Let’s talk about what all of us face as writers, all the time: disappointing reactions to our work. I'm talking about more than just rejections from agents or publishers. I mean ALL of it—the negative feedback from people who read our work as we’re writing it. The negative reviews that come in after it’s published. And yes, the rejections that come as we’re pitching it.

This is the season finale of The First Draft Club—and we have huge news.

The Book Incubator has a new in-house literary agent!

Her name is Hannah Brattesani. She's worked at the Friedrich Agency and Folio Literary Management and is now at Simon & Schuster. She's represented some of the best writers writing today. And now she's on our team to help you turn your manuscript into a sellable pitch.

In this episode, Hannah reveals:

• The #1 mistake she sees in query letters (and how to fix it)

If you're thinking about querying agents, or you will be someday, this episode is essential listening.

Love the show? Share it with a fellow writer or leave a review! For more resources, visit thebookincubator.com.

Want to watch the video episodes? Visit https://www.youtube.com/@maryadkins

Let's connect! Come say hi on Instagram: @book.incubator 

Happy writing! — Mary

========================

RESOURCES:

+ Learn my Four Notebooks Method & get your free template:

+ A Novel in 52 Prompts - A scene-by-scene blueprint for writing your novel:

+ Ready to write your dream book? Apply for The Book Incubator in just 5 minutes with no obligation to enroll and get my free 60-minute training HOW TO WRITE YOUR DREAM BOOK WITH A FULL-TIME JOB (AND A LIFE):

========================

Hi, I'm Mary!

I'm the author of the novels When You Read This (Indie Next Pick and “Best Book of 2019” by Good Housekeeping), Privilege (Today.com “Best Summer Read”), and Palm Beach (New York Post “Best Book of 2021” and “like a sandy beach, equal parts beautiful and uncomfortable” according to the Associated Press). My memoir, You Might Feel A Little Pressure, was released by Third Rail Press in 2025.

My books have been published in 13 countries, and I've written for the New York Times, The Atlantic, Slate, and more. I founded an MFA-alternative, The Book Incubator, which has now helped hundreds of writers finish their books over 12 months and continues supporting them through publication (yes, forever!). 

When I’m not writing, I’m probably building a fort with my 7-year-old son Finn or bathing with an overpriced Lush bath bomb. I live in Dallas, where I spend my free time trying to domesticate a stubborn tabby and shamelessly watching reality TV.

========================

Social:

+ Instagram: https://www.instagram.com/book.incubator

Stephanie Webb, our marketing director at The Book Incubator, just got a dream book deal with Simon & Schuster. But it didn't come easily—or quickly.

In this episode, we talk about:

• Why rejection is completely baked into publishing

Find Stephanie Webb and hear more about her writing journey on Instagram @heystephwebb : https://www.instagram.com/heystephwebb/

Love the show? Share it with a fellow writer or leave a review! For more resources, visit thebookincubator.com.

Want to watch the video episodes? Visit https://www.youtube.com/@maryadkins

Let's connect! Come say hi on Instagram: @book.incubator 

Happy writing! — Mary

========================

RESOURCES:

+ Learn my Four Notebooks Method & get your free template:

+ A Novel in 52 Prompts - A scene-by-scene blueprint for writing your novel:

+ Ready to write your dream book? Apply for The Book Incubator in just 5 minutes with no obligation to enroll and get my free 60-minute training HOW TO WRITE YOUR DREAM BOOK WITH A FULL-TIME JOB (AND A LIFE):

========================

Hi, I'm Mary!

I'm the author of the novels When You Read This (Indie Next Pick and “Best Book of 2019” by Good Housekeeping), Privilege (Today.com “Best Summer Read”), and Palm Beach (New York Post “Best Book of 2021” and “like a sandy beach, equal parts beautiful and uncomfortable” according to the Associated Press). My memoir, You Might Feel A Little Pressure, was released by Third Rail Press in 2025.

