The Ecommerce Roadmap

The Ecommerce Roadmap

By Susan Bradley: E-commerce ExpertBusinessEntrepreneurshipMarketing
Download on the App Store

The Ecommerce Roadmap episodes

  • 235. How to get affordable, quality traffic

    If there's one area of our business that can make us feel like we don't have control. It's got to be Meta ads. So today on the podcast, Traffic Coach Cathy Hayhurst and I are going to share the strategy that we teach in the Inner Circle - we'll eliminate the jargon, simplify the process and show you how we get a good result.

    You'll learn: 📊 What is a Controlled Test 💡 Why it's important to use one 📈 The metrics we measure in Meta 🔎 The metrics we measure in GA4

    --------------------

    Stop wondering if you're "doing it right" and learn how to grow your sales in a consistent, predictable way. Spend 40 minutes with me in this eye opening workshop, and you'll leave with a few simple steps that will grow your sales next month. Find a time that works for you, and register here: https://thesocialsalesgirls.com/create-a-growth-plan-workshop-4/

    "Insightful, actionable and engaging! I learn so much every single time I listen. I can't believe this information is free - If you feel like this too, I'd love it if you would leave us a review. Reviewing the show will help us reach even more store owners, so we can help them grow their sales. Click here, scroll down, tap to rate with 5 stars and select "Write a review". Let us know what you find most helpful about the podcast!

    Also, if you haven't already make sure to follow the podcast so you don't miss an episode! Follow now

    36 min
  • 234. Conversion: 2 Things you must remember

    I just finished recording our new free course, Conversion School, and it reminded me that I need to share something important with you.

    There are 2 important things that you need to understand about conversion.

    You probably already know them - and you've forgotten, or maybe you don't know - either way - come listen,onboard this advice, and it will change everything for you.

    Grab a pen, because you'll want to remember these game changers.

    RELATED LINKS: Grab Your Free Conversion School Calculator: https://learn.thesocialsalesgirls.com/conversion-school-calculator/

    The Powerful Work That Will Get You To Your Goals; https://thesocialsalesgirls.com/the-powerful-work-that-will-get-you-to-your-goals-episode-159/

    The Thing Everyone Forgets About Conversion: https://thesocialsalesgirls.com/the-thing-everyone-forgets-about-conversion-episode-212/

    How To Create Profit Goals: https://thesocialsalesgirls.com/how-to-create-profit-goals-episode-209/

    The Formula For Sales Every Day: https://thesocialsalesgirls.com/the-formula-for-sales-everyday-episode-231/

    Proof Of Concept Event At Sock Doggo: https://thesocialsalesgirls.com/proof-of-concept-event-sock-doggo/

    --------------------

    Stop wondering if you're "doing it right" and learn how to grow your sales in a consistent, predictable way. Spend 40 minutes with me in this eye opening workshop, and you'll leave with a few simple steps that will grow your sales next month. Find a time that works for you, and register here: https://thesocialsalesgirls.com/create-a-growth-plan-workshop-4/

    "Insightful, actionable and engaging! I learn so much every single time I listen. I can't believe this information is free - If you feel like this too, I'd love it if you would leave us a review. Reviewing the show will help us reach even more store owners, so we can help them grow their sales. Click here, scroll down, tap to rate with 5 stars and select "Write a review". Let us know what you find most helpful about the podcast!

    Also, if you haven't already make sure to follow the podcast so you don't miss an episode! Follow now

    18 min
  • 233. This will get you unstuck

    Today I am talking about something that every one of us does, and it is the thing that keeps us stuck in our businesses, even though we are committed to change and grow.

    Listen to this episode, and you'll be able to identify the ways that you are keeping yourself stuck.

    I'll share the solution with you, so you can apply it to yourself. When you do, you'll be in a completely different place next year.

