The Enablement Brew

Kate joins me to talk about her journey starting Lately and the lessons she learned along the way. 

You’ll Learn:

1. The importance of following your inner voice
2. Challenges of being a woman in business
3. How to be the best version of "you"

About Kate

Kate Bradley Chernis is the Founder & CEO of Lately, which uses AI to LEARN what sales and marketing messaging your customers want to read and then builds a writing model that creates that content in DROVES for you, automatically. We then give larger companies the ability to syndicate that content and create controlled engagement en masse via tens of thousands of mini-influencers.

As a former marketing agency owner, Kate initially created the idea for Lately out of spreadsheets for then-client, Walmart, and got them a 130% ROI, year-over-year for three years.

Prior to founding Lately, Kate served 20 million listeners as Music Director and on-air host at Sirius/XM. She’s also an award-winning radio producer, engineer and voice talent with 25 years of national broadcast communications, brand-building, sales and marketing expertise. 

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Natalia joins me today to talk about Personal Branding on LinkedIn.

You’ll Learn:

1. What exactly is your "personal brand".
2. How to create engaging content on LinkedIn.
3. The power of "showing up" and creating content.

About Natalia

Natalia is an award-winning Personal Branding Strategist and international Keynote Speaker who radically changed her life and career after a self-imposed sabbatical to follow her passion: Helping people to shine.

Since taking her sabbatical and moving in to the world of Personal Branding Natalia has grown her online community to over 146,000 followers, worked with global blue-chip clients including, SAP and Bosch and been invited to speak at conferences all over the world.

Natalia is an expert in B2B Personal Branding and Marketing with over 46,000 LinkedIn followers! Her posts are regularly liked and commented on by 1,000s of people with one post last year receiving over 62,000 likes and 4,000 comments.

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Stu Heinecke shares his approach to get a meeting with anyone and the basics of contact marketing.

You’ll Learn:

1. Tips to get that next Meeting
2. Basics of Contact Marketing
3. Importance of Tailoring your message

About Stu:

Dubbed by the American Marketing Association the “Father of Contact Marketing,” Stu Heinecke is a Wall Street Journal cartoonist, hall of fame-nominated marketer and the bestselling author of How to Get a Meeting with Anyone (2016) and Get the Meeting! (10-2019). Stu is also the founder of Cartoonists.org, a group of WSJ and New Yorker cartoonists who donate their art to help charities raise funds.

• Stu’s book: Get the Meeting!: An Illustrative Contact Marketing Playbook
• Stu’s book: How to Get a Meeting with Anyone: The Untapped Selling Power of Contact Marketing
• Stu’s LinkedIn: Stu Heinecke
• Stu’s editorial cartoon: “Roland! You’re acting like a Democrat!”
• Stu’s website: StuHeinecke.com
• Stu’s podcast: How to Get a Meeting with Anyone 

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Tee joins me today to talk about The Art of Receiving Feedback. We've all been there, we received feedback from someone - how did it make us feel? Could we have done something differently? 

You’ll Learn:

1. What makes feedback so hard to receive
2. How to be open, confident and welcoming of feedback
3. How to feel empowered to engage with it, understand it, question it and filter through it

About Tee

Tee is a qualified Leadership Coach, through the Institute of Psychosynthesis/University of Middlesex, and a professional member of APECS (Association for Professional Executive Coaching and Supervision). She has a Bachelor of Communication Studies from Auckland University of Technology.

She is the founder of Hustle + Hush which empowers millennial leaders to HUSTLE smarter and hush deeper, bringing out the best in themselves and those around them.

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Karin and David join me today to talk about their upcoming book  "Courageous Cultures"

You’ll Learn:

1. What is a Courageous Culture.
2. Why organisations struggle when it comes to creating strong cultures where employees are encouraged to contribute their best thinking.
3. Strategies and Techniques for Presenting your I.D.E.A

About Karin

Recently named on Inc’s list of Most Innovative Leadership Speakers and American Management Association’s 50 Leaders to Watch, Karin Hurt helps leaders from around the world achieve breakthrough results without losing their souls.

Karin has over two decades of experience in customer service, sales, and human resources. She’s the award-winning author of Courageous Cultures: How to Build Teams of Micro-innovators, Problem Solvers, and Customer Advocates (Harper Collins 2020), Winning Well: A Manager’s Guide to Getting Results-Without Losing Your Soul, Overcoming an Imperfect Boss,  and Glowstone Peak - a book for readers of all ages about courage, influence, and hope.

Karin has a BA in Communication from Wake Forest University, an MA from Towson University in Organizational Communication, and additional graduate work at the University of Maryland, where she teaches in the Executive Education program.

She and her husband, David Dye, are dedicated to their philanthropic initiative, Winning Wells, which provides clean water wells to communities struggling with access to safe water throughout Southeast Asia.

About David

David works with leaders around the world who want to achieve breakthrough results without losing their soul (or mind) in the process.