My books have been published in 13 countries, and I've written for the New York Times, The Atlantic, Slate, and more. I founded an MFA-alternative, The Book Incubator, which has now helped hundreds of writers finish their books over 12 months and continues supporting them through publication (yes, forever!). 

When I’m not writing, I’m probably building a fort with my 7-year-old son Finn or bathing with an overpriced Lush bath bomb. I live in Dallas, where I spend my free time trying to domesticate a stubborn tabby and shamelessly watching reality TV.

========================

Social:

+ Instagram: https://www.instagram.com/book.incubator

========================

#writingtips

Of all the writing adages I tend to whine about, "show, don't tell" is probably at the top of the list—because it just isn't true.

Good writing involves plenty of telling. The actual craft question is: When is it best to tell, and when is it best to show?

My colleague Rufi Thorpe—author of Margo's Got Money Troubles and the best writing teacher I've ever had—came up with an amazing answer. And that's what this episode is all about.

Love the show? Share it with a fellow writer or leave a review! For more resources, visit thebookincubator.com.

Want to watch the video episodes? Visit https://www.youtube.com/@maryadkins

Let's connect! Come say hi on Instagram: @book.incubator 

Happy writing! — Mary

========================

RESOURCES:

Learn my Four Notebooks Method & get your free template:

A Novel in 52 Prompts - A scene-by-scene blueprint for writing your novel:

Ready to write your dream book? Apply for The Book Incubator in just 5 minutes with no obligation to enroll and get my free 60-minute training HOW TO WRITE YOUR DREAM BOOK WITH A FULL-TIME JOB (AND A LIFE):

========================

Hi, I'm Mary!

I'm the author of the novels When You Read This (Indie Next Pick and “Best Book of 2019” by Good Housekeeping), Privilege (Today.com “Best Summer Read”), and Palm Beach (New York Post “Best Book of 2021” and “like a sandy beach, equal parts beautiful and uncomfortable” according to the Associated Press). My memoir, You Might Feel A Little Pressure, was released by Third Rail Press in 2025.

My books have been published in 13 countries, and I've written for the New York Times, The Atlantic, Slate, and more. I founded an MFA-alternative, The Book Incubator, which has now helped hundreds of writers finish their books over 12 months and continues supporting them through publication (yes, forever!). 

When I’m not writing, I’m probably building a fort with my 7-year-old son Finn or bathing with an overpriced Lush bath bomb. I live in Dallas, where I spend my free time trying to domesticate a stubborn tabby and shamelessly watching reality TV.

========================

Social:

Instagram: https://www.instagram.com/book.incubator

Book ideas have their own timeline. They can be persistent, demanding, and impatient—like a kid begging to go to Dave & Buster's. If you sit on an idea too long, it might just leave and find another writer to collaborate with (as Elizabeth Gilbert says). 

So what if you decided to grab your idea by the tail this summer and actually write the draft?

In this episode, I'm sharing five features of summer that can work FOR you as a writer.

Love the show? Share it with a fellow writer or leave a review! For more resources, visit thebookincubator.com.

Want to watch the video episodes? Visit https://www.youtube.com/@maryadkins

Let's connect! Come say hi on Instagram: @book.incubator 

Happy writing! — Mary

========================

RESOURCES:

+ Learn my Four Notebooks Method & get your free template:

+ A Novel in 52 Prompts - A scene-by-scene blueprint for writing your novel:

+ Ready to write your dream book? Apply for The Book Incubator in just 5 minutes with no obligation to enroll and get my free 60-minute training HOW TO WRITE YOUR DREAM BOOK WITH A FULL-TIME JOB (AND A LIFE):

========================

Hi, I'm Mary!

I'm the author of the novels When You Read This (Indie Next Pick and “Best Book of 2019” by Good Housekeeping), Privilege (Today.com “Best Summer Read”), and Palm Beach (New York Post “Best Book of 2021” and “like a sandy beach, equal parts beautiful and uncomfortable” according to the Associated Press). My memoir, You Might Feel A Little Pressure, was released by Third Rail Press in 2025.

