On today's episode of the Korean Beauty Show podcast, Lauren discusses the new Korean research looking to change the way we treat pigmentation. She also answers a listener's question about the best way to treat dark under arms and introduces a new Bakuchiol toner. 

 

Access Today's Full Show Notes: https://stylestory.com.au/blogs/podcast/is-this-the-future-of-pigmentation-treatment

 

CONNECT WITH ME

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Korean News Headlines 

• New Korean Study into Pigmentation and the Genes That Determine Your Face Colour

• The plan is to use this research as a basis for customised skincare solutions, including developing a diagnostic platform that can even predict future pigmentation levels. 

• Cosmetic Sales Are Up As People Get Out of the House and Take Their Masks Off

• Question of the Week: How do I lighten my under arms?

 

New Kbeauty Products at STYLE STORY 

•  23 Years Old Bakuchiol Toner

New Kbeauty Product ReviewsMy New Favourite Product - Charmzone Retinol Emulsion 

"Have been trialling this product for a few weeks and I cannot recommend it enough. I have noticed such a difference it how my skin looks and feels. My skin is glowing. I cannot wait to keep using this product. I will definitely be repurchasing."

Best BB cream ever!!! - Missha M Perfect Cover BB Cream

"My first order of K-beauty products is likely one of the best things I've done for my skin.  I wanted this BB cream in No.23 and it was out of stock, so in my eagerness I ordered No.27 just to try it.  I'm in my low 60s and was looking for something with good coverage and not settle in creases.  It was a little too dark for me so I diluted a tiny amount with my sunscreen and it's AMAZING!  You only need a very small amount and the coverage stays neat all day without feeling weighed down.  Thank you StyleStory :)"

 

Recommendation of the Week 

• Animation Jangbbijju Studio
• A Korean YouTube channel with over 3 million subscribers that is famous for its satire

See omnystudio.com/listener for privacy information.

On today's episode of the Korean Beauty Show podcast, Lauren discusses the trend of waterless skincare and its Korean origins. She covers some of the many benefits of waterless beauty products, plus takes a look at some angles that are a little bit trickier to quantify in terms of sustainability. She then discusses some must-try waterless Korean beauty products. 

 

Access Today's Full Show Notes: https://stylestory.com.au/blogs/podcast/waterless-skincare

 

CONNECT WITH ME

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Shop Kbeauty: www.stylestory.com.au

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Episode Summary: 

• What Does Waterless Skincare Come From?l. 
• What is Waterless Skincare? 
• What is the appeal of waterless skincare? 

• The Other Side of Waterless Skincare 

• Waterless K-Beauty Products To Try:

 

Korean beauty has been pioneering waterless skincare products for years. Some to try include:

1. Subi Brightening Powder Cleanser
2. Tosowoong Enzyme Powder Wash 
3. ISNTree Rosehip Watery Beauty Oil
4. Hanyul Yuja Face Oil
5. iUNIK Calendula Complete Cleansing Oil
6. Mary & May Niacinamide + Chaenomeles Sinensis Serum
7. Skinfood Royal Honey Propolis Enrich Essence
8. Subi Perfect Pimple Patch

See omnystudio.com/listener for privacy information.

On today's episode, Lauren shares the latest Korean research aiming to develop a retinol product that reduces the risk of skin irritation based off genetic data. She also discusses a new tone-up cream and green tea toner that's perfect for oily skin. And shares her Korean recommendation of the week that’s perfect for Mums of babies and soon-to-be Mums.  

