Making a sales pitch? Find out whether your prospective client’s a man or woman. Then tailor your pitch to your target’s interests, attitudes toward rank and responsibility, and decision-making approach.

Your job as a manager isn’t to be the smartest person in the room. It’s to help the smartest people in your organization exert maximum positive impact on the business. Three practices can help you do that.

Whenever you walk into a room in a business situation, others form an impression of your expertise. But if you can tell others something they don’t already know, you demonstrate your expertise and define the perception they walk away with.

Companies kill off most new ideas early because the value of the innovation isn’t clear. To make sure your idea survives, make it real in people’s minds. Here are four methods for making that happen.

Didn’t get the job you hoped for to advance your career? Don’t be too disappointed: That less-than-perfect job could help you build skills that will prove critical later in your professional life.

Companies that remain exceptional for a long time succeed through the quality of the decisions they make. These three rules provide the compass that can keep your decisions on track.

If you have an idea for a new venture, you don’t have to be innovative. You don’t need to be an expert in the business you’re thinking of building. And you don’t have to be young.

Great leaders are like shepherds: They stay behind their “flock” and let the most nimble individuals go on ahead. As a result, the most talented followers achieve their potential—and realize their dreams.

Is that team member more focused on what he has to lose if he doesn’t succeed or what he has to gain if he does? Your answer will determine how you communicate with him and what job responsibilities you give him.

Cities are growing fast, and they’re consuming huge amounts of resources critical to quality of life. That’s why they offer the best opportunities for companies to surmount environmental and social sustainability challenges.