My books have been published in 13 countries, and I've written for the New York Times, The Atlantic, Slate, and more. I founded an MFA-alternative, The Book Incubator, which has now helped hundreds of writers finish their books over 12 months and continues supporting them through publication (yes, forever!). 

When I’m not writing, I’m probably building a fort with my 7-year-old son Finn or bathing with an overpriced Lush bath bomb. I live in Dallas, where I spend my free time trying to domesticate a stubborn tabby and shamelessly watching reality TV.

========================

Social:

+ Instagram: https://www.instagram.com/book.incubator

A new outlining tool for writers who hate outlining.

Outlining a novel feels to me like writing a novel by spreadsheet. I'm not an outliner.

But I also learned early on that pure pantsing doesn't work for me, either. I need some structure—some scaffolding for my story.

So recently, while revising my novel, I invented something I'm calling The Real-Time Outline.

It's simple. It's blowing my mind how effective it's been. And I'm breaking it down in detail in this episode.

Resources mentioned: 

Calin Duke's new book, How to Upcycle Nearly Everything for the Outdoors https://www.calinduke.com/

What Kind of Writer Are You? A NEW TYPOLOGY! https://www.youtube.com/watch?v=Qzm3bQCqQN4

Love the show? Share it with a fellow writer or leave a review! For more resources, visit thebookincubator.com.

Want to watch the video episodes? Visit https://www.youtube.com/@maryadkins

Let's connect! Come say hi on Instagram: @book.incubator 

Happy writing! — Mary

========================

RESOURCES:

+ Learn my Four Notebooks Method & get your free template:

+ A Novel in 52 Prompts - A scene-by-scene blueprint for writing your novel:

+ Ready to write your dream book? Apply for The Book Incubator in just 5 minutes with no obligation to enroll and get my free 60-minute training HOW TO WRITE YOUR DREAM BOOK WITH A FULL-TIME JOB (AND A LIFE):

========================

Hi, I'm Mary!

I'm the author of the novels When You Read This (Indie Next Pick and “Best Book of 2019” by Good Housekeeping), Privilege (Today.com “Best Summer Read”), and Palm Beach (New York Post “Best Book of 2021” and “like a sandy beach, equal parts beautiful and uncomfortable” according to the Associated Press). My memoir, You Might Feel A Little Pressure, was released by Third Rail Press in 2025.

My books have been published in 13 countries, and I've written for the New York Times, The Atlantic, Slate, and more. I founded an MFA-alternative, The Book Incubator, which has now helped hundreds of writers finish their books over 12 months and continues supporting them through publication (yes, forever!). 

When I’m not writing, I’m probably building a fort with my 7-year-old son Finn or bathing with an overpriced Lush bath bomb. I live in Dallas, where I spend my free time trying to domesticate a stubborn tabby and shamelessly watching reality TV.

========================

Social:

+ Instagram: https://www.instagram.com/book.incubator

If you've Googled "how to market my book," you've probably come across the same advice: show up on Instagram, film yourself, build a following, cultivate your author brand.

Here's the thing: most of that advice is not going to work.

I've sensed this for a long time, but I didn't have a better alternative—until I realized something based on my experience as a reader, an author, and someone who watches other authors promote their books online.

Resources mentioned:

Book Marketing 101: One Thing You Should Never Do, and What to Do Instead: https://www.youtube.com/watch?v=rKaH_M8Y2G4&t=5s

Jenn DePaula: https://www.instagram.com/jenndepaulabookmarketing/

Our marketing director at The Book Incubator, Stephanie Webb: https://www.instagram.com/heystephwebb/

Love the show? Share it with a fellow writer or leave a review! For more resources, visit thebookincubator.com.