 

Access Today’s Full Show Notes: https://stylestory.com.au/blogs/podcast/skincare-that-reduces-retinol-irritation

 

CONNECT WITH ME

 

Instagram: www.instagram.com/lauren.kbeauty

Shop Kbeauty: www.stylestory.com.au

Style Story’s Instagram: www.instagram.com/stylestory_kbeauty

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Facebook: www.facebook.com/stylestory.au

Website: www.thekoreanbeautyshow.com

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Korean News Headlines

•  Korean Cosmetics Sector Expected to Grow in Q3-4 2022 
•  LG H&H Conducts Study into How to Reduce Irritation in Retinol Users 

Question of the Week: How do I know which BB Cream shade is right for me? 
New Kbeauty Products on the STYLE STORY Site 

• Secret Key Snow White Cream (50g) 
• Benton Deep Green Tea Toner (150ml) 

New Kbeauty Reviews on STYLE STORY

• 5 Star for Jelly Ko Dewy Glaze Toner 
• 5 Star Review for Missha BB Cream 

Recommendation of the Week - Korean Baby Carrier

See omnystudio.com/listener for privacy information.

Lauren discusses the hottest Korean hair trends in 2022, including soft perms, pink hair, streaks, baby bangs, pixie cuts and more. Plus, she reveals the top trending treatments for hair that you can try at home, as well as some in-salon options to look into at a salon near you.

 

Access Today’s Full Show Notes at: https://stylestory.com.au/blogs/podcast/hottest-korean-hair-trends-in-2022

 

CONNECT WITH ME

Instagram: www.instagram.com/lauren.kbeauty

Shop Kbeauty: www.stylestory.com.au

Style Story’s Instagram: www.instagram.com/stylestory_kbeauty

Jelly Ko’s Instagram: www.instagram.com/jellyko_official

Facebook: www.facebook.com/stylestory.au

Website: www.thekoreanbeautyshow.com

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Episode Summary:

Take a walk around Seoul this year and these are the hottest trending hairstyles you’ll see: 

1. Soft perms
2. Pink Hair
3. Brown Hues
4. Streaks
5. Pixie Cut
6. Pale Blonde
7. Baby Bangs

Hair Treatments 

If you want to incorporate some Korean hair treatments into your haircare routine, then these are the ones to add: 

• In Salon Treatments - Cinderella keratin hair treatment 
• At Home Treatments
• Sparkling water
• Water filters

Korean Hair Treatment Products to Try: 

• JJ Young by Caolion Lab All-in-One Soap 
• APLB Booster Clinic Hair Essence

See omnystudio.com/listener for privacy information.

On this week’s K-Beauty news wrap-up Lauren covers the K-Beauty product that has sold 12 million units in a year thanks to Korea’s “untact beauty” trend, some bad news for Sephora in Korea and concerns over the future growth of Hallyu (the “Korean wave”). Plus she shares her top picks for Mothers Day and the new guide to TGA advertising of skincare products in Australia 

Access Today’s Full Show Notes: https://stylestory.com.au/blogs/podcast/the-kbeauty-product-that-sold-12-million-units-in-a-year

 

CONNECT WITH ME

Instagram: www.instagram.com/lauren.kbeauty

Shop Kbeauty: www.stylestory.com.au

Style Story’s Instagram: www.instagram.com/stylestory_kbeauty

Jelly Ko’s Instagram: www.instagram.com/jellyko_official

Facebook: www.facebook.com/stylestory.au

Website: www.thekoreanbeautyshow.com

Sign Up to Our Mailing List to Join Tester's Club: https://stylestory.com.au/pages/free-gift-signup

Pinterest: https://www.pinterest.com.au/stylestoryau

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Download Your Free Guide to K-Beauty: https://manage.kmail-lists.com/subscriptions/subscribe?a=XgHS8t&g=SmUKy

 

Korean News Headlines

• Sephora Korea has recorded losses 2 years in a row 
• Seoul aims to become a global hub for beauty and cosmetic businesses 
• The Korean Beauty Product that Sold 12 Million Units in a Year
• Concerns around the growth of Hallyu 

Question of the Week: If I’m using one product that has retinol in it can I use another product like a cream that has retinol in it? Or is that too much?

