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On the Matt Haycox Show this week, I chat with UK-born tech whiz Anthony Scott Logan, tracing his journey from Noir Agency's inception to his early days and freelancing after a stint at Pretty Little Thing. Beyond graphic design, we delve into the business intricacies, exploring highs like team building at Noir and lows such as navigating bankruptcy challenges. The conversation extends to Anthony's unique approach to crypto and AI brand projects, spotlighting his latest venture, 'Ring Fans.' For insights into his business partners and upcoming ventures, catch the full episode now!

Who Anthony Scott Logan?
Meet Anthony Scott Logan, a 35-year-old dynamo from Grimsby, UK, thriving in Dubai. Formerly a graphic designer and DJ, he leveraged limited resources to co-create successful ventures. As the CEO of Noir Agency, he guides global creative teams, steering the company into the future of Web3, AI, gaming, and tech branding. Leading Noir's transformation from a traditional agency to a brand venture studio, he focuses on emerging tech brands and invests heavily in Web3. Anthony's commitment to innovation and personal growth is evident in his alcohol-free, health-focused lifestyle. Beyond his LinkedIn presence, his latest venture, the AI platform 'Ring Fans,' showcases groundbreaking ideas and collaborative efforts, poised for an imminent launch.

Time Stamps: 
0:00 - Intro
3:03 - Rewind to the Beginning
9:22 - How did Noir Agency come about?
17:51 - Transitioning to Pretty Little Thing
21:09 - Leaving PLT to Freelance
26:18 - Were you looking to be more than just a Graphic Designer?
28:42 - How to sell your value as a Designer
31:55 - When did you take your first staff on?
33:50 - When did the business partner come in?
36:55 - Any horror stories?
47:51 - Dealing with the Bankruptcy
56:17 - How does that bring us to now? When did you leave England and why?
01:04:09 - Do you approach a Crypto/AI brand project differently to a Bricks and Mortar business?
01:06:36 - Who is in the business now? Who are your business partners?
01:09:45 - The AI Project Ring Fans
01:12:25 - What's next for you?
01:13:55 - Anthony's Alcohol-Free Journey
01:23:08 - Conclusion

Thanks for watching!

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Welcome to Stripping Off with Matt Haycox
This isn’t your average business podcast. It’s where real entrepreneurs, celebs, and industry leaders strip back the polished PR, and get brutally honest about the journeys that made them.

Hosted by entrepreneur and investor Matt Haycox, Stripping Off dives into the raw, unfiltered realities behind success: the wins, the fuck-ups, the breakthroughs, and everything in between. No scripts. No sugar-coating. Just real talk from people who’ve lived it.

Whether you’re hustling to scale your business or just love a behind-the-scenes look at how people really make it, this podcast is your front-row seat to the truth behind the triumphs.

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