The Elevate Podcast

The Elevate Podcast

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The Elevate Podcast episodes

  • 69. My Journey From Stylist To Owner & What I Learned Along The Way

    Join The Elevate Insider for full episodes: https://www.opulentbeautypro.com/offers/mfWaCmoz/checkout

    The Salon Owner Blueprint & My Salon Owner Community: https://www.opulentbeautypro.com/blueprint

    1 On 1 Coaching: https://www.opulentbeautypro.com/coaching

    Hands-On & Virtual Extension Education: https://www.opulentbeautypro.com/extensions

    Social Media Support: https://www.opulentbeautypro.com/socialmedia

    Free Education: https://www.opulentbeautypro.com/free


    Socials:

    Business Instagram: https://www.instagram.com/opulentbeautypro/
    Personal Instagram: https://www.instagram.com/patricia_nowakowski_obs/#
    YouTube: https://www.youtube.com/@opulentbeautypro/featured

    As a salon owner for over a decade, I have had my fair share of ups and downs as a business owner.

    In this episode, I recall my journey from stylist to salon owner and share everything I've learned along the way.

    I've tried nearly everything- I switched my salon from commission to rental... back to commission. I've learned how to become a better leader for my team. And I've made scary jumps that in turn have led me to where I am today.

    I hope my story and what I've learned along the way helps you build a thriving business!

    Are you a salon owner that's searching for more freedom? In my new program The Elevated Salon Owner Collective, I share all my tools and systems and coach you to implement these things in your business. To learn more, visit www.opulentbeautypro.com/elevate

    Want my best (and free!) business tips sent straight to your inbox? Get your free guides here: www.opulentbeautypro.com/free

    23 min
  • 68. Why It's Always A Great Idea To Invest In Yourself And Your Business (with Emma Bennett)

    Join The Elevate Insider for full episodes: https://www.opulentbeautypro.com/offers/mfWaCmoz/checkout

    The Salon Owner Blueprint & My Salon Owner Community: https://www.opulentbeautypro.com/blueprint

    1 On 1 Coaching: https://www.opulentbeautypro.com/coaching

    Hands-On & Virtual Extension Education: https://www.opulentbeautypro.com/extensions

    Social Media Support: https://www.opulentbeautypro.com/socialmedia

    Free Education: https://www.opulentbeautypro.com/free


    Socials:

    Business Instagram: https://www.instagram.com/opulentbeautypro/
    Personal Instagram: https://www.instagram.com/patricia_nowakowski_obs/#
    YouTube: https://www.youtube.com/@opulentbeautypro/featured

    Here's one of the best kept secrets... No matter how long you've owned your salon or been in your career, it's always a great idea to invest in yourself & your business!

    This week I interview Elevated Salon Owner Collective member Emma Bennett. Emma is the owner of The Cabinet Salon.

    Emma and I discuss ways we have grown as individuals and salon owners, and what investments we've made to get where we are today. We also discuss Emma's experience in my new program, The Elevated Salon Owner Collective, and what shifts she's made in her business since joining the program!

    Want my best (and free!) business tips sent straight to your inbox? Get your free guides here: www.opulentbeautypro.com/free

    31 min
  • 67. Carving Your Own Path In The Beauty Industry (with Christian Gaytan)

    Join The Elevate Insider for full episodes: https://www.opulentbeautypro.com/offers/mfWaCmoz/checkout

    The Salon Owner Blueprint & My Salon Owner Community: https://www.opulentbeautypro.com/blueprint

    1 On 1 Coaching: https://www.opulentbeautypro.com/coaching

    Hands-On & Virtual Extension Education: https://www.opulentbeautypro.com/extensions

    Social Media Support: https://www.opulentbeautypro.com/socialmedia

    Free Education: https://www.opulentbeautypro.com/free


    Socials:

    Business Instagram: https://www.instagram.com/opulentbeautypro/
    Personal Instagram: https://www.instagram.com/patricia_nowakowski_obs/#
    YouTube: https://www.youtube.com/@opulentbeautypro/featured

    What kind of mark do you want to make in the beauty industry? While we see a common path laid out for us (beauty school, work at a commission salon, open your own studio/salon), there are many other ways you can build a successful career.