Mother’s Day Gift suggestions 

• Shop our Collection 

New Korean Beauty Products at STYLE STORY 

• Cosmetic vs Therapeutic Claims Guide 

New Korean Beauty Product Reviews

• Charmzone DeAge Retinol Emulsion 
• APLB Retinol Vitamin A Moisture Cream

Recommendation of the Week: 

• Korean cooking Queen Maangchi

See omnystudio.com/listener for privacy information.

Skincare acids are among the most popular ingredients right now, thanks to their ability to exfoliate chemically, as opposed to scrubbing away dead skin manually.

But do you need strong skincare acids? And how strong is "strong"? On Today's episode, Lauren answers all these questions & more, plus she introduces her top safety tips to follow when using acids.

 

Access Today's Full Show Notes:

https://stylestory.com.au/blogs/podcast/do-you-need-strong-skincare-acids-1

 

CONNECT WITH ME

Instagram: www.instagram.com/lauren.kbeauty

Shop Kbeauty: www.stylestory.com.au

Style Story’s Instagram: www.instagram.com/stylestory_kbeauty

Jelly Ko’s Instagram: www.instagram.com/jellyko_official

Facebook: www.facebook.com/stylestory.au

Website: www.thekoreanbeautyshow.com

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Download Your Free Guide to K-Beauty: https://manage.kmail-lists.com/subscriptions/subscribe?a=XgHS8t&g=SmUKy

 

Episode Summary:

• How Skincare Acids Work
• What Is a Strong Acid? 
• Differences between acids 
• Does A Higher Percentage Mean I’ll Get Better Results?
• What Happens If You Overdo It?
• Does this just affect sensitive skin types?
• My Top Tips For Getting the Most Out of Skincare Acids 
• My Top Safety Tips When Using Acids 
• Gentle K-Beauty Acids

See omnystudio.com/listener for privacy information.

On this week’s episode of the Korean Beauty Show Podcast, 6 listeners share the best skin tips they’ve learnt to this day, plus Lauren discusses the latest Kbeauty news headlines, including LG Household & Health Care’s acquisition of Creme Shop. 

Access Today’s Full Show Notes at: https://stylestory.com.au/blogs/podcast/the-best-skin-tips-youve-learnt-to-this-day

 

CONNECT WITH ME

Instagram: www.instagram.com/lauren.kbeauty

Shop Kbeauty: www.stylestory.com.au

Style Story’s Instagram: www.instagram.com/stylestory_kbeauty

Jelly Ko’s Instagram: www.instagram.com/jellyko_official

Facebook: www.facebook.com/stylestory.au

Website: www.thekoreanbeautyshow.com

Sign Up to Our Mailing List to Join Tester's Club: https://stylestory.com.au/pages/free-gift-signup

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Download Your Free Guide to K-Beauty: https://manage.kmail-lists.com/subscriptions/subscribe?a=XgHS8t&g=SmUKy

Kbeauty News Headlines 

LG Household & Health Care Acquires Controlling Stake in Creme Shop 

• The Korean conglomerate acquired a 65% stake in Creme Shop, an LA based beauty brand. Industry watchers believe this will help the group diversify away from their reliance on the Chinese market, which accounts for a significant portion of the company’s total sales 

Jelly Ko Dewy Glaze Toner is now available in the States at Verishop.com

• US fans of Jelly Ko can now shop the latest release, Dewy Glaze Toner, online in America at Verishop 
• Products are shipped domestically throughout the US 

KOTRA highlights growing opportunities for K-Beauty in Laos

• Laos’ skincare market has doubled between 2015 and 2020, with Korea’s cosmetic exports to Laos shot up over 100% in 2021
• Reports suggest the growing trend may be thanks to the popularity of Kbeauty products in neighbouring countries like Thailand

Question of the Week: What’s the best skin tip you’ve learnt to this day? 

• 6 listeners share their best skincare tips 

• If you haven’t already joined K-Beauty Down Under, come and join and let me know what the best skin tip you’ve learned is. 

