The Heart Centered Entrepreneur

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This month I did an "un-launch"… and still filled my group program. In this episode, I'm sharing the huge mindset and strategy shift that's helped me make more money with less effort over the last two years. I'm talking about how we create businesses that are profitable, streamlined, and sustainable — businesses that don't require constant hustling or reinventing the wheel every single month — while still keeping things exciting for both our audience and ourselves.

I also dive into why novelty matters once your business is already built on trust. So many heart-centered entrepreneurs are naturally consistent and reliable (which is amazing), but eventually your audience needs a little spark again. This episode is all about bringing back creativity and fun in small, low-pressure ways: tweaking your launch process, refreshing your content style, or adding one new element to something proven. You don't need to burn everything down to make things feel alive again.

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Connect with Anna on Instagram: @heartcentered.entrepreneur

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This year, I did something that might sound counterintuitive—I unscaled my business. After years of believing that group programs were the key to making more money in less time, I shifted back into 1:1 coaching… and had my biggest month and easiest launch yet.

In this episode, I'm breaking down what I've learned after a decade in business: it's not the business model that creates freedom. I share what actually does. Because whether you're running groups, courses, 1:1, or done-for-you work, the real "code" to more income and less time isn't what most people are teaching. And once you see it, you can apply it to any model you choose.

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Connect with Anna on Instagram: @heartcentered.entrepreneur

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Last month, I had an experience with a doctor that completely threw me off—and honestly, it reminded me of something I didn't even realize I had forgotten. Over the past few years, I've intentionally built a life surrounded by high-integrity people: supportive clients, an incredible team, and a community that feels expansive and aligned. So when I encountered someone who felt draining and misaligned, it shook me—and brought up old patterns of self-blame and questioning my worth.

In this episode, I'm sharing the powerful reminder that came from that experience: it is safe to let go of what no longer serves you. You don't have to sugarcoat what feels hard or misaligned. You're allowed to call it what it is, release it, and trust that better things are ahead. Your next level—more ease, more income, more spaciousness—requires you to make room for it. And that starts with letting go.

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Connect with Anna on Instagram: @heartcentered.entrepreneur

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Last month, I crossed a new income ceiling—bringing in over $70K in just a little over a month—and it was the easiest launch I've ever had. Which, honestly, is both exciting and a little maddening. Because the truth is, the more ease and alignment I've felt in my business, the more success seems to follow… and I know how frustrating that can feel when you're not there yet.

At the same time, behind the scenes, I was navigating some unexpected health challenges that forced me to slow down in a way I couldn't ignore. "Slow" has been my word of the year—and this month really asked me to become the version of myself who could actually live it. In this episode, I'm sharing the surprising connection I noticed between panic and stillness, and how I'm learning to step into a deeper, more intentional kind of quiet… one that feels safe, grounded, and expansive instead of frozen.

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Connect with Anna on Instagram: @heartcentered.entrepreneur

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Today I paid the highest tax bill I've ever paid—and I did it with so much gratitude. Not just because it reflects my biggest cash quarter to date, but because of how it happened. I paid it early. I didn't scramble. I didn't stress. My team handled it after my bookkeeper calmly calculated what was owed. And in that moment, I realized just how different making more money actually feels.

Because here's what I wish I had known earlier: making more money doesn't make things harder—it makes them easier. When you're in inconsistent $5–8k months doing everything on your own, it feels like more clients would equal more pressure, more burnout, and less freedom. But the opposite can be true. With the right support and systems, more revenue can mean more ease, more regulation, and more stability. And yes, there's a messy middle—but it's one worth moving through.

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Connect with Anna on Instagram: @heartcentered.entrepreneur

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I used to be the person who rolled my eyes at coaches posting designer purses and "look how much I made" moments online. In fact, I literally posted on social media calling it out as everything wrong with the coaching industry. And yet… here I am, celebrating a recent launch and buying a purse for an upcoming trip to Spain. Life has a funny way of humbling you.

In this episode, I'm unpacking what actually changed—and what didn't. Because it was never really about the purse. It was about the energy behind it. The lack of integrity, the performative marketing, and the disconnect from real coaching. So today, I'm sharing the mindset shifts and reminders that helped me build and scale my coaching business in a way that feels aligned, ethical, and genuinely abundant.

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Connect with Anna on Instagram: @heartcentered.entrepreneur

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I had a moment of self-doubt recently—one of those quiet, vulnerable ones that creeps in when you're trying to grow something meaningful. And instead of spiraling, I opened a photo on my computer that instantly grounded me: a police officer who once helped me through a really hard moment.

That experience stayed with me—not because of who he was, but because of how safe and supported I felt. It changed the way I see trust, especially when it comes to letting people in. In this episode, I'm sharing a powerful mindset practice I use called "the wise room," and why learning to trust others is one of the most important (and overlooked) skills when growing your business. If you want to scale without burning out, this is the work.

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Connect with Anna on Instagram: @heartcentered.entrepreneur

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During one of the hardest seasons of my life, I found unexpected support in a simple place: a local gym with childcare. That hour became my outlet—my space to process, release, and move through everything I was carrying. The strength I built during that time wasn't just physical; it was fueled by survival, by anger, by the deep need to reclaim something for myself. And while someone later complimented my abs, I realized they were built in a chapter I wouldn't wish to relive.

In this episode, I'm sharing a more honest conversation about using anger and rage as fuel—especially when you're in a difficult situation—and how that can be powerful. But I also talk about the next phase: what it looks like to step out of survival mode and into peace. Because growth doesn't always have to come from chaos. Sometimes the real work is allowing things to feel easy, safe, and good—and trusting that this can be your new normal.

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Connect with Anna on Instagram: @heartcentered.entrepreneur

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Recently, I had a realization during a client call that made me laugh, because it reminded me that we are all the SAME girls. I noticed that when life gets busy (especially during times like launches) I tend to initiate other big changes at the exact same time. A client shared she had just signed up for a new hobby she's excited about in the middle of a big launch… meanwhile, during my last launch, I decided it was the perfect time to get back on dating apps and go on several dates.

It got me thinking about how, when one area of life starts shifting, it often gives us the courage to change other things too. I tend to resist change as a person, but once I'm already in a season of growth and discomfort, part of me thinks… well, we're already here so let's keep going. In this episode, I share why momentum builds momentum, and how seasons of change can actually become important moments of alchemy in both life and business.

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Connect with Anna on Instagram: @heartcentered.entrepreneur

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What if you treated money like a real commitment this year?

In this episode, I invite you to play a simple game with me: truth or dare. And the dare is this- devote yourself to money. Not from greed or hustle culture, but from a place of courage, alignment, and heart centered leadership. Too many women are taught that wanting money makes them less generous or less caring, when in reality, the opposite is often true.

When heart centered women build wealth, they create more stability, freedom, and impact. In this episode, I share why prioritizing revenue in your business can actually make your work feel more supported and sustainable, how scaling often becomes easier over time, and why financial self-care might be one of the most powerful forms of self-care available to women.

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Connect with Anna on Instagram: @heartcentered.entrepreneur