When it comes to choosing an exercise program, there are lots of varying options and opinions out there. And most people who put out ideas on what’s “right” usually have something to gain financially.

That explains the number of people who don’t stick around in the gym that long. Either they’re troubled with specific injuries after doing some gym routines, or they aren’t that motivated at all.

Fortunately, real hard data and the latest science are coming in to back up our claim that strength training is THE most important thing. It trumps all the other popular exercise programs you’ve ever known (HIIT is definitely NOT ideal!).

Tune in to this episode as Rick and Matt discuss what real strength training looks like and what it does to your body.

Learn more at: http://bit.ly/alloy_franchise

Key Takeaways

- Why is strength training very important? (04:51)

- The ideal amount of sets and reps per week (07:08)

- On doing strength training to aid weight loss (10:11)

- What is strength training? (12:09)

- People need to move (17:35)

- Pushing your heart rate really high (20:29)

- The correlation between anaerobic threshold and lifespan (22:45)

- How to get new clients to stick with strength training? (23:59)

- What’s the best thing for mobility? (26:40)

- Why are most fitness concepts NOT based on strength training? (36:43)

Additional Resources:

- Alloy Personal Training

- Learn About The Alloy Franchise Opportunity

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