In this episode of the AI-Driven Marketer, Danchez is joined by Saar Ben-Attar, founder of Ascent Growth Partners, to explore the transformative impact of AI in strategic planning and future scenario building. They dive into the origins of Saar's unique approach to leveraging AI for predicting business opportunities and threats, and discuss how these advanced tools are reshaping the way companies foresee and navigate the future. Tune in to discover how AI can enhance your strategic foresight and help your business adapt to rapidly changing market conditions.

Episode Timestamps:

• 00:14 - Introduction to Saar Ben-Attar and the collaboration on a custom GPT for scenario planning.
• 00:23 - Saar discusses the inception of his approach to future scenario planning.
• 02:31 - Exploring the universal need for strategic foresight across different cultures and eras.
• 04:01 - The shift from traditional scenario planning to real-time, AI-enhanced methodologies.
• 06:31 - The importance of strategic planning in marketing and its impact on business operations.
• 08:39 - How AI tools facilitate a continuous and adaptive strategic planning process.
• 13:12 - Discussing the creative aspect of using AI in generating future scenarios.
• 17:18 - When Saar realized AI could significantly expedite the scenario planning process.
• 22:18 - The practical implementation of AI in enhancing existing business methodologies.
• 28:33 - The role of marketing and innovation in business as discussed by Peter Drucker.
• 32:47 - The evolving relationship between AI applications and business strategy.
• 38:33 - How pioneering in AI and thought leadership can influence industry standards.
• 41:57 - Future potential of AI in evaluating and sizing market opportunities.
• 46:50 - Closing thoughts and the future of AI in strategic applications.