    RELATED LINKS:

    The Fear That Will Keep You Stuck: https://thesocialsalesgirls.com/the-fear-that-will-keep-you-stuck-episode-100/

    Stop Avoiding This And Get Control Of You Sales: https://thesocialsalesgirls.com/stop-avoiding-this-and-get-control-of-your-sales-episode-229/

    Ditch Your Decision Fatigue: https://thesocialsalesgirls.com/ditch-your-decision-fatigue-im-giving-you-my-framework-its-brilliant-episode-186/

    6 Steps You Should Take To Get Results Faster: https://thesocialsalesgirls.com/6-steps-you-should-take-to-get-the-results-you-want-faster-episode-184/

    --------------------

    Stop wondering if you're "doing it right" and learn how to grow your sales in a consistent, predictable way. Spend 40 minutes with me in this eye opening workshop, and you'll leave with a few simple steps that will grow your sales next month. Find a time that works for you, and register here: https://thesocialsalesgirls.com/create-a-growth-plan-workshop-4/

    "Insightful, actionable and engaging! I learn so much every single time I listen. I can't believe this information is free - If you feel like this too, I'd love it if you would leave us a review. Reviewing the show will help us reach even more store owners, so we can help them grow their sales. Click here, scroll down, tap to rate with 5 stars and select "Write a review". Let us know what you find most helpful about the podcast!

    Also, if you haven't already make sure to follow the podcast so you don't miss an episode! Follow now

    19 min
  • 232. 4 Steps to high converting product pages

    What would happen to your sales if every one of your web visitors landed on a Product Page that was optimized to turn your visitors into buyers?

    Come listen as I talk to our Conversion specialist Kate Tilbury about the 4 things you can do now to be confident that you have high-converting Product Pages.

    It's a great way to grow your conversion rate, and it won't cost you a dime. Listen in and learn: 🖼️ The key to picture-perfect product images

    📛 The smartest way to name your products

    ✌️How to leverage your second image to demonstrate features

    🧠How to think like a customer (in your bullet points)

    RELATED LINKS:

    Join The Inner Circle: https://classroom.thesocialsalesgirls.com/inner-circle-membership

    Kate's startup Ecommerce brand (Rowdy Kind - now sold): https://www.rowdykind.com/

    --------------------

    Stop wondering if you're "doing it right" and learn how to grow your sales in a consistent, predictable way. Spend 40 minutes with me in this eye opening workshop, and you'll leave with a few simple steps that will grow your sales next month. Find a time that works for you, and register here: https://thesocialsalesgirls.com/create-a-growth-plan-workshop-4/

    "Insightful, actionable and engaging! I learn so much every single time I listen. I can't believe this information is free - If you feel like this too, I'd love it if you would leave us a review. Reviewing the show will help us reach even more store owners, so we can help them grow their sales. Click here, scroll down, tap to rate with 5 stars and select "Write a review". Let us know what you find most helpful about the podcast!

    Also, if you haven't already make sure to follow the podcast so you don't miss an episode! Follow now

    43 min
  • 231. The formula for sales every day

    Six months ago, Charlotte was frustrated by months trying to get her newish business off the ground. She felt like she was all over the place, and she didn't know what she was doing.

    After trying our free training, the Ecommerce Roadmap, Charlotte decided to join the Inner Circle. That was in January. By June 7th, Charlotte slid into our Member's only group and shared that she had reached a milestone - she was finally getting at least one sale a day.

    Tune in and learn which training Charlotte used to get momentum, her strategy for applying the lessons, and how much time she spends working on the program.

    You'll love this honest conversation about how success happens, and you'll walk away with a clear picture of what's possible for you.

    RELATED LINKS:

    Join The Inner Circle: https://classroom.thesocialsalesgirls.com/inner-circle-membership Check out Charlotte's business: https://flossieandgeorge.co.uk/ Charlotte's Facebook post:

    --------------------

    Stop wondering if you're "doing it right" and learn how to grow your sales in a consistent, predictable way. Spend 40 minutes with me in this eye opening workshop, and you'll leave with a few simple steps that will grow your sales next month. Find a time that works for you, and register here: https://thesocialsalesgirls.com/create-a-growth-plan-workshop-4/

    "Insightful, actionable and engaging! I learn so much every single time I listen. I can't believe this information is free - If you feel like this too, I'd love it if you would leave us a review. Reviewing the show will help us reach even more store owners, so we can help them grow their sales. Click here, scroll down, tap to rate with 5 stars and select "Write a review". Let us know what you find most helpful about the podcast!

