On this weeks episode Ian Paget interviews Gordon Firemark, a practicing attorney from Los Angeles to talk about the legal side of logo design, including the difference between copyright and trademarking, the approach to trademark a logo, what action you can take if your work is copied, how and when to use the right symbols on logos, and the ins and outs of contracts too.

Gordon is the producer and host of Entertainment Law Update, a podcast for artists and professionals in the entertainment industries. His practice also covers intellectual property, cyberspace, new media and business/corporate matters for clients in the entertainment industry.

Show notes and a full transcription of the interview can be found here: https://logogeek.uk/podcast/copyright-and-trademark-law/

• Law Offices of Gordon P. Firemark

I’m incredibly thankful to FreshBooks for sponsoring season 4 of the Logo Geek Podcast! FreshBooks is an online accounting tool that makes it really easy to create and send invoices, track time and manage your money. You can try it out for yourself with a free 30 day trial.

Armin Vit has established himself as an influential figure in the logo design space through his fantastic logo and brand identity reviews under the umbrella of Brand New, which now receives over 1.8 million page views each month. But how did he get started, how does he approach his reviews and what lessons has he learned along the way?

In this interview, Ian Paget discovers how Armin got his job with Pentagram in the New York Office, the lessons he learned from Micheal Beirut, how he started the Brand New blog, his approach to critiquing logos, what makes a great logo design and how and why he started the Brand New Conference.

To view the show notes and interview transcription visit: https://logogeek.uk/podcast/armit-vit/

• Flaunt: Designing effective, compelling and memorable portfolios of creative work  Amazon UK | Amazon US

I’m incredibly thankful to HolaBrief who have sponsored this episode. HolaBrief is an incredible new platform for graphic designers that makes it easy to ask all the right questions to nail your design brief. You can define project goals, ask questions, create user personas, positioning maps, competitor maps and so much more  –  Sign up for free here.

Following a successful design career, and the birth of her son, Rebecca Heinemann built her own design agency CraftWell so that she could have a better work/life balance. In this episode Ian Paget interviews Rebecca to discuss her background, the reason why she built her own business, the steps she took to get it up and running and the challenges and fears faced along the way. We also discuss why we both feel it’s important to work within agencies before considering building your own business.

Show notes for this episode can be found here: https://logogeek.uk/podcast/rebecca-heinemann/

I’m incredibly thankful to HolaBrief who have sponsored this episode. HolaBrief is a platform that makes it easy to ask all the right questions and nail your design brief every time –  Sign up for free here.

On this weeks episode Ian Paget interviews Louise Fili, an Italian-American graphic designer who’s specialised in brand development for food packaging and restaurants for the past 30 years. We discuss how she discovered her niche, her logo design process, typography design, her incredible books and so much more.

Louise Fili is a member of the Art Directors Hall of Fame, and has received the medal for Lifetime Achievement from the AIGA and the Type Directors Club.

Show notes and a full transcription of the interview can be found here: https://logogeek.uk/podcast/louise-fili/

• Louise Fili Website

I’m incredibly thankful to FreshBooks for sponsoring season 3 of the Logo Geek Podcast!

FreshBooks is an online accounting tool that makes it really easy to create and send invoices, track time and manage your money. You can try it out for yourself with a free 30 day trial.

I’m also thankful to HolaBrief who has also sponsored this episode. HolaBrief is a platform that makes it easy to ask all the right questions and nail your design brief every time –  Sign up for free here.

Having worked on the design of sports logos and brand identity design for over 15 years, Michael Raisch has developed a deep understanding of designing for sports clubs. In this episode we dive into the differences you need to consider when working on the design of sports logos and brand identities, and some of the stories behind where the ideas were formed.

Michael is also a very talented content creator, so we also discuss how he’s able to create engaging and relevant content which has attracted attention from big publications including The Guardian, HOW Design, CNN and People Magazine.

Michael Raisch is a graphic designer at Fanbrandz where he’s developed sports brands with MLB and the NHL.

Show notes along with an episode transcription can be found here: https://logogeek.uk/podcast/sports-branding/

Links to Michaels work:

• Raisch Studios

Content Examples:

• PreSchool Olympic 2020 Tokyo Logo Design

I’m incredibly thankful to FreshBooks for sponsoring the show!. FreshBooks is an online accounting tool that makes it really easy to create and send invoices, track time and manage your money. You can try it out for yourself with a free 30 day trial.

I’m also thankful to HolaBrief who has also sponsored this episode. HolaBrief is a platform that makes it easy to ask all the right questions and nail your design brief every time –  Sign up for free here.

If you’re looking for a design job it can often be hard to find an opportunity, even if you’re the most talented designer. But if you get your CV and portfolio right, and put yourself out there too you’re more likely to get the job you’ve always dreamed of.

To help with this, on this weeks podcast Ian Paget speaks with Charli Prangley to discuss job application tips, portfolio, CV and job interview advice, and also how she found her dream job through networking, public speaking, YouTube videos, Podcasts and a number of side projects too.

