Have you struggled to find best practices on the customer journey? 

Or perhaps your CEO says you have one already - but when you look it's all about the pre-sales cycle...

It turns out there are a few small - kind of stupid - reasons it's such a struggle. 

You'll learn the limitations of traditional customer journeys that focus on the company's perspective rather than the customer's required outcomes.

We'll dig into the concept of Customer Value Realization Maps, which involves considering every step BOTH the customer and your company need to take to achieve the results necessary to produce retention, expansion, and advocacy.

BY THE TIME YOU FINISH LISTENING, YOU’LL KNOW: 

• The four key business outcomes ALL your customers are looking for.
• How to know - for sure - that your customer has achieved the ROI they're looking for.
• How your customer journey can create your success plans, playbooks, and serve as the foundation for your entire customer success strategy.

🎬 This content was edited by Lifetime Value Media.

Learn more at: https://www.lifetimevaluemedia.com

++++ATTENTION++++

🧑🏻‍🎓 The CS Leadership Academy is opening back up July 15!

Ready to stop figuring out CS leadership the hard way?

The Customer Success Leadership Academy VIP Notification List gets you early bird pricing (that's $250 off!) plus first access when enrollment opens.

No obligation to join! But you'll want that discount when you see what's inside...

🎉 Add me to the VIP list 🎉

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