The Ecomcrew Ecommerce Podcast

The Ecomcrew Ecommerce Podcast

By Mike Jackness and Dave Bryant | eCommerce, Shopify, and Amazon FBA ExpertsBusinessEntrepreneurshipMarketing
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The Ecomcrew Ecommerce Podcast episodes

  • Episode 65: Updates and Listener Questions

    Hi, it's Mike here. Today I'm going to be answering some listener questions. We get tons of great questions from you guys and we love hearing from you!

    On a side note, Colorit is about to launch a new product. I'm really excited about it! So keep an eye on Colorit.com to hear more about it.

    Here's a rundown of the questions addressed on today's episode:

    • What apps do I find are worth the money? Which are best for reviews?
    • What email software do I use?
    • Which tradeshows do I plan to attend this year?
    • What accounting software do I use?
    • Do I have any suggestions for credit card use?
    • How much of my business comes from Amazon?

    These are all great questions and I hope I was able to provide some good answers. If you want to be part of our live episodes, then find us on Facebook at www.facebook.com/ecomcrew. We will notify you when a live episode is about to start.

    Resources Mentioned Today:

    PushCrew

    Klaviyo

    MailChimp

    Canton Fair

    Global Sources

    Sellers Summit

    Quickbooks Online

    Colorit.com

    If you have any questions or anything you'd like us to discuss on the podcast please go to ecomcrew.com and fill out the contact form. Also we would really appreciate if you would leave us a review on iTunes. Thanks for listening!

    43 min
  • Episode 64: Preview of Mike's Upcoming China Trip

    Hey it's Mike here for Ecom Crew! I will be doing a solo podcast today. I'm going to talk about my plans for my upcoming trip to China. I will be attending the Global Sources Show and the Canton Fair. There will be some other visits I'm going to make this time around, but Hong Kong will be where I will spend the majority of my time.

    I also talk about our recent promotion on Colorit.com. It is working really well for us! We are offering 3 free markers to a selective group of customers. I discuss the offer for those of you who are curious.

    Here's today's conversation points:

    • Colorit's free markers deal.
    • Why I travel to China.
    • The Global Sources Show.
    • My plans to visit Macau.
    • The Canton Fair.
    • Why I'm looking forward to meeting up with my Filipino team.

    If you heard last week's episode then you know we talked about the Global Sources Show. We were able to get a discount code (3ec50) for anyone wanting to go and save a little money. If you are going to be over in China for these events during April 15-22, then let me know and I'll try to arrange a meetup.

    If you are interested in being a part of our live episodes, then find us on Facebook at www.facebook.com/ecomcrew. You'll get a notification when we begin an episode.

    Resources from today's episode:

    Global Sources Exhibitions 2017

    The Canton Fair

    Color It

    If you have any questions or anything you'd like us to discuss on the podcast please go to ecomcrew.com and fill out the contact form. Also we would really appreciate if you would leave us a review on iTunes. Thanks for listening!

    28 min
  • Episode 64: Preview of Mike’s Upcoming China Trip

    Hey it’s Mike here for Ecom Crew! I will be doing a solo podcast today. I’m going to talk about my plans for my upcoming trip to China. I will be attending the Global Sources Show and the Canton Fair. There will be some other visits I’m going to make this time around, but Hong Kong will be where I will spend the majority of my time.

    I also talk about our recent promotion on Colorit.com.

    28 min
  • Episode 63: The Global Sources Summit

    Our guest today is the coordinator of the Global Sources Summit, Meghala Bhardwaj. We discuss the upcoming tradeshow in Hong Kong and what visitors can expect from this year's event. The summit will be held in 3 phases. Along with the phases, a conference will overlap with the second phase, the Mobile Electronic and Home & Gift show. The phases and dates for this summit are as follows:

    1. Phase 1 - Electronics: April 11-14
    2. Phase 2 - Mobile Electronics and Home & Gifts: April 18-21
    3. Phase 3 - Fashion: April 27-30
    4. Global Sources Summit Conference: April 17-19

    There will be a second summit in October on the same dates.

    Here are other aspects we covered today:

    • The growth of the summit.
    • The Canton Fair vs. The Global Sources Summit
    • Who attends the summit?
    • The best way to request a sample from a vendor.
    • The 3 reasons to attend the summit.
    • Why you should always ask the right questions.
    • The importance of having a walking plan.
    • Mike's travel plans.

    Because of the logistics of this episode we weren't able to do it as a Facebook Live episode. We will be back next week with a new live episode. To be a part of the Facebook Live episodes just visit our Facebook page and like it. You'll be notified when we do an episode.

    If you would like to know more about Global Sources visit www.globalsources.com. To learn more about the summit visit www.globalsources.com/summit. To contact Megala directly send a message to [email protected].