    This week, Christian Gaytan shares his journey behind the chair, the lessons he's learned and how you are capable of carving your own unique path to success.

    Whether you're interested in branching out into education, want to specialize in a specific service or are ready to improve your social media game, this episode is packed with wise tips that will help you get started.

    Are you looking to get clear on your vision and grow your business? Brand Builders is the perfect choice. Their team of experienced business coaches and strategists provide personalized, 1-on-1 support to help you define your business objectives, create an actionable business plan, and develop the right marketing and sales strategies to reach your goals. Their track record of success with small business owners speaks for itself- I have been working with them the last few months and cannot recommend them enough!

    To learn more about Brand Builders, visit https://brandbuildersgroup.com/

     

    27 min
  • 66. How To Be In Your Business For The Long Haul (with Sheli Dodaro Hernandez)

    Join The Elevate Insider for full episodes: https://www.opulentbeautypro.com/offers/mfWaCmoz/checkout

    The Salon Owner Blueprint & My Salon Owner Community: https://www.opulentbeautypro.com/blueprint

    1 On 1 Coaching: https://www.opulentbeautypro.com/coaching

    Hands-On & Virtual Extension Education: https://www.opulentbeautypro.com/extensions

    Social Media Support: https://www.opulentbeautypro.com/socialmedia

    Free Education: https://www.opulentbeautypro.com/free


    Socials:

    Business Instagram: https://www.instagram.com/opulentbeautypro/
    Personal Instagram: https://www.instagram.com/patricia_nowakowski_obs/#
    YouTube: https://www.youtube.com/@opulentbeautypro/featured

    When it comes to a career behind the chair, it's exactly that- a career.

    This means that there are things you need to do for the long haul rather than in the short term.

    Sheli Dodaro Hernandez, owner of Clean Beauty Boutique and a stylist for over 17 years, and I discuss the shifts necessary to be in your career for the long haul, and ways to not get wrapped up in instant gratification.

    To connect will Sheli, follow her on Instagram.

    Wondering what platform I use to keep my business systemized? The secret is it's Kajabi! Kajabi is my all-time favorite platform that keeps my website, courses, email marketing and podcast all in one place and the capabilities are amazing. To try a free 30 day trial on me, visit https://app.kajabi.com/r/9eAtgtFL/t/qdhxyjmd

    17 min
  • 65. How To Diversify Your Marketing Strategy, There's So Much More Than Social Media

    Join The Elevate Insider for full episodes: https://www.opulentbeautypro.com/offers/mfWaCmoz/checkout

    The Salon Owner Blueprint & My Salon Owner Community: https://www.opulentbeautypro.com/blueprint

    1 On 1 Coaching: https://www.opulentbeautypro.com/coaching

    Hands-On & Virtual Extension Education: https://www.opulentbeautypro.com/extensions

    Social Media Support: https://www.opulentbeautypro.com/socialmedia

    Free Education: https://www.opulentbeautypro.com/free


    Socials:

    Business Instagram: https://www.instagram.com/opulentbeautypro/
    Personal Instagram: https://www.instagram.com/patricia_nowakowski_obs/#
    YouTube: https://www.youtube.com/@opulentbeautypro/featured

    Your social media is not your own. In an instant, your account can be revoked, you can be hacked or other very stressful things can happen.

    That's why I encourage fellow salon and small business owners to diversify their marketing strategies.

    It's important to connect with your clients in other ways besides social media. In this episode, I share an entire list of ways you can market your business in addition to social media.