    Also, if you haven't already make sure to follow the podcast so you don't miss an episode! Follow now

    44 min
  • 230. Focus on this right now

    Today I'm sharing what I see is the number one reason that ecommerce store owners don't reach their sales goals. Grab a pen, and come listen as I walk you through the steps you have to take to put yourself in the very best position to reach your sales goals this Fall.

    Listen and learn:

    📊 How to use your own store data to set achievable sales goals

    🗺️ How to create a content plan that supports your goals for the quarter

    🤑 Our favorite way to create a pool of highly engaged buyers and supersize your results

    RELATED LINKS:

    FREE TRAINING - CONVERSION SCHOOL: https://learn.thesocialsalesgirls.com/conversion-school/ STOP AVOIDING THIS AND GET CONTROL OF YOUR SALES: https://thesocialsalesgirls.com/stop-avoiding-this-and-get-control-of-your-sales-episode-229/

    AN EASY COLLABORATION YOU CAN DO THIS MONTH: https://thesocialsalesgirls.com/the-formula-for-an-easy-collaboration-you-can-do-this-month-episode-215/ A WINNING STRATEGY FOR LEAD GENERATION: https://thesocialsalesgirls.com/a-winning-strategy-for-lead-generation/

    MORGAN'S STRATEGY TO SELL OUT HER NEW COLLECTIONS: https://thesocialsalesgirls.com/morgans-strategy-to-sell-out-her-new-collections-episode-221/

    --------------------

    Stop wondering if you're "doing it right" and learn how to grow your sales in a consistent, predictable way. Spend 40 minutes with me in this eye opening workshop, and you'll leave with a few simple steps that will grow your sales next month. Find a time that works for you, and register here: https://thesocialsalesgirls.com/create-a-growth-plan-workshop-4/

    "Insightful, actionable and engaging! I learn so much every single time I listen. I can't believe this information is free - If you feel like this too, I'd love it if you would leave us a review. Reviewing the show will help us reach even more store owners, so we can help them grow their sales. Click here, scroll down, tap to rate with 5 stars and select "Write a review". Let us know what you find most helpful about the podcast!

    Also, if you haven't already make sure to follow the podcast so you don't miss an episode! Follow now

    38 min
  • 229. Stop Doing This And Take Control Of Your Sales

    It's common for store owners to "wing it" when it comes to marketing - hoping that all your hard work will lead to the profitable business you want. But the truth is that when you ignore this part of your business, it's like driving with a blindfold. Listen in as I share an embarrassing story, and I'll show you the path to get control of your sales.

    Once you understand your metrics, you'll have the power to get better results because you'll be able to identify why you're not getting the sales you want, or you'll be able to recreate promotions that went well.

    RELATED LINKS:

    How To Get Control Of Your Money: https://thesocialsalesgirls.com/how-to-get-control-of-your-episode-158/

    A Little Trick To Get The Results You Really Want: https://thesocialsalesgirls.com/a-little-trick-to-get-the-results-you-really-want-episode-225/

    What To Do When You're Short On Cash: https://thesocialsalesgirls.com/what-to-do-when-youre-short-of-cash-episode-222/

    How To Create Profit Goals: https://thesocialsalesgirls.com/how-to-create-profit-goals-episode-209/

    21 min
  • 228. Coaching Call: what to do when you're struggling with sales

    It happens to all of us. Our sales start to slow down and we feel overwhelmed, helpless, and unsure of our next steps. Be a fly on the wall for this Coaching call I had with an Inner Circle Member, where we identified the problem and created an action plan to get her sales back on track.