    Mike will be attending this event, so if you plan to attend this tradeshow and summit let him know and he'll try to organize a meet-up.

    Resources Mentioned Today:

    Global Sources

    The Global Sources Summit

    The Canton Fair

    Ecom Crew Facebook Page

    If you have any questions or anything you'd like us to discuss on the podcast please go to ecomcrew.com and fill out the contact form. Also we would really appreciate if you would leave us a review on iTunes. Thanks for listening!

    44 min
  • Episode 62: Brick and Mortar Meets Ecommerce

    Hi, Grant here. I am broadcasting solo today, but I have a great topic. I want to talk about brick and mortar business. I have been franchising for around 3 years now, so I have some experience with physical location selling.

    Most people consider brick and mortar "old fashioned," but if you couple brick and mortar with ecommerce something special can happen. Today I'm going to tell you how you can mesh these two business models together.

    Here are my points for today:

    • Some of the challenges of doing business out of a brick and mortar location.
    • Why brick and mortar sellers have an advantage over ecommerce.
    • The benefits of running both an e commerce side and brick and mortar side.
    • The kind of people ecommerce attracts.
    • Why I like e commerce.
    • Chris McCabe in Seattle.

    There are a lot of opportunities ecommerce and brick and mortar can give each other. Keep your mind open and all sorts of opportunities could come along.

    If you want to be part of our live episodes just look for our Facebook page. That's www.facebook.com/ecomcrew, and like our page. You will get notices about when we're about to go live.

    Resources Mentioned Today:

    Ecommerce Chris

    Cuttingboard.com

    Colorit.com

    Icewraps.com

    Facebook Page

    If you have any questions or anything you'd like us to discuss on the podcast please go to ecomcrew.com and fill out the contact form. Also we would really appreciate if you would leave us a review on iTunes. Thanks for listening!

    46 min
  • Episode 61: Growing Your Ecommerce Business Part 2

    Welcome back to Ecom Crew! Today we are going to discuss a part 2 about how we plan to grow our business from the bottom line, up. We share what we need to work on in our respective companies. Of course what we want to do tends to overlap with each other's lists. We discuss what we want to improve and how those improvements will grow our revenue.

    Here are some things on our lists and what we discussed:

    • Deciding when to cancel a service.
    • The problem with Skubana.
    • Delegating work that can be done with a process.
    • Why PPC is important to Amazon sales.
    • How to cull your product line.

    Today's main message is your business shouldn't have to depend on you. Sometimes taking a second look at where your money and time goes is a game changer in your business. We offer some practical advice on today's episode, so join us for the conversation.

    If you want to be a part of our episodes visit our Facebook page at www. facebook.com/ecomcrew. When you like our page you will get a notification about our live broadcast. Next episode we will have a special guest and Mike will talk about his upcoming trip to China.

    If you have any questions or anything you'd like us to discuss on the podcast please go to ecomcrew.com and fill out the contact form. Also we would really appreciate if you would leave us a review on iTunes. Thanks for listening!

    48 min
  • Episode 60: Growing Your Ecommerce Business

    Hey it's Mike and Grant! Today we are going to talk about how you can grow your business when you have a "rocket ship" year. We are still making plans for 2017, but there are some plans already in the works.

    We discuss those plans as well as suggestions you can do when you are in our current situation.

    Here is what we cover in today's discussion:

    • Grant's trip to Asia.
    • Our growth in 2016.
    • What to consider when you need to approach a bank.
    • How the banks will work with you.
    • The online lending option.
    • Why shipping rates are important.
    • How focusing on top sellers is a way to save money.
    • Why operational efficiencies are important.
    • Mike's plans for a workspace in the Philippines.

    There is a lot of territory to cover on this subject. We will be doing a part 2 on this topic and the next couple of episodes will be pre-recorded because we won't be available for the live show. Speaking of the live show, if you go to our Facebook page at facebook.com/ecomcrew you can watch our podcast live when you like our page.

    Resources Mentioned Today:

    Ecom Crew Facebook Page

    Paypal Credit

    Kabbage

    Colorit

    Cuttingboard.com

    If you have any questions or anything you'd like us to discuss on the podcast please go to ecomcrew.com and fill out the contact form. Also we would really appreciate if you would leave us a review on iTunes. Thanks for listening!

    41 min
  • Episode 59: More of Your Questions Answered

    Hi this is Mike and I'll be doing the podcast solo today. Grant is out of town, but he'll be back. I'm going to finish our latest listeners' questions today. Then we will change the topic in the next episode. Again you guys have sent lots of great questions and I'll try to answer them to my best ability.

