Pivotal is an interview-style segment that tackles topics in consumer packaged goods (CPG) and fast moving consumer goods (FMCG) from the business leaders that live it EVERY DAY! This episode, we have a candid discussion with Stephanie Leffler, CEO of OneSpace, which provides a suite of tools to help CPG brands win top position on the digital shelf. OneSpace believes that “eye level is buy level” is just as important online as it is offline by providing on-demand services for centralizing, optimizing and publishing content that wins top position on multiple online retailers.
In this episode we talk about:
How "COVID-19 Effect" has actually benefited the OneSpace team and with its relationships with CPG brand clients
How sticky the growth in online grocery will be in the near future after COVID-19
Instacart's coming out party
Why CPG brands need to be using this time to really invest in the digital channel ...and many more insightful topics!
If you want to get in contact with OneSpace - https://www.onespace.com/