He gets it because he’s been there: a former executive and elected official, David has over two decades of experience leading teams, building organizations, and working with Boards of Directors to transform their effectiveness. He is the award-winning author of Courageous Cultures: How to Build Teams of Micro-innovators, Problem Solvers, and Customer Advocates (Harper Collins 2020), Winning Well: A Manager’s Guide to Getting Results-Without Losing Your Soul, Overcoming an Imperfect Boss,  and Glowstone Peak - a book for readers of all ages about courage, influence, and hope..

David has a BA in Political Science from the University of Colorado and a Masters Degree in Management from Regis University.

He and his wife, Karin Hurt, are dedicated to their philanthropic initiative, Winning Wells, which provides clean water wells to communities struggling with access to safe water throughout Southeast Asia.

David lives outside of Washington, DC. He loves the meditation of a hiking trail, the reward of high mountain peaks, and is proud of the impact his children are having around the world.

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Brian joins us on the podcast to talk about skills of influence and persuasion.

You’ll Learn:

1. The simple secret to winning people over
2. How to leave a Negotiation as a winner
3. Factors to consider when trying to close a "deal"

About Brian

Brian Ahearn is the Chief Influence Officer at Influence PEOPLE. A dynamic international keynote speaker, he specializes in applying the science of influence in everyday situations. 

Brian is one of only 20 individuals in the world who currently holds the Cialdini Method Certified Trainer designation. This specialization was earned directly from Robert B. Cialdini, Ph.D. – the most cited living social psychologist on the science of ethical influence.

Brian’s book, Influence PEOPLE: Powerful Everyday Opportunities to Persuade that are Lasting and Ethical, is an Amazon best-seller and his LinkedIn courses have been viewed by more than 75,000 people.

• Bryan’s book: “Influence People: Powerful Everyday Opportunities to Persuade that are Lasting and Ethical”
• Bryan’s LinkedIn: Brian Ahearn
• Bryan’s website: InfluencePeople.biz

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Mark joins us on the podcast to talk about his new book "A Mind For Sales"

You’ll Learn:

1. How to have the right mindset for sales.
2. Where to focus your attention in sales conversations.
3. How to ensure your setting yourself up for success.

About Mark

Mark Hunter "The Sales Hunter" delivers keynotes & sales training workshops centered on 4 areas:

• Prospecting: Developing a prospecting strategy to allow you to attract better prospects you can close fast
• Maximizing Price - The art of avoiding the discount and getting full-price every time
• Selling Leadership - Showing sales teams & sales managers what it takes to be seen as a sales leader
• Sales Motivation - Preparing the salesperson to win

Mark believes the success of a company depends on the success of the sales team and sales managers. Sales is all about helping customers see and achieve what they didn't think was possible.

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Donna joins us on the podcast to give us tips on how to use insights from LinkedIn to communicate with our customers and prospects. 

You’ll Learn:

1. How LinkedIn Sales Navigator speeds up the sales process
2. Using Insights from LinkedIn in your communication
3. Importance of Tailoring your Messages

About Donna

Donna Alexander is a Senior InStruct Program Manager at LinkedIn. She is a 
Sales Coach, Facilitator, Leader, Speaker, Traveler, Torontonian and Backstreet Boys Fanatic.

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Phil M. Jones joins us on the podcast to give us tips on what to say to our clients, words that have meaning and impact. Phil’s unique philosophy of using specific word choices to teach his audiences “Exactly What To Say” in order to influence, persuade and drive outcomes, has made Phil one of the most practical and in-demand business speakers on the planet. 

You’ll Learn:

1. How to progress your sales conversation.
2. How to handle objections.
3. How to self create a prospect list.

About Phil

Phil M. Jones is a best-selling author of Exactly What To Say, Exactly How To Sell, and Exactly Where To Start. He had his first business at just 14 years of age and is the youngest recipient of the “British Excellence in Sales and Marketing” award. To date, over two million people, across 57 different countries have benefited from his lessons. And as a result, they now know exactly what to say, when to say it AND… EXACTLY how to make more of their conversations count… 

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Dean Karrel joins us on the podcast to go over the importance of mastering the basics. 

You’ll Learn:

1. Importance of First Impressions
2. Taking On-Board Feedback
3. How to Manage your Time Effectively

About Dean

Dean Karrel is a Career and Executive Coach. He is the instructor of twelve courses with over 600,000 views available on LinkedIn Learning and has also been in senior leadership positions for more than three decades with major global publishing companies, including 22 years at Wiley. Karrel has hired and trained thousands of people at various stages of their careers, motivating them to maximize their abilities.

• Dean’s Book: Mastering the Basics: Simple Lessons for Achieving Success in Business
• Dean’s Company: The Skyridge Group
• Dean’s LinkedIn: Dean Karrel
• Dean’s Courses: https://www.linkedin.com/learning/instructors/dean-karrel?u=2125562
• Dean’s Twitter: @DeanKarrel

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