Want to watch the video episodes? Visit https://www.youtube.com/@maryadkins

Let's connect! Come say hi on Instagram: @book.incubator 

Happy writing! — Mary

========================

RESOURCES:

+ Learn my Four Notebooks Method & get your free template:

+ A Novel in 52 Prompts - A scene-by-scene blueprint for writing your novel:

+ Ready to write your dream book? Apply for The Book Incubator in just 5 minutes with no obligation to enroll and get my free 60-minute training HOW TO WRITE YOUR DREAM BOOK WITH A FULL-TIME JOB (AND A LIFE):

========================

Hi, I'm Mary!

I'm the author of the novels When You Read This (Indie Next Pick and “Best Book of 2019” by Good Housekeeping), Privilege (Today.com “Best Summer Read”), and Palm Beach (New York Post “Best Book of 2021” and “like a sandy beach, equal parts beautiful and uncomfortable” according to the Associated Press). My memoir, You Might Feel A Little Pressure, was released by Third Rail Press in 2025.

My books have been published in 13 countries, and I've written for the New York Times, The Atlantic, Slate, and more. I founded an MFA-alternative, The Book Incubator, which has now helped hundreds of writers finish their books over 12 months and continues supporting them through publication (yes, forever!). 

When I’m not writing, I’m probably building a fort with my 7-year-old son Finn or bathing with an overpriced Lush bath bomb. I live in Dallas, where I spend my free time trying to domesticate a stubborn tabby and shamelessly watching reality TV.

========================

Social:

+ Instagram: https://www.instagram.com/book.incubator

There's a kind of feedback that fills you with relief and gratitude, and there's a kind that leaves you with low-grade anxiety—even when the feedback is good and you want to use it.

The difference is just one simple thing most readers don't do by default.

I've had dozens of readers and editors over the years. And I've realized that even among professionals—agents, editors, trusted writer friends—there's feedback that's incredibly helpful and feedback that makes you want to eat a pint of ice cream and give up.

In this episode:

• The one rule that separates good feedback from "guess what I'm thinking" feedback

Episode mentioned: Season 10 Ep 2: The #1 Reason Feedback is Stressful Is Not Even a Real Thing (https://open.spotify.com/episode/7dCqcaEG6OcVW129sXw1AG?si=cc4NHJS1TcaPBgLyPpHawA)

Love the show? Share it with a fellow writer or leave a review! For more resources, visit thebookincubator.com.

Want to watch the video episodes? Visit https://www.youtube.com/@maryadkins

Let's connect! Come say hi on Instagram: @book.incubator 

Happy writing! — Mary

========================

RESOURCES:

+ Learn my Four Notebooks Method & get your free template:

+ A Novel in 52 Prompts - A scene-by-scene blueprint for writing your novel:

+ Ready to write your dream book? Apply for The Book Incubator in just 5 minutes with no obligation to enroll and get my free 60-minute training HOW TO WRITE YOUR DREAM BOOK WITH A FULL-TIME JOB (AND A LIFE):

========================

Hi, I'm Mary!

I'm the author of the novels When You Read This (Indie Next Pick and “Best Book of 2019” by Good Housekeeping), Privilege (Today.com “Best Summer Read”), and Palm Beach (New York Post “Best Book of 2021” and “like a sandy beach, equal parts beautiful and uncomfortable” according to the Associated Press). My memoir, You Might Feel A Little Pressure, was released by Third Rail Press in 2025.

My books have been published in 13 countries, and I've written for the New York Times, The Atlantic, Slate, and more. I founded an MFA-alternative, The Book Incubator, which has now helped hundreds of writers finish their books over 12 months and continues supporting them through publication (yes, forever!). 

When I’m not writing, I’m probably building a fort with my 7-year-old son Finn or bathing with an overpriced Lush bath bomb. I live in Dallas, where I spend my free time trying to domesticate a stubborn tabby and shamelessly watching reality TV.

========================

Social:

+ Instagram: https://www.instagram.com/book.incubator

Coming in with a hot take today: You're allowed to write what's fun.

You're allowed to have a good time, to be silly, to write oddball, funny, quirky stuff that brings you pleasure—even if it isn't what would have earned you an A in your creative writing class or warrants an author photo with an "I'm a suffering artist" expression on your face.