New Kbeauty Products on STYLE STORY 

• ​​MEDIFOAM Trouble Cure Patches (9ea) are a micro dart pimple solution designed to work quickly to help flatten and reduce the appearance of pimples. Needle pimple patches are perfect for those who get pimples deep under their skin. 
• Mary & May Niacinamide + Chaenomeles Sinensis Serum (30ml) is rich in flavonoids with excellent vitamin C and antioxidant effects. It helps to brighten skin tone and soften skin texture.

New Kbeauty Reviews on the STYLE STORY Website 

• APLB Collagen Peptide Moisture Cream 

• Missha Time Revolution First Treatment Essence

Recommendation of the Week

• Unistella 

See omnystudio.com/listener for privacy information.

On today’s episode of the Korean Beauty Show, Lauren discusses the problems with Korea’s clean beauty trend. She delves into some of the myths being used by K-Beauty brands to market their products, issues with the rating apps and the industry’s reliance on the EWG Green Grade rating system. 

 

Access Today's Full Show Notes: https://stylestory.com.au/blogs/podcast/the-problems-with-koreas-clean-beauty-trend

 

CONNECT WITH ME

 

Instagram: www.instagram.com/lauren.kbeauty

Shop Kbeauty: www.stylestory.com.au

Style Story’s Instagram: www.instagram.com/stylestory_kbeauty

Jelly Ko’s Instagram: www.instagram.com/jellyko_official

Facebook: www.facebook.com/stylestory.au

Website: www.thekoreanbeautyshow.com

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Download Your Free Guide to K-Beauty: https://manage.kmail-lists.com/subscriptions/subscribe?a=XgHS8t&g=SmUKy

 

Episode Summary 

If you use beauty products, it’s impossible not to have heard of clean beauty. These days you’ll see Korean beauty companies claiming that their products are “Free from Nasties”,  use “Green Level Ingredients Only”, are “EWG Green Grade Approved”, “Toxin Free” and “Sustainability Friendly”. 

When the average consumer sees this they think, “Great! I want my products to be clean. Well, I certainly don’t want dirty products!”

It’s only natural that you want your products to be good for your health and good for the environment. 

But what if all of this was based on a lie?

On today’s episode, we’re covering: 

• What is Clean Beauty?
• What’s the legal definition of clean beauty?
• What are the blacklisted ingredients?
• What’s the problem with clean beauty?
• Why are natural products not necessarily safer than those containing synthetic chemicals?
• Why can’t you make a blanket rule about whether a particular cosmetic ingredient is good or bad?
• Are clean beauty products worth paying more for?

See omnystudio.com/listener for privacy information.

On this week’s Kbeauty news headlines episode of the Korean Beauty Show podcast Lauren discusses how the city of Seoul is betting big on Kbeauty as well as how some brands are being affected by lockdowns. Plus, she introduces new releases from SKIN1004 and the latest Korean beauty product reviews. 

 

Access Today's Full Show Notes at: https://stylestory.com.au/blogs/podcast/seouls-big-bet-on-kbeauty

 

CONNECT WITH ME

Instagram: www.instagram.com/lauren.kbeauty

Shop Kbeauty: www.stylestory.com.au

Style Story’s Instagram: www.instagram.com/stylestory_kbeauty

Jelly Ko’s Instagram: www.instagram.com/jellyko_official

Facebook: www.facebook.com/stylestory.au

Website: www.thekoreanbeautyshow.com

Sign Up to Our Mailing List to Join Tester's Club: https://stylestory.com.au/pages/free-gift-signup

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Download Your Free Guide to K-Beauty: https://manage.kmail-lists.com/subscriptions/subscribe?a=XgHS8t&g=SmUKy

 

Episode Summary:

K-BEAUTY NEWS HEADLINE

Seoul’s Mayor Unveils his Plan for Kbeauty Brands

• Seoul Mayor Oh Se-hoon unveiled his visions for K-beauty brands as he seeks reelection in the upcoming mayoral election on June 1.
• He wants to promote the K-lifestyle to the world 
• Seoul will set up a special development zone for beauty and fashion in Dongdaemun 

K-Beauty Brands Feeling the Impact of China’s Lockdowns

• Some brands have been forced to temporarily close manufacturing plants as a result of China’s zero Covid strategy 

Singles Inferno is back for a second season

• Greenlight for Season 2 of the hit Korean reality dating series Single's Inferno.
• The premise of the show is that five men and five women are "trapped" on a deserted island and the only way to escape is to shack up with someone. 

