ecommerce sellers, what with all that’s going on between the market coming out of the pandemic, changing administrations, and Amazon’s constantly changing policies.

We’ll be breaking down some of our biggest wins, including raising our traffic on all properties, as well as our biggest challenges, such as nightmares on the logistics front. We’ll also touch on the biggest complexities that we faced as entrepreneurs to give you an idea how to sort them out for your own business. 

Timestamps:

• Why we think our annual review episodes do so well – 0:55

• What grade would we give our 2022? – 3:15

• Why 2022 was the year of margin compression for Amazon and third-party sellers – 9:00

• The biggest complexities in business that we dealt with last year – 15:12

• Should you rent or buy your own warehouse? – 17:31

• How we raised SEO traffic for all properties – 23:22

• The value of a healthy work-life balance for entrepreneurs – 34:35

• Why 2022 has been a real hiring nightmare for ecommerce sellers – 39:36

It’s been a rollercoaster of a year indeed, but we’re always grateful to you guys for sharing your time with us and supporting this podcast. Here’s to a lot more reasons to celebrate this 2023. 

Don’t forget to leave us a review on iTunes if you enjoyed this episode. Happy selling and we’ll talk to you soon!

Mike and Ben do a rundown of EcomCrew’s top podcast episodes of 2022, which includes a couple of pleasantly surprising entries this time around.

Last year was another one filled with insightful conversations with people from within (and some outside of) the ecommerce ecosystem. In this episode, our podcast editor Ben will join me for a rundown of EcomCrew’s Best Podcast Episodes of 2022 where we’ll explore which episodes really resonated with our listeners this past year. 

Timestamps:

• How we find out our top podcast episodes every year – 2:50

• #10 E438: Trekking Through Product Development with Hasan Hasmani – 5:10

• #9 E440: Our First (and Only) Episode on Cryptocurrency – 8:05

• #8 E427: The Top 10 EcomCrew Podcast Episodes of 2021 – 10:58

• #7 E431: Struggles of Running an E-Commerce Business Amid A Pandemic – 11:49

• #6 E437: Making Sure Your Price is Right with Drew Marconi – 13:52

• #5 E432: Mike and Dave’s Business Review 2021 – 15:35

• #4 E445: Everything You Need to Scale Your FBA Business [Under the Hood] – 17:42

• #3 E425: The 5 Best Amazon Seller Software in 2021 – 21:15

• #2 E424: How to Sell Your Brand for 8 Figures with Josh Dittrich – 23:29

• #1 E426: Applying the 4-Burner Theory for Ecommerce Sellers with Greg Howlett – 26:38

I want to thank everyone for supporting the EcomCrew Podcast. Whether you’ve been with us from the start or are just tuning in, I appreciate your time and feedback. I’m sure 2023 will be another year of insightful podcast episodes, and I can’t wait to unpack which ones top the charts next time around. 

As always, don’t forget to leave us a review on iTunes if you enjoy our content. Happy selling, and we’ll talk to you soon!

Mike and Ben go over EcomCrew’s Amazon ToS Handbook to answer some burning questions you might have as an ecommerce seller.

Being an Amazon seller is tough, and the fact that Amazon rarely ever gives categorical answers to sellers’ questions does not make it easier. Matter of fact, Amazon’s selling terms of service are almost always either vague, elusive, or downright contradictory. 

This is why we crafted EcomCrew’s Unofficial Guide to Amazon ToS, where you can find the answers to all your burning questions as a seller all in one place. 

In this Back to Basics session, Ben and I will go through the handbook to give you a clear idea of what you can and cannot do on Amazon..

Timestamps: 

• Intro – 00:00
• EcomCrew’s Unofficial Amazon ToS Handbook – 1:50
• The big problem with Amazon’s terms of service – 3:10
• Can I put my URL on the product packaging? – 5:35
• Can I add HTML links to my Amazon product description? – 12:40
• Why is my product tagged as an adult item when it’s not? – 14:04
• Is there a limit to how expensive I can sell my product? – 19:03
• Can my friends and family write customer reviews for my products? – 21:40
• Can I pay for product reviews? – 25:45
• Is encouraging customers to leave positive reviews allowed? – 32:59
• Can I give away my products? – 35:30
• Are using two-step URLs still a thing? – 37:00

I wanna thank Ben for coming on and doing this very insightful episode with me. Check out some of our other Back to Basics episodes below: 

• E456: Back to Basics – Costs and Profitability Q&A

• E465: Increasing Profitability Q&A

Please don’t forget to leave us a review on iTunes if you enjoyed this episode. Happy selling and we’ll talk to you soon!