    Want to receive email templates, access to our Reels For Stylists account, and so much other business building content and support for you AND your team? Join The Elevated Salon Owner Collective! Doors are officially open for this transformative program. To learn more, visit https://www.opulentbeautypro.com/elevate

    16 min
  • 64. How I Start A New Month With Intention

    Join The Elevate Insider for full episodes: https://www.opulentbeautypro.com/offers/mfWaCmoz/checkout

    The Salon Owner Blueprint & My Salon Owner Community: https://www.opulentbeautypro.com/blueprint

    1 On 1 Coaching: https://www.opulentbeautypro.com/coaching

    Hands-On & Virtual Extension Education: https://www.opulentbeautypro.com/extensions

    Social Media Support: https://www.opulentbeautypro.com/socialmedia

    Free Education: https://www.opulentbeautypro.com/free


    Socials:

    Business Instagram: https://www.instagram.com/opulentbeautypro/
    Personal Instagram: https://www.instagram.com/patricia_nowakowski_obs/#
    YouTube: https://www.youtube.com/@opulentbeautypro/featured

    How do you start off a new month?

    Recently I have implemented starting off a new month on an intentional note, thinking about what I've accomplished, where I want to go and what I need to do to reach my goals.

    I take this a step further and look at my life intentionally as a whole; my relationships, my children, my personal goals and of course my business.

    By doing this, I ensure I'm staying on track & creating a life I love. If you try out this exercise, DM me on Instagram and let me know how it goes!

    Are you looking to get clear on your vision and grow your business? Brand Builders is the perfect choice. Their team of experienced business coaches and strategists provide personalized, 1-on-1 support to help you define your business objectives, create an actionable business plan, and develop the right marketing and sales strategies to reach your goals. Their track record of success with small business owners speaks for itself- I have been working with them the last few months and cannot recommend them enough!

    To learn more about Brand Builders, visit https://brandbuildersgroup.com/

    29 min
  • 63. The Bullying In Our Industry Needs To Stop (with Cyd Charisse)

    Join The Elevate Insider for full episodes: https://www.opulentbeautypro.com/offers/mfWaCmoz/checkout

    The Salon Owner Blueprint & My Salon Owner Community: https://www.opulentbeautypro.com/blueprint

    1 On 1 Coaching: https://www.opulentbeautypro.com/coaching

    Hands-On & Virtual Extension Education: https://www.opulentbeautypro.com/extensions

    Social Media Support: https://www.opulentbeautypro.com/socialmedia

    Free Education: https://www.opulentbeautypro.com/free


    Socials:

    Business Instagram: https://www.instagram.com/opulentbeautypro/
    Personal Instagram: https://www.instagram.com/patricia_nowakowski_obs/#
    YouTube: https://www.youtube.com/@opulentbeautypro/featured

    The ease of hiding behind a screen creates all types of issues- one of the main ones being bullying.

    Over the last few years, there's been a rise in of bullying in our industry- from both big beauty brands and other stylists.

    Cyd Charisse, co-founder of Destroy The Hairdresser, gives her take on why this type of bullying exists & offers ways to consciously address this issue if you've been feeling the heat.

    To connect with Cyd, visit www.instagram.com/cydcharisse?igshid=YjNmNGQ3MDY=

    Are you a salon owner who feels overwhelmed taking on all your business tasks alone? Do you know you can implement better systems, be more organized and earn more revenue but just don't know where to start? Next month we are opening doors to our transformative monthly membership, The Elevated Salon Owner Collective!

    To be the first to know about when enrollment opens for The Collective, visit www.opulentbeautypro.com/jointhecollective

    42 min
  • 62. Bad At Setting Boundaries? This Episode Is For You

    Join The Elevate Insider for full episodes: https://www.opulentbeautypro.com/offers/mfWaCmoz/checkout

    The Salon Owner Blueprint & My Salon Owner Community: https://www.opulentbeautypro.com/blueprint

    1 On 1 Coaching: https://www.opulentbeautypro.com/coaching

    Hands-On & Virtual Extension Education: https://www.opulentbeautypro.com/extensions

    Social Media Support: https://www.opulentbeautypro.com/socialmedia

    Free Education: https://www.opulentbeautypro.com/free


    Socials:

    Business Instagram: https://www.instagram.com/opulentbeautypro/
    Personal Instagram: https://www.instagram.com/patricia_nowakowski_obs/#
    YouTube: https://www.youtube.com/@opulentbeautypro/featured

    Do you struggle with setting or maintaining boundaries in your business?

    Boundaries are an important part of leadership; they help clearly communicate where we draw the line and will in turn create a better work environment for everyone.

