The Laundromat Resource Podcast

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• Jason's background
• How to increase revenue in a small self-serve laundromat
• How to engage the community to serve better and make more money
• How to handle maintenance as a mom & pop laundromat owner
• We jump into the numbers of Jason's laundromat
• Adding card payment options in a small laundromat
• Percentage of customers who use coin vs. card
• What Jason would do differently if starting over
• What questions you should ask during your due diligence
• Jason's plans for the future

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Sharon Brinks is a rock star laundromat owner. She built her laundromat from the ground up and shares the lessons she learned doing it in today's show. From being burned by sharing financials to the nuances of building from scratch and getting and keeping customers in your new build, Sharon shares it all! This show is packed with practical tips and lessons that you can apply in your laundry business!

In today's show, Sharon and Jordan discuss:

• Using an SBA loan to buy a laundromat
• Retooling equipment
• Building from scratch
• Selling vs. shutting down a laundromat
• Factors to consider when building from scratch
• How to get customers when you open your new build
• Sharon's key to running a great laundromat
• The percentage of people who use cash vs. her app payment system
• How to promote wash, dry, fold business
• How to start a pick-up and delivery business
• Sharon's keys to building a great team
• And tons of resources for you (see links below)

And way more!

Show Notes
https://laundromatresource.com/show101

Show Sponsors

AtmosphereTV- 50+ channels of positive, fun TV programming, allowing you to cut your cable bill and create a great atmosphere in your laundromat! Get the registration fee waived by using this link!
https://atmosphere.tv/partner/laundromat-resource

Resources
Audible- Get a free audiobook download
Luke Williford's interview on the podcast
The Ideal Team Player
It's Ok to Be the Boss
Never Split the Difference
The 1-Page Marketing Plan
The E-myth Revisited
The 7 Habits of Highly Effective People
Trump: The Art of the Deal
Sam Walton: Made in America
Grinding it Out- Ray Kroc
No B.S. Marketing Books


Connect with Sharon
[email protected]
TheLaundryStationKS.com
LaundryExpressKS.com
Facebook.com/TheLaundryStationKS
Facebook.com/LaundryExpressKS
https://www.linkedin.com/in/sharon-brinks-98b6361a/

Get Connected
Join Laundromat Resource
Laundromat Resource Coaching
Laundromat Resource Forums
Laundromat Marketplace- Sell Your Laundromat [free listings]
Diligence Capital Investments
Laundromat Investor Resources
Laundromat Resource Events
Laundromat Resource Blog



* Some links may be affiliate links in which the channel owner may receive compensation when you make a purchase using those links. 

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Luke and Lee Williford, also known as the Williford Brothers, own 30+ laundromats and counting. They join us for this very special episode of the Laundromat Resource Podcast to reflect on their success over the years in this industry and to share with us the valuable lessons they've learned.

Luke and Lee have demonstrated what it means to build a large laundry business and exemplify the spirit of service and care that our communities deserve from their laundromats. And in this episode, they share some of the strategies, tactics, and, most importantly, mindsets that they have utilized to make such a huge impact on their communities and on this industry!

In show 100, Luke, Lee, and Jordan discuss:

• When Luke and Lee took over the family business
• Is it worth it to build a big laundry business?
• Why they are hands-on owners still
• Their "Meet 2 customers by name every day" philosophy
• What their day-to-day tasks are
• How to find and hire for your missing skillsets
• What they would do if they were starting from scratch
• Risk tolerance
• What, practically speaking, serving with excellence means
• The Williford Brothers' keys to success
• How they are trying to serve the laundromat industry

And WAY more!

Show Sponsors

AtmosphereTV- 50+ channels of positive, fun TV programming, allowing you to cut your cable bill and create a great atmosphere in your laundromat! Get the registration fee waived by using this link!
https://atmosphere.tv/partner/laundromat-resource

Resources
Luke's first interview on the podcast
Williford Brothers Podcast
The Wash House
The Williford Brothers Laundromat Bootcamp
Traction- Gino Wickman
Rocket Fuel
Extreme Ownership

Find them on Social Media
@lukewilliford
@thewillifordbrothers
@thewashhouseinc

Get Connected
Join Laundromat Resource
Laundromat Resource Coaching
Laundromat Resource Forums
Laundromat Marketplace- Sell Your Laundromat [free listings]
Diligence Capital Investments
Laundromat Investor Resources
Laundromat Resource Events
Laundromat Resource Blog



* Some links may be affiliate links in which the channel owner may receive compensation when you make a purchase using those links. 

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Ross Dodds has made a huge name for himself in this industry.  He has scaled his laundromat empire to 13 laundromats and counting AND owns a large pick-up and delivery business in the Los Angeles area. And Ross has some things to share with you about how he did it!

