The MumSafe Pro Podcast
Download on the App Store

The MumSafe Pro Podcast episodes

  • Ep 8. How being a Key Person of Influence will make your fitness business more successful with Glen Carlson

    In this episode Jen sit's down with Glen Carlson co-founder of Dent Global and best known for the award-winning ‘Key Person of Influence’ book and business accelerator programs. 

    From the chaos of the GFC, Glen has built Dent into what Entrepreneur.com refers to as ‘The world's leading brand accelerator’. 

    With 5 business acquisitions under his belt and a team of 45 across 12 timezones, Dent has shaped the trajectory of hundreds of best-selling authors, TED speakers, and multi-award-winning fast-growth companies.

    In 2021 Virgin named Dent as ‘business enabler of the year’ and the Growing Business Awards named them ‘Business Advisor of the year.’

    Glen’s passion is helping entrepreneurs stand out, scale up and use their business to make a positive impact in the world or as he would say, make a dent in the universe.

    Back in 2012 Jen was part of the very first Key Person of Influence program to be run in Sydney, Australia, which she chose to invest in when she wanted to become known as THE go-to trainer for mums in Sydney's Eastern Suburbs and recognising she need to learn from those who had been there before her.

    This is the reason she wanted to bring this conversation to you.  Jen knows that the more trainers who work with mums that become what she calls 'locally famous' the more mums will be able to easily find them and therefore be helped and the more small/solo business owners that will be supported and be able to create the impact they are truly capable of.

    In this episode Jen & Glen cover:

    • How Dent plan to integrate AI into their offerings
    • Glen's story and how he came to be doing what he does today
    • Being a self-confessed business geek
    • What being a Key Person of Influence means
    • The five pillars of becoming a Key Person of Influence
      • Pitch
      • Profile
      • Publish
      • Products
      • Partnerships
      • The importance of being able to clearly communicate what you do and why
      • Understanding the real purpose of your business
      • Your product ecosystem
      • Freeing yourself up within your business
      • Your customers want their problems solved not you
      • How to choose your best partnerships
      • And much more!
      • If you enjoyed this conversation and would like a complimentary copy of the Key Person of Influence book send an email to [email protected], request your book and let them know you listened to this episode on The MumSafe Movement Podcast.

        Follow Glen on Instagram here - https://www.instagram.com/glencarlson/

        To find out more about Dent and Key Person of Influence go here - https://www.keypersonofinfluence.com/

        If you are now ready to dive deeper and become known as the go-to trainer for mums in your area make sure you get onto the MumSafe waitlist for our final open of 2023 in November - https://www.jendugard.com/mumsafetrainer

         

         

        1 hr 10 min
      • Ep 7. Your guide to launching your mum-focused fitness business or offering

        The MumSafe Movement Podcast is designed for exercise professionals that work with mums and for mums themselves. One of the biggest awareness Jen has is that without a great & fulfilling business the exercise professionals that are passionate about working with mums will struggle. They may know all of the things about working with mums technically but if they are unknown then they cannot reach and help as many mums as they have the potential for and that need their help.

        This is the second of our business focused episodes. If you are a trainer make sure to tune in. And if you are a mum running a small local business of any kind you may discover some great insights.

        In this episode Jen covers:

        • Getting educated - who needs a pre and postnatal certification
        • How to choose a great outdoor location
        • Making sure you are insured
        • Your specific pre-exercise questionnaire
        • Choosing equipment
        • Using nannies or childcare
        • Knowing your numbers and financials
        • Onboarding your mum clients
        • Your terms and conditions
        • Managing your leads
        • Creating your brand and logo
        • Getting known locally
        • Creating a lead magnet
        • Building a campaign calendar to launch or re-launch your sessions
        • Knowing when you are giving to your audience vs asking for sales
        • Building a waitlist
        • Branding your car
        • Follow ups and confirmations with clients
        • Re-booking no shows
        •  

          Everything Jen mentions and more can be found on this download - https://www.jendugard.com/checklist

          You can waitlist to become a MumSafe Trainer here - https://www.jendugard.com/mumsafetrainer

          And you can find out when the next Safe Return to Exercise, pre and postnatal certification is running here - https://www.preandpostnatalexerciseacademy.com/safe-return-to-exercise-virtual

          41 min
        • Ep 6 . The very first MumSafe Trainer with Magdalena Hawley

          In this episode Jen sits down with Magdalena Hawley, Womens Health and Fitness Coach and the very first MumSafe Trainer to discus her journey so far.

          This episode shares insights into what it is like being a MumSafe Trainer from a personal and business perspective along with how important it is for mums themselves to work with a trainer that they know is properly educated and experienced in working with them.