    It can be a scary thing, but having clearly defined boundaries is essential for any successful business.

    Tune in to this week's episode to learn how I set boundaries in my business, along with specific verbiage I use with my team.

    Are you looking to get clear on your vision and grow your business? Brand Builders is the perfect choice. Their team of experienced business coaches and strategists provide personalized, 1-on-1 support to help you define your business objectives, create an actionable business plan, and develop the right marketing and sales strategies to reach your goals. Their track record of success with small business owners speaks for itself- I have been working with them the last few months and cannot recommend them enough!

    To learn more about Brand Builders, visit https://brandbuildersgroup.com/

    14 min
  • 61. This One Trait Will Make You A Better Leader

    Join The Elevate Insider for full episodes: https://www.opulentbeautypro.com/offers/mfWaCmoz/checkout

    The Salon Owner Blueprint & My Salon Owner Community: https://www.opulentbeautypro.com/blueprint

    1 On 1 Coaching: https://www.opulentbeautypro.com/coaching

    Hands-On & Virtual Extension Education: https://www.opulentbeautypro.com/extensions

    Social Media Support: https://www.opulentbeautypro.com/socialmedia

    Free Education: https://www.opulentbeautypro.com/free


    Socials:

    Business Instagram: https://www.instagram.com/opulentbeautypro/
    Personal Instagram: https://www.instagram.com/patricia_nowakowski_obs/#
    YouTube: https://www.youtube.com/@opulentbeautypro/featured

    A great leader has a ripple effect- they create a better environment for their stylists, clients and more.

    In my opinion, one of the top things we can work on to improve in terms of leadership is behavioral predictability.

    This means you act the same way across the board, no matter the team member, event or circumstance.

    If you can consistently show up in a calm, collected and kind way, this will completely shift the way you run your salon. Your team will know exactly how you'll react, and will be more comfortable coming to you if they need something.

    To learn how to improve your behavioral predictability, be sure to listen to this short and sweet episode!

    Wondering what platform I use to keep my business systemized? The secret is it's Kajabi! Kajabi is my all-time favorite platform that keeps my website, courses, email marketing and podcast all in one place and the capabilities are amazing. To try a free 30 day trial on me, visit https://app.kajabi.com/r/9eAtgtFL/t/qdhxyjmd

    8 min
  • 60. Being A New Parent & Salon Owner Isn't Easy, Here's Our Advice (with Rebecca Mason)

    Join The Elevate Insider for full episodes: https://www.opulentbeautypro.com/offers/mfWaCmoz/checkout

    The Salon Owner Blueprint & My Salon Owner Community: https://www.opulentbeautypro.com/blueprint

    1 On 1 Coaching: https://www.opulentbeautypro.com/coaching

    Hands-On & Virtual Extension Education: https://www.opulentbeautypro.com/extensions

    Social Media Support: https://www.opulentbeautypro.com/socialmedia

    Free Education: https://www.opulentbeautypro.com/free


    Socials:

    Business Instagram: https://www.instagram.com/opulentbeautypro/
    Personal Instagram: https://www.instagram.com/patricia_nowakowski_obs/#
    YouTube: https://www.youtube.com/@opulentbeautypro/featured

    Let's be real. Being a new parent is not easy.

    Your life dramatically changes and now you're expected to meet all the needs of your new baby and run your business like nothing happened.

    I'm excited to have my former student Rebecca Mason on this week's episode to chat all about being a new parent while owning a growing salon. Rebecca owns Rooted Hair Salon and has a 6 month old baby.

    Together we share what it's like to be a brand new mom and entrepreneur, the struggles we've faced, and our advice to new parents who are also entrepreneurs.

    This is an open, honest conversation you won't want to miss!

    Want to connect with other like-minded entrepreneurs outside of the beauty industry? Join Brand Builders Group! I joined last year and it has truly improved my personal brand. To learn more, visit https://brandbuildersgroup.com

    35 min

About The Elevate Podcast

From the publisher's feed

Join Patricia Nowakowski every other Monday to elevate your mindset & business! Patricia is a coach for salon owners as well as a commission salon owner, studio rental owner and founder of Opulent…

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