    Listen in and learn how to take control when you're struggling to get sales 🔎 Find the facts 🔑 Identify the key metric that you can improve to get more sales 🗺️ Create an Action Plan 📈 Monitor your results

    RELATED LINKS:

    Check out Angie's site here: www.anghill.com

    ToyCycle's sales have blossomed from 1 monthly marketing task: https://thesocialsalesgirls.com/toycycles-sales-have-blossomed-from-1-monthly-marketing-task-episode-211/

    6 Actionable Strategies That Are Working To Get Sales Now: https://thesocialsalesgirls.com/6-actionable-strategies-that-are-working-to-get-sales-now-episode-194/

    Want more sales? You might be missing these 3 things: https://thesocialsalesgirls.com/want-more-sales-you-might-be-missing-these-3-things-episode-179/

    --------------------

    Stop wondering if you're "doing it right" and learn how to grow your sales in a consistent, predictable way. Spend 40 minutes with me in this eye opening workshop, and you'll leave with a few simple steps that will grow your sales next month. Find a time that works for you, and register here: https://thesocialsalesgirls.com/create-a-growth-plan-workshop-4/

    "Insightful, actionable and engaging! I learn so much every single time I listen. I can't believe this information is free - If you feel like this too, I'd love it if you would leave us a review. Reviewing the show will help us reach even more store owners, so we can help them grow their sales. Click here, scroll down, tap to rate with 5 stars and select "Write a review". Let us know what you find most helpful about the podcast!

    Also, if you haven't already make sure to follow the podcast so you don't miss an episode! Follow now

    28 min
  • 227. From stressed to confident. An inside look at a 2 year transformation

    It's not often that you get to hear how successful store owners were able to break free from the grind of working too much, worrying about finances, and feeling like the success of their Company was wholly dependent on them. Join me for this transparent conversation with Michelle Smith, founder of MamaSuds. She's sharing how she's transformed her business and the work she does over the last 2 years. She's no longer working crazy hours, she's making more money, and confident that her business is on solid ground.

    Listen in and learn:

    💁🏻‍♀️ How Michelle was able to start working "on" her business

    ⏱️ The steps she took to free up time for the $500/hour work

    📈 How she stays focused on the work that gets results

    RELATED LINKS:

    See Michelle's site here: https://www.mamasuds.com/ Stop The Overwhelm And Get Back On Track: https://thesocialsalesgirls.com/do-you-have-the-right-goals-episode-109/

    How Erica Supersized Her Profit And Wiped Out Her Stress: https://thesocialsalesgirls.com/how-erica-supersized-her-profit-and-wiped-out-her-stress-episode-223/

    The Real Source of Stress For 6 And 7-Figure Business Owners: https://thesocialsalesgirls.com/the-real-source-of-stress-for-6-and-7-figure-store-owners-episode-214/

    --------------------

    Stop wondering if you're "doing it right" and learn how to grow your sales in a consistent, predictable way. Spend 40 minutes with me in this eye opening workshop, and you'll leave with a few simple steps that will grow your sales next month. Find a time that works for you, and register here: https://thesocialsalesgirls.com/create-a-growth-plan-workshop-4/

    "Insightful, actionable and engaging! I learn so much every single time I listen. I can't believe this information is free - If you feel like this too, I'd love it if you would leave us a review. Reviewing the show will help us reach even more store owners, so we can help them grow their sales. Click here, scroll down, tap to rate with 5 stars and select "Write a review". Let us know what you find most helpful about the podcast!

    Also, if you haven't already make sure to follow the podcast so you don't miss an episode! Follow now

    46 min
  • 226. The $500/hr Job You Should Be Doing

    In this episode, we dive into the $500 an hour job you're probably not doing but absolutely should be. It's a game-changer for your business, and I'm excited to share these insights with you!

    Here's what you'll learn:

    • Identify high-impact tasks: Focus on what really drives results.

    • Create realistic plans: Set achievable, impactful goals.

    • Boost decision-making: Gain clarity and confidence in your choices.

