Alloy Personal Training Business

The Importance Of Franchise Training


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We recently held a franchise training week in the Alloy corporate offices, where we trained a fantastic group of new franchisees.

Essentially, franchise training is five full days of training. The new franchisees and their operators come to our corporate offices for a very intense, hands-on preparation of their new roles.

The franchise training takes place three months before the grand opening. This leaves room for two months of pre-sales to ensure the franchisee opens with close to capacity membership.

Even if the franchisee doesn't have a fitness background, like some of our franchisees do, the training prepares them in the best possible way to hit the ground running.

Tune in to this to learn more about the franchise training week, how we set it up, and most importantly, why we do it.

Key Takeaways

- What is franchise training (01:32)

- When should franchise training take place? (03:12)

- How and why we mirror the customer's journey (05:26)

- Demonstrating the Alloy culture during franchise training (06:18)

- How the franchise training is set up (07:37)

- The power of role-playing in training (10:49)

Additional Resources:

  • Alloy Personal Training
  • Learn About The Alloy Franchise Opportunity

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Alloy Personal Training BusinessBy Rick Mayo

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