In today's show, we dive deep into what it takes to scale your business from one or two laundromats into 10+. In order to scale, you have to scale your systems, processes, employment staff, and your own personal skill set. Ross shares in detail what all of that has looked like for him and how you can do it, too.

Ross also does a deep dive into one of his deals and shares the numbers on what it took to buy the deal and how much money it took to turn the laundromat into a Luxe Laundry. You don't want to miss this deal deep dive!

In today's show, Ross and Jordan discuss:

• How Ross finds deals
• How to scale your laundromat empire
• How to know when to hire new members
• Where to get mentorship
• What systems you need in place to scale
• The importance of a good lease
• Where to find managers for your empire
• How to hire and train new staff
• How to manage a large pick-up and delivery business
• Why Ross is the price leader in his markets
• Investing in laundromats passively with Diligence Capital Investments
• Deal deep dive- we go through an actual deal
• How to navigate unexpected costs
• How to become the go-to person on deals

And, seriously, SO much more!

Show Sponsors

AtmosphereTV- 50+ channels of positive, fun TV programming, allowing you to cut your cable bill and create a great atmosphere in your laundromat! Get the registration fee waived by using this link!
https://atmosphere.tv/partner/laundromat-resource

Resources
Diligence Capital Investments
Laundromat Owners Facebook Group
Ross's First Interview on the Podcast
Michael Ambrose Interview on the Podcast
American Express Credit Card
Luxe Laundries
Wash Club Trak

Get Connected
Join Laundromat Resource
Laundromat Resource Coaching
Laundromat Resource Forums
Laundromat Marketplace- Sell Your Laundromat [free listings]
Diligence Capital Investments
Laundromat Investor Resources
Laundromat Resource Events
Laundromat Resource Blog



* Some links may be affiliate links in which the channel owner may receive compensation when you make a purchase using those links. 

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Tik Tok, Instagram and Facebook Reels, and Facebook groups might feel like the domain of the younger generations, but statistics show that all our communities are active on these social media platforms. This provides us with incredible opportunities to connect with our communities, gain new customers, and build customer loyalty online which translates to real dollars for our local businesses!

This can feel overwhelming as the social media landscape is constantly changing and adapting, but Brittany Centers of Centers Social joins us today to help you leverage social media to grow your laundromat business just as she does for over 100 laundromats currently. Brittany tells us what we can do online to reach our communities best and how to turn that online influence into loyal customers for our local laundromats.

Brittany shares a TON of ideas that you can DIY to manage your own social media accounts to grow your business. She also runs Centers Social, which manages social media accounts for over 100 laundromats nationwide.

If you're interested in having Brittany and her team manage your laundromat's social media, check out the Laundromat Resource Pro Community. Centers Social offers a huge discount for our Pro Community. This discount alone exceeds the investment in joining the Pro Community! So save yourself some money and enjoy the many other benefits of the Pro Community!

In today's show, Brittany and Jordan discuss:

• Dog breeds and reptiles
• The incredible power of Tik Tok for your laundromat business
• How to use Tik Tok to build your self-serve laundry business, your wash/dry/fold business, and your laundry pick-up and delivery business
• How to use Instagram and Facebook reels
• The 3 ways that reels work for your business
• How to use Facebook groups to grow your coin laundry business

And a lot more!

Show Sponsors

AtmosphereTV- 50+ channels of positive, fun TV programming, allowing you to cut your cable bill and create a great atmosphere in your laundromat! Get the registration fee waived by using this link!
https://atmosphere.tv/partner/laundromat-resource

Resources
Centers Social
Get a HUGE discount on Centers Social when you join the Pro Community!

Get Connected
Join Laundromat Resource
Laundromat Resource Coaching
Laundromat Resource Forums
Laundromat Marketplace- Sell Your Laundromat [free listings]
Diligence Capital Investments
Laundromat Investor Resources
Laundromat Resource Events
Laundromat Resource Blog



* Some links may be affiliate links in which the channel owner may receive compensation when you make a purchase using those links. 

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There is a LOT going on with the economy, local politics, global politics, and more right now. Everywhere you turn are headlines about inflation, recession, war, uncertainty, market declines, and more. With all of these scary headlines, the question becomes: "How does all of this affect our businesses and our lives?"

It's a difficult question to answer as there are so many variables to consider and so many unknowns. However, we do know that there is nothing new about inflation, recessions, wars, market fluctuations, and many of the other things going on in our world today.

So, one of the best ways to chart our path forward is to look at the lessons we've learned in the past. In times of change, fortunes are lost and fortunes are made. Inflation and a looming recession could spell disaster for your laundromat and your personal finances, or it can add a zero to your income and net worth.