    Here are some of the topics I discussed today for you guys:

    • How to choose a 3pl.
    • Why we don't turn off PPC on Amazon.
    • How to plan purchasing for your current season.
    • My opinion on Groupon.
    • How to improve your conversation rate.
    • The benefits of retargeting ads.
    • What kind of discounts we offer new customers.
    • Why we disabled pop-ups on Google.
    • The benefits of AdEspresso.
    • What has worked for us in Klaviyo.
    • Are exact domains worth it?
    • The things we do in-house.
    • My plans in the Philippines.

    Resources Mentioned Today:

    Icewaps.com

    Colorit

    Cuttingboard.com

    Ecom Crew

    Ecom Crew Facebook Page

    AdEspresso

    Klaviyo

    If you have any questions or anything you'd like us to discuss on the podcast please go to ecomcrew.com and fill out the contact form. Also we would really appreciate if you would leave us a review on iTunes. Thanks for listening!

    34 min
  • Episode 58: Answering Your Questions

    Hey it's Mike and Grant here! Today's episode of the podcast is part 2 of a Q & A series we started last week. You guys send awesome questions and we love hearing from you. For those of you who watched us on the Facebook Live recording if you had any questions that you wanted to ask during the recording, we tried to answer those as well.

    Here are some questions we answered today:

    [In regards to drop-shipping] "I'm wondering if I'm simply in the wrong business model, what can I do to make it better?"

    • The pros and cons of drop-shipping.
    • When drop-shipping is practical.

    [Regarding Facebook ads] "Can you talk more about your front end ads and funnels? That is where I am struggling running Facebook ads."

    • How Mike uses retargeting ads.
    • Using Facebook ads to reach out to niche customers.
    • Why Grant doesn't use retargeting ads.
    • How to use Google ads.

    "Do you guys do fulfillment in house?"

    • How we fulfill orders in house.
    • The pros and cons of in-house order fulfillment.

    [Regarding the supplements industry] "How to replicate the 'free value' approach?"

    • Why supplements are a great arena for the "free value" approach.
    • Using free samples to market to your customers.
    • Our advice on how to use the "free value" approach effectively.

    "Where do you find your VAs (virtual assistants?)"

    • Where Mike finds his VAs.
    • What he asks for from potential hires.
    • When you should (or could) hire a VA.

    "What is the process for being approved for a Google Trusted store?"

    • How to get approval for a Google Trusted store in general.
    • How to do it through Bigcommerce.
    • How to do it through Shopify.

    We had tons more great questions and we'll get to those next time during part 3 of our Q & A series. Thank you to everyone who sent us questions and those of you who asked us questions during the Facebook Live recording. Also thanks to those of you who listen to us on iTunes. We appreciate your reviews and all the great feedback we get from you guys. If you want to be a part of the Facebook Live recording like our Facebook page at www.facebook.com/ecomcrew.

    Resources Mentioned Today:

    Ecom Crew Facebook Page

    Cuttingboard.com

    Colorit.com

    Icewraps.com

    Upwork.com

    Onlinejobs.ph

    Simprosys

    Google Trusted Stores

    If you have any questions or anything you'd like us to discuss on the podcast please go to ecomcrew.com and fill out the contact form. Also we would really appreciate if you would leave us a review on iTunes. Thanks for listening!

    45 min
  • Episode 57: How Giving Things Away Has Helped Our Business

    Hi it's Mike and today I am going to talk about how organizing giveaways and special promotions has really helped our brand. We did five special promotion/giveaway type events in 2016. All the giveaways and specials really helped us reach out to our audience and draw in new customers as well.

    We did these 5 promotions during 2016:

    1. 4 Free Drawings
    2. 10 Downloads for a $1
    3. 10 Free Drawings (just pay shipping)
    4. 50% Off One Book
    5. 12 Free Christmas Drawings

    The promotions were really successful. If you are listening to this podcast on iTunes you may want to go to our Facebook page and watch our live broadcast from Monday. We have slides to give you a visual an idea of our success.

    Today we cover:

    • The benefits of offering a giveaway to your customers.
    • How we organized our giveaways.
    • How Klaviyo helped us keep track of our success.
    • Who our promotions attracted.
    • The numbers from our promotions (the proof it worked.)
    • Our plans for 2017.
    • Our up-coming "Provide Value" promotion.

    We plan to leave the Christmas promotion up for a few more weeks. So check it out!

    Resources Mentioned Today:

    Colorit.com

    12 Days of Christmas Promotion

    Klaviyo

    Ecom Crew's Facebook Page

    If you have any questions or anything you'd like us to discuss on the podcast please go to ecomcrew.com and fill out the contact form. Also we would really appreciate if you would leave us a review on iTunes. Thanks for listening!

    23 min

About The Ecomcrew Ecommerce Podcast

From the publisher's feed

An eCommerce podcast for store owners, hosted by 7-figure store owners Mike Jackness and Dave Bryant. We cover everything in eCommerce from Shopify, to Amazon FBA. From email marketing, to Facebook…

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