    This episode pairs nicely with Episode 109, so make sure to check that out if you haven't already. It's packed with actionable insights that can make a huge difference in your business.

    RELATED LINKS:

    Stop Overwhelm And Get On The Right Track: https://thesocialsalesgirls.com/do-you-have-the-right-goals-episode-109/

    The REAL Source of Stress For 6 and 7-Figure Businesses: https://thesocialsalesgirls.com/the-real-source-of-stress-for-6-and-7-figure-store-owners-episode-214/

    How To Do Less And Get Better Results: https://thesocialsalesgirls.com/how-to-do-less-and-get-better-results-episode-210/

    Do You Have These 7 Habits That Predict Success?: https://thesocialsalesgirls.com/do-you-have-these-7-habits-that-predict-success-episode-205/

    --------------------

    Stop wondering if you're "doing it right" and learn how to grow your sales in a consistent, predictable way. Spend 40 minutes with me in this eye opening workshop, and you'll leave with a few simple steps that will grow your sales next month. Find a time that works for you, and register here: https://thesocialsalesgirls.com/create-a-growth-plan-workshop-4/

    "Insightful, actionable and engaging! I learn so much every single time I listen. I can't believe this information is free - If you feel like this too, I'd love it if you would leave us a review. Reviewing the show will help us reach even more store owners, so we can help them grow their sales. Click here, scroll down, tap to rate with 5 stars and select "Write a review". Let us know what you find most helpful about the podcast!

    Also, if you haven't already make sure to follow the podcast so you don't miss an episode! Follow now

    15 min

About The Ecommerce Roadmap

From the publisher's feed

Join Susan Bradley on The Ecommerce Roadmap. Each week, we'll take you behind the scenes of real stores where you're going to learn actionable strategies and tips that will fast-track the growth and profitability of your ecommerce business.

Best of The Ecommerce Roadmap

Ranked by our users in the last 21 days

More shows like The Ecommerce Roadmap

Earn Your Happy by Lori Harder | YAP Media

Earn Your Happy

2,767 Listeners

The GaryVee Audio Experience by Gary Vaynerchuk

The GaryVee Audio Experience

16,838 Listeners

Build Your Tribe | Grow Your Business with Social Media by Brock Johnson

Build Your Tribe | Grow Your Business with Social Media

2,620 Listeners

Social Media Marketing Podcast by Michael Stelzner, Social Media Examiner

Social Media Marketing Podcast

1,444 Listeners

The Amy Porterfield Show by Amy Porterfield

The Amy Porterfield Show

4,577 Listeners

Clutterbug - Real-Life Hacks and Tips to Declutter, Organize and Clean your Home Fast by Clutterbug

Clutterbug - Real-Life Hacks and Tips to Declutter, Organize and Clean your Home Fast

2,082 Listeners

Marketing School - Digital Marketing and Online Marketing Tips by Eric Siu and Neil Patel

Marketing School - Digital Marketing and Online Marketing Tips

1,254 Listeners

The Goal Digger Podcast | Top Business and Marketing Podcast for Creatives, Entrepreneurs, and Women in Business by Jenna Kutcher

The Goal Digger Podcast | Top Business and Marketing Podcast for Creatives, Entrepreneurs, and Women in Business

12,080 Listeners

The Cathy Heller Podcast by Cathy Heller

The Cathy Heller Podcast

7,712 Listeners

On Purpose with Jay Shetty by Perfect Strangers

On Purpose with Jay Shetty

27,570 Listeners

The Jasmine Star Show by Jasmine Star

The Jasmine Star Show

2,604 Listeners

Financial Feminist by Her First $100K

Financial Feminist

6,438 Listeners

The Mel Robbins Podcast by Mel Robbins

The Mel Robbins Podcast

18,953 Listeners

The Jamie Kern Lima Show by Jamie Kern Lima

The Jamie Kern Lima Show

2,602 Listeners

Good Content with Shannon McKinstrie by Shannon McKinstrie

Good Content with Shannon McKinstrie

153 Listeners