In today's show, we're going to explore some ways that laundromat owners and investors can prepare for a recession, whether one is coming or not. We'll focus on 7 primary steps to take to prepare your business and yourself for a potential recession and set you up for success no matter what happens going forward!

Show Sponsors

AtmosphereTV- 50+ channels of positive, fun TV programming, allowing you to cut your cable bill and create a great atmosphere in your laundromat! Get the registration fee waived by using this link!
https://atmosphere.tv/partner/laundromat-resource

Links
Join the Pro Community
Join the discussion in the forums
Check out the latest Pro Perk from Cents!- Save $500!
Cash Flow Quadrant book
US News Article on Recession
Insider Article on CEOs' thoughts about a looming recession

Get Connected
Join Laundromat Resource
Laundromat Marketplace- Sell Your Laundromat [free listings]
Diligence Capital Investments
Laundromat Investor Resources
Laundromat Resource Events
Laundromat Resource Forums
Laundromat Resource Blog
Laundromat Resource Coaching


* Some links may be affiliate links in which the channel owner may receive compensation when you make a purchase using those link

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This episode answers one of the most frequent questions we get asked: "How do I know how much a laundromat is worth?" While there is a lot that goes into determining the valuation of a laundromat, the information in this episode will allow you to get an accurate initial valuation to make an offer on a laundromat.

This episode is taken from the first part of a webinar that Jordan gives every 4-6 weeks on how to analyze a laundromat deal. The second part of the webinar explains the process of due diligence and how to verify the critical numbers that determine the value and performance of a laundromat.  To sign up for the next webinar, check out the Events page! You can also watch a replay of the Analysis webinar and every other webinar we've ever done on-demand when you join the Pro Community!


Show Sponsors

AtmosphereTV- 50+ channels of positive, fun TV programming, allowing you to cut your cable bill and create a great atmosphere in your laundromat! Get the registration fee waived by using this link!
https://atmosphere.tv/partner/laundromat-resource

Links
Sign up for the next webinar
Laundromat Analysis  Calculator
Join the Pro Community

Get Connected
Join Laundromat Resource
Laundromat Marketplace- Sell Your Laundromat [free listings]
Diligence Capital Investments
Laundromat Investor Resources
Laundromat Resource Events
Laundromat Resource Forums
Laundromat Resource Blog
Laundromat Resource Coaching


* Some links may be affiliate links in which the channel owner may receive compensation when you make a purchase using those link

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Laundromat franchises are gaining popularity fast in America but there isn't much information about them out there yet. That's about to change. Alex Smereczniak of Laundrolab joins us on the podcast this week to talk about the ins and outs of laundromat franchises.

Many wonder what value a franchisor brings to the laundromat business and Jordan asks him that outright. They talk through the good, the bad, and the ugly of the laundromat franchise model. They discuss who is a good fit for a franchise and who might not be a good fit. They even discuss how much a franchise location costs and what their model is.

But this episode isn't only for those who are interested in learning about franchises. Alex has experience running successful laundromats himself and has insights into successful franchisee businesses. And he shares those success tips with us on the show today, as well!

In addition, Alex is joining Jordan for a free live webinar/Q&A on all things franchising on Thursday, May 24, 2022. If it has already passed, you can view the replay of that webinar and all of the other webinars we've done by joining the Pro Community.

In today's show, Alex and Jordan discuss:

• How Alex grew a laundry service business 10x while in college
• How he would change the Washio/Rinse business models to make them more successful
• How he built a laundry pick-up and delivery service, 2ULaundry, to do 3,000lbs/day
• How he raised $400,000 to open a location in Raleigh
• What the value in a franchise is
• How you can grow your laundry pick-up and delivery business to 3,000lbs/day
• Finding one-to-many relationships
• The process of buying a franchise from start to finish
• What a franchise helps franchisees with
• What you get with a Laundrolab franchise
• Resource from outside the industry that can help you grow your business

And a lot more!

Show Sponsors

AtmosphereTV- 50+ channels of positive, fun TV programming, allowing you to cut your cable bill and create a great atmosphere in your laundromat! Get the registration fee waived by using this link!
https://atmosphere.tv/partner/laundromat-resource

Links
Free Live Webinar/Q&A on All Things Laundromat Franchises
Laundrolab Franchise
Laundrolab
Email Alex- [email protected]
Call Alex- (651) 764-0342
Laundrolab Business Overview
Laundrolab FDD

Get Connected
Join Laundromat Resource
Laundromat Marketplace- Sell Your Laundromat [free listings]
Diligence Capital Investments
Laundromat Investor Resources
Laundromat Resource Events
Laundromat Resource Forums
Laundromat Resource Blog
Laundromat Resource Coaching


* Some links may be affiliate links in which the channel owner may receive compensation when you make a purchase using those links. 