QUESTION OF THE WEEK: Where should I start if I’ve never tried Korean beauty products before?

Start with one of our mini skincare sets:

• Mini Summer Beauty Set
• K-Beauty Hits Mini Sets
• Mini Travel Skincare Set
• Mini Dry Skincare Set
• Skin Soothing Mini Skincare Set
• K-Beauty All Stars Set
• K-Beauty Home Facial Kit

K-BEAUTY RELEASES OF THE WEEK 

• Skin1004 Madagascar Centella Spot Cream (20ml), which contains high-purity Centella asiatica powder from Madagascar to increase the strength of damaged skin. It provides strong, soothing care to the skin after it has experienced spots and blemishes. 
• Skin1004 Madagascar Centella Toning Toner (210ml) is a daily toner that is perfect for those with oily and combination skin. It’s a watery style toner with a slightly acidic pH to match the pH balance of your skin

 K-BEAUTY REVIEWS OF THE WEEK 

• Real Review for the K-Beauty All Star Set
• “I really didn’t know where to start in terms of using a kbeauty process so I emailed staff. Received a really helpful comment back recommending this pack as a starting point to get a feel for different products. Best advice ever.  Really enjoyed trying and using these products and have now moved on to purchasing some of the products to use on a regular basis. Thanks so much Style Story.”
• Review for Jelly Ko Cherry Blossom Sleeping Mask 
•  “Can I just say wow?! This mask has blown all other gels out of the water. A heavyweight gel that packs a punch. I don’t know if I can look at other gels the same. I may have found the one for life for me! This rich texture of this one makes it great for all skin types. My only con is the floral scent. It is not very potent and does not stay for long, but I’m not the hugest fan of them.” 

RECOMMENDATION OF THE WEEK 

Ode to My Father (국제시장) - 2014 Korean Film 

See omnystudio.com/listener for privacy information.

April is Rosacea Awareness Month. On today’s episode of the podcast, Lauren discusses the impact of this chronic and widespread facial disorder. She talks through what to do if you suspect you have rosacea and some at-home Kbeauty products that might be a good fit for those with skin sensitized by rosacea.  

 

Access Today's Full Show Notes: https://stylestory.com.au/blogs/podcast/k-beauty-rosacea

 

 

CONNECT WITH ME

Instagram: www.instagram.com/lauren.kbeauty

Shop Kbeauty: www.stylestory.com.au

Style Story’s Instagram: www.instagram.com/stylestory_kbeauty

Jelly Ko’s Instagram: www.instagram.com/jellyko_official

Facebook: www.facebook.com/stylestory.au

Website: www.thekoreanbeautyshow.com

Sign Up to Our Mailing List to Join Tester's Club: https://stylestory.com.au/pages/free-gift-signup

Pinterest: https://www.pinterest.com.au/stylestoryau

Tik Tok: https://vt.tiktok.com/ZSaHUgHL/

Download Your Free Guide to K-Beauty: https://manage.kmail-lists.com/subscriptions/subscribe?a=XgHS8t&g=SmUKy

Episode Summary 

• What is Rosacea?
• What are the Symptoms of Rosacea?
• Risk Factors for Rosacea 
• Causes of Rosacea 
• Triggers for Rosacea 
• Dealing With Rosacea
• Kbeauty Ingredients To Try
• Skincare Ingredients To Avoid
• Treatments
• Top Korean Beauty products for relieving and soothing skin 
• Everyday tips for protecting your skin 

See omnystudio.com/listener for privacy information.