Creative Control

The First Step: How Square conquers fear to bring new ideas to life


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The First Step is a custom podcast from Fast Co. Works in partnership with McKinsey and Company. On this episode, Chris dives into how to take an idea and put it in action with Jesse Dorogusker, Hardware Lead at Square. Then he talks to Ralf Dreischmeier, global leader of Leap by McKinsey.

Whether you are starting a new digital business at your company or just starting a new task at work, the gap between thought and action can often seem cavernous. Often we find ourselves paralyzed, unable to act. In the case of starting a new digital business, taking action is essential to maintaining success and growing your company. Leap by McKinsey was designed to help companies take that first step and launch new digital businesses.  

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Creative ControlBy Fast Company

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