Mike and longtime China-based seller Cameron talk about the reality of the pandemic situation in China and how ecommerce sellers can plan their trips back to the factory of the world this year.

Whether you’re only just starting out or are running an established ecommerce brand, there’s a good chance that your business is tied to China one way or another. I myself visit Hong Kong and China to attend trade shows, speak at seller conferences, and get some facetime with my factories every year—at least before the pandemic hit. 

Fast-forward a couple of years and ecommerce sellers are now itching to go back to China to optimize their supply chains and scale their businesses. That’s why in this episode, we’ll be talking all about the current COVID situation in Hong Kong and China and everything sellers need to know before visiting in 2023. 

Joining me for this episode is Cameron. He is a returning guest on the podcast and a longtime ecommerce seller who is currently based in China. If you’re planning a trip down south this year, you’ll definitely get a lot out of this episode.

Timestamps: 

• Cameron’s life in China – 2:03
• The reality of the COVID situation in China – 6:11
• How safe is it to travel to and from China today? – 20:13
• What the current protocols are for visiting China in 2023 – 23:45
• Are old business Visas to China still valid? – 28:27
• Which big trade shows will be returning this year? – 31:50
• The ideal time of year to visit China – 38:23
• Do you see foreigners in China right now? – 40:01

I wanna thank Cameron for taking the time to do this episode with me. I’m excited to have him back on the podcast down the road and hopefully talk about something other than the pandemic. 

As always, don’t forget to leave us a review on iTunes if you enjoyed this episode. Happy selling and I’ll see you on the next one!

Mike and Dave reveal the winners of EcomCrew’s annual software poll, along with some juicy insights, trends analysis, and predictions for the future of SaaS.

It’s that time of the year again!

In this episode, Dave and I will be revealing the winners (a couple of which you might not have expected) of last year’s survey to find out the Best Amazon Seller Software across five categories:

• Product and Keyword Research
• PPC Management
• Reimbursement Services
• Repricing Tool
• Product Launches and Giveaways

On top of that, we’ll be talking about the value of creating original content in light of recent industry trends, the significant shifts in software usage among sellers, and the future of the SaaS ecosystem. Let’s get right into it:

Timestamps: 

• How the EcomCrew Software Poll got started – 1:54
• AI and other trends in content generation – 4:45
• The best product and keyword research tool – 9:15
• Why more sellers don’t use product and keyword research tools anymore – 12:53
• The best PPC software – 15:56
• The best reimbursement service for sellers – 25:01
• The best repricing tool – 31:54
• The best tool for product launches and giveaways – 36:46
• Why it’s important to create a long-term business model – 37:34

To check out the full breakdown of our results, head over to our blog post of the Best Amazon Software of 2022. 

Don’t forget to leave us a review over on iTunes if you enjoy content like this. Happy selling and we’ll talk to you soon!

Mike and AccrueMe founder Don Henig take a walk down memory lane to talk about the biggest struggles that all entrepreneurs face and how to overcome them. 

Entrepreneurship is a challenging endeavor. Getting your business off the ground, growing your company, and building relationships takes a lot of time and effort—not to mention the plethora of uncertainties you will face along the way. 

In this episode, Don Henig joins me in dissecting the biggest struggles of entrepreneurs based on our own personal experiences. We’ll be sharing some valuable lessons we learned throughout the years about business, people, and money, as well as how we faced our biggest setbacks head on.

If you’re stuck in a rut or are in need of a little bit of inspiration, there’s a lot of value in this episode for you.

Timestamps: 

• Don’s entrepreneurial journey – 2:18
• How to handle serious business losses – 13:52
• The hardest part of being an entrepreneur – 20:52
• Moving on from business partnerships and valuable employees leaving – 24:00
• Why AccrueMe is the only financing that’s accretive for sellers – 38:47

I wanna thank Don for coming back to the podcast and making this episode very insightful. If you’re interested in what AccrueMe has to offer, check out Episode 384 where Don talks about why AccrueMe is a fresh way to get some funding for online sellers. Also be sure to check out our In-depth Review of AccrueMe so you can make an informed decision before diving in. 

If you’re ready to get some funding, head over to AccrueMe website using this link to get a sweet deal as an EcomCrew listener! 

Happy selling and I’ll talk to you soon!