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Elite athletes, professional musicians, C-Suite executives. What do they all have in common? Well, for one, they're all at the top of their game in their profession. But, for two, they almost always have a coach that is helping them continually progress to reach higher heights and to reach them faster. 

The thing is, having a coach doesn't have to be just for the elite. In fact, I would argue that the elite are often elite because they have great coaches. They don't get great coaches when they become elite. 

What does this all mean for you? It might mean that you need to get a coach to help you get to the next level and reach your goals faster. Whether you're looking to buy your first laundromat, wanting to scale your business faster, or trying to branch out to another business or real estate investing, having a great coach will help you overcome the obstacles in your way to getting there.

Today's guest, Jason Drees, is a performance coach who I have been using to help me level up my business game, and on today's show, he shares some advice on how you can up your game, too!

Some of the topics that Jason and Jordan cover are:

• How to find success after a big failure
• How to overcome your fear to get into the game
• Income levels and how to find where yours should be
• How to scale up your goals
• How to know what level you should play at
• How to find success
• Alignment in your life
• How to change your mindset
• What are vibrations? Are they real?
• Your financial mindset
• Coaching options for you

And more! Check out Jason Drees Coaching to see if it's a good fit for you. Be sure to select "Jordan Berry" in the How Did You Hear About Us dropdown box so that they know you're coming from this podcast!

Show Sponsors

AtmosphereTV- 50+ channels of positive, fun TV programming, allowing you to cut your cable bill and create a great atmosphere in your laundromat! Get the registration fee waived by using this link!

https://atmosphere.tv/partner/laundromat-resource

Laundromat Resource Marketing- We know marketing and we know laundromats! Let us help you build your website and market your laundromat today!

https://laundromatresource.com/getonline

Links
Jason Drees Coaching
Jason's Book- Do the Impossible
Financial Mindset Accelerator Mindset Event
Laundromat Resource Recommended Reading List

Get Connected
Join Laundromat Resource
Laundromat Marketplace- Sell Your Laundromat [free listings]
Diligence Capital Investments
Laundromat Investor Resources
Laundromat Resource Events
Laundromat Resource Forums
Laundromat Resource Blog
Be a guest on the podcast
Laundromat Resource Coaching


* Some links may be affiliate links in which the channel owner may receive compensation when you make a purchase using those links. Thank you for supporting the channel

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Financing a laundromat can feel complicated. Whether you're new and trying to buy your first laundromat, a current laundromat owner needing to finance new equipment, a business owner trying to expand your empire, or you're needing to refinance loans, there are a lot of details to understand. It can feel overwhelming.

Well, today's guest, Chris Michalek of Prime Capital, joins us to answer all of your questions about laundromat financing. Of course, he can't answer every question in one podcast episode, but he can answer a lot of the biggest questions! And for the rest, Chris is going to join me in hosting a free live Q&A  on all things laundromat financing-related. He invites you to bring your general AND specific laundromat financing questions and has committed to staying on until he's answered them all!

You can sign up to join the webinar at https://laundromatresource.com/events!

As for this episode, Chris and I cover a lot of ground! We talk about:

• Interest rates- how they work, what they're based on, getting rate locks
• Refinancing loans- when and how to refinance
• All-asset liens and cross-collateralization
• Cash flow statements
• Equipment age vs. loan length
• Competitors retooling
• Lease length vs. loan length
• debt servicing
• Business plans

And a LOT more! Tune in for this epic interview then join us for the live Q&A! You can also see this live Q&A replay and every other webinar we host when you join our Pro Community!

Show Notes
https://laundromatresource.com/show93

Show Sponsors

AtmosphereTV- 50+ channels of positive, fun TV programming, allowing you to cut your cable bill and create a great atmosphere in your laundromat! Get the registration fee waived by using this link!

https://atmosphere.tv/partner/laundromat-resource

Laundromat Resource Marketing- We know marketing and we know laundromats! Let us help you build your website and market your laundromat today!

https://laundromatresource.com/getonline

Links
Laundromat Financing Live Q&A
Chris's first Laundromat Resource Podcast appearance
Prime Capital

Get Connected
Join Laundromat Resource
Laundromat Marketplace- Sell Your Laundromat [free listings]
Diligence Capital Investments
Laundromat Investor Resources
Laundromat Resource Events
Laundromat Resource Forums
Laundromat Resource Blog
Be a guest on the podcast
Laundromat Resource Coaching


* Some links may be affiliate links in which the channel owner may receive compensation when you make a purchase using those links. Thank you for supporting the channel

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