Love the show? Share it with a fellow writer or leave a review! For more resources, visit thebookincubator.com.

Want to watch the video episodes? Visit https://www.youtube.com/@maryadkins

Let's connect! Come say hi on Instagram: @book.incubator 

Happy writing! — Mary

========================

RESOURCES:

+ Learn my Four Notebooks Method & get your free template:

+ A Novel in 52 Prompts - A scene-by-scene blueprint for writing your novel:

+ Ready to write your dream book? Apply for The Book Incubator in just 5 minutes with no obligation to enroll and get my free 60-minute training HOW TO WRITE YOUR DREAM BOOK WITH A FULL-TIME JOB (AND A LIFE):

========================

Hi, I'm Mary!

I'm the author of the novels When You Read This (Indie Next Pick and “Best Book of 2019” by Good Housekeeping), Privilege (Today.com “Best Summer Read”), and Palm Beach (New York Post “Best Book of 2021” and “like a sandy beach, equal parts beautiful and uncomfortable” according to the Associated Press). My memoir, You Might Feel A Little Pressure, was released by Third Rail Press in 2025.

My books have been published in 13 countries, and I've written for the New York Times, The Atlantic, Slate, and more. I founded an MFA-alternative, The Book Incubator, which has now helped hundreds of writers finish their books over 12 months and continues supporting them through publication (yes, forever!). 

When I’m not writing, I’m probably building a fort with my 7-year-old son Finn or bathing with an overpriced Lush bath bomb. I live in Dallas, where I spend my free time trying to domesticate a stubborn tabby and shamelessly watching reality TV.

========================

Social:

+ Instagram: https://www.instagram.com/book.incubator

You're allowed to bribe yourself to finish your book. In fact, you should.

In this episode, I'm sharing the story of the Goal Reward—a surprisingly powerful tool I've used to finish three published novels and now teach inside The Book Incubator, my MFA-alternative program for novelists and memoirists.

The Goal Reward is simple: Pick something you want (as small as an ice cream cone or as big as a house), decide on it before you finish your draft, and don't give it to yourself until you're done.

It harnesses the power of desire to help you show up to write when your creative motivation flags—which it will.

Giving an object a role in your creative life can imbue it with meaning you can't even foresee yet.

Love the show? Share it with a fellow writer or leave a review! For more resources, visit thebookincubator.com.

Want to watch the video episodes? Visit https://www.youtube.com/@maryadkins

Let's connect! Come say hi on Instagram: @book.incubator 

Happy writing! — Mary

========================

RESOURCES:

Learn my Four Notebooks Method & get your free template:

A Novel in 52 Prompts - A scene-by-scene blueprint for writing your novel:

Ready to write your dream book? Apply for The Book Incubator in just 5 minutes with no obligation to enroll and get my free 60-minute training HOW TO WRITE YOUR DREAM BOOK WITH A FULL-TIME JOB (AND A LIFE):

========================

Hi, I'm Mary!

I'm the author of the novels When You Read This (Indie Next Pick and “Best Book of 2019” by Good Housekeeping), Privilege (Today.com “Best Summer Read”), and Palm Beach (New York Post “Best Book of 2021” and “like a sandy beach, equal parts beautiful and uncomfortable” according to the Associated Press). My memoir, You Might Feel A Little Pressure, was released by Third Rail Press in 2025.

My books have been published in 13 countries, and I've written for the New York Times, The Atlantic, Slate, and more. I founded an MFA-alternative, The Book Incubator, which has now helped hundreds of writers finish their books over 12 months and continues supporting them through publication (yes, forever!). 

When I’m not writing, I’m probably building a fort with my 7-year-old son Finn or bathing with an overpriced Lush bath bomb. I live in Dallas, where I spend my free time trying to domesticate a stubborn tabby and shamelessly watching reality TV.

========================

Social:

Instagram:  @book.incubator