          Magdalena Hawley is a Women’s Health & Fitness Coach. She’s been in the fitness industry for over twenty years, during which time she’s worked with clients in Poland, the UK and Australia. Mags is especially interested in women’s health from pre- and postnatal fitness to training through peri-menopause & menopause.

          After experiencing prolapse after having her first child, she become really passionate about educating other mums about the importance of getting strong from the inside out post-birth.  Her mission is to help mums feel strong and confident in their bodies at any age and nothing makes her happier than empowering mums to make positive lifestyle changes.

          In this episode Jen & Mags cover:

          • How Mags came to work with mums 
          • Discovering she had a prolapse
          • Getting into exercise to gain a smaller body
          • Her postpartum body journey
          • Her first service for mums
          • Symptoms of prolapse
          • Discovering a Pelvic Health Physiotherapist
          • Finding her niche
          • Pelvic Floor
          • Internal examinations
          • Finding the right Pelvic Health Physio for you
          • How Jen and Mags met
          • How Mags helped to shape the future of MumSafe
          • Mentoring with Jen
          • Running mums and bubs sessions
          • Understanding your business costs
          • Never be afraid to change something about your business
          • Collaboration and how there is enough to go around
          • Launching online 
          • Expanding her nice
          • Training in the gym
          • How Pilates is not automatically a good exercise for new mums
          • Adapting sessions for each individual
          • Are men the special population
          • The concept of pre-baby-body
          • The size zero landscape
          • Food, counting calories and the emotional attachment to the outcome
          • Mindset and nutrition
          • And more!
          • Find out more about Mags at her website - https://www.magdalenahawley.com/

            Or connect with her via her profile at - https://mumsafe.com.au/type/trainer/mums-going-strong-fitness/

            And connect with her over on her Instagram page - https://www.instagram.com/magdalena_fitmum/

            If you are a trainer looking for a partner Pelvic Health Physio or a mum wanting to connect with one head to https://mumsafe.com.au/physios/

            1 hr 3 min
          • Ep 5. The relationship every personal trainer needs when they work with mums with Jo Murdoch

            In this episode Jen sits down with Jo Murdoch, Pelvic Health Physiotherapist and director of The Physiotherapy Clinic about the huge benefits of exercise professionals that work with mums having a close partnership with Pelvic Health Physio's and vice versa along with the important of every pregnant and postpartum woman getting assessed by a Women's or Pelvic Health Physiotherapist.

            In this episode Jen and Jo cover:

            • How Jo came to work with women and mums
            • How the landscape has changed 
            • What exercise professionals bring to the physio/trainer relationship
            • How exercise professionals and physios work together to support mums
            • How every woman that has had a baby would benefit from seeing a Pelvic Health Physio
            • What happens at a Women's or Pelvic Health Physio appointment
            • Real Time Ultrasound
            • Internal examinations
            • Intra-abdominal pressure
            • Pelvic Floor
            • Pessaries
            • How the medical industry and allied health could better work together to do better for mums
            • How best to connect with a Pelvic Health Physio
            • Prolapse
            • How Jo would change the landscape of physio and fitness for good
            • How Jo's perspective changed when she became a mum
            •  

              Find out more about the things mentioned in this podcast episode here:

              Find The Physiotherapy Clinic here - https://www.physiotherapyclinic.com.au/

              Pregnant mums find Born Ready here - https://www.physiotherapyclinic.com.au/born-ready

              Find out about this years Education Conference on Endometriosis here - https://www.physiotherapyclinic.com.au/pb-the-conference

              If you a mum or a trainer searching for a Pelvic Health Physio in your area you can look up your location here - https://mumsafe.com.au/physios/

               

              57 min
            • Ep 4. The approach that changed my fitness business forever

              The MumSafe Movement Podcast is designed for exercise professionals that work with mums and for mums themselves. One of the biggest awareness Jen has is that without a great & fulfilling business the exercise professionals that are passionate about working with mums will struggle. This is the first of our business focused episodes. If you are a trainer make sure to tune in. And if you are a mum who sometimes struggles to make decisions and feels pulled in many different directions we are sure you will find value in this episode too. In her first solo episode Jen covers:

              • Goal setting
              • The get shit done attitude
              • Ego led success
              • Introducing live values
              • Life areas
              • Trigger feelings
              • Knowing it's time to change
              • Selling her group fitness business
              • Evolving to the next phase of business
              • Introducing a new income stream 
              • Building a values led business
              • In this podcast Jen mentioned her Heart Felt Goal setting resource - you can download that here

                If you like this weeks episode please share, rate and review on your favourite podcast platform

                Until next time

                 

                28 min
              • Ep 3. How far we've come and what we still need to do with Mish Wright

                In this episode Jen sit's down with Michelle Wright (Mish) to talk