Charli Prangley is a remote designer and developer at Convert kit, and is also a co-host on the Design Life Podcast.

Show notes along with an episode transcription can be found here: https://logogeek.uk/podcast/finding-a-design-job/

I’m incredibly thankful to FreshBooks for sponsoring the show!. FreshBooks is an cloud based accounting software that makes it easy to create and send branded invoices, track time and to manage your incoming and outgoing money. You can try it out for yourself free for 30 days just by clicking here.

I’m also thankful to HolaBrief who has also sponsored this episode. HolaBrief makes it easy to ask all the right questions and nail your design brief every time. Built by designers, for designers. Go check it out here.

Typography is a core component of logo design, but so many designers lack the essential knowledge needed to use fonts correctly. To solve that, this week Ian interviews Michael Stinson to talk about the fundamentals of type, choosing and managing fonts, licensing, book recommendations and more.

Michael is the typography instructor at Laguna College of Art + Design, and is also the founder and lead Instructor at TypeEd, an educational platform that teach designers about the fundamental theory of type.

Show notes, and a full transcription of the interview can be found here: https://logogeek.uk/podcast/typography-fundamentals/

• michaelstinson.com

FreshBooks have sponsored the Logo Geek Podcast, and I’m so thankful – without them this would not be possible (It takes so much time!!).

FreshBooks is a cloud based accounting software that makes it easy to create and send branded invoices, track time and to manage your incoming and outgoing money. I highly recommend it, and you can try it out for yourself with a free 30 day trial.

Are you struggling to work out who you are as a designer? Working out your purpose and personal brand? In this weeks episode Ian talks with Radim Malinic to learn how he discovered his passion for design, and the journey he took to establish his personal brand. We also find out how he's been able to attract big clients, and more about his latest book, ‘Book of Ideas: Volume 2’.

Radim Malinic is an award winning freelance creative director, graphic designer and keynote speaker based in London who’s worked with clients including Nike, Harry Potter, London Film Museum, SyCo, Sprite and WWF.

Show notes and a full transciption of this episode can be found here: https://logogeek.uk/podcast/radim-malinic/You can listen to this and other great interviews from Logo Geek on iTunes, SoundCloud, Stitcher, Google Play Music or Spotify.

• Book of Ideas: Volume 1 by Radim Malinic  Amazon UK | Amazon US

I’m incredibly thankful to FreshBooks for sponsoring the Logo Geek Podcast, because without them I could not make this possible.FreshBooks is an cloud based accounting software that makes it easy to create and send branded invoices, track time and to manage your incoming and outgoing money. It’s designed specifically for creative professionals, so it’s beautifully designed, and continually optimised and improved. I highly recommend it, and you can try it out for yourself free for 30 days.  Go check FreshBooks out!

In this episode Ian Paget speaks to George Bokhua, a truly talented graphic designer, who’s worked with companies including Disney, New Balance, NFL and Wired Magazine. Having followed his work for years, Ian describes George as one of the best practicing logo designers in the world today, so this interview dives into his life as a designer, his logo design process, idea generation, using grid systems, using social media, pricing a logo and so much more. It’s an insightful interview with a real master of logo design.

View the show notes, and a full transcription here: https://logogeek.uk/podcast/george-bokhua/

• Book: Grid Systems in Graphic Design by Josef Mülller-Brockmann  Amazon US  |  Amazon UK

• Instagram

I’m incredibly thankful to FreshBooks for sponsoring the Logo Geek Podcast, because without them I could not make this possible.

FreshBooks is an cloud based accounting software that makes it easy to create and send branded invoices, track time and to manage your incoming and outgoing money. It’s designed specifically for creative professionals, so it’s beautifully designed, and continually optimised and improved. I highly recommend it, and you can try it out for yourself free for 30 days.  Go check FreshBooks out!

Finding potential logo design leads can be a challenge, but once they contact you how do you convert them to clients? How do you know if they will be good to work work with? What should you send them? On this weeks episode Ian Paget talks with Emily Cohen to learn more about qualifying clients, then creating proposals and contracts to convert your prospects into clients. Emily is a brutally honest consultant who provides strategic business advice to creative firms, and is the author of the book Brutally Honest.

Show notes along with a transcription of this interview can be found here:  https://logogeek.uk/podcast/qualifying-leads-turning-them-into-clients/

• Blog: Where to Find High Quality Logo Design Clients

I’m incredibly thankful to FreshBooks for sponsoring the Logo Geek Podcast, because without them I could not make this possible.

FreshBooks is an cloud based accounting software that makes it easy to create and send branded invoices, track time and to manage your incoming and outgoing money. It’s designed specifically for creative professionals, so it’s beautifully designed, and continually optimised and improved. I highly recommend it, and you can try it out for yourself free for 30 days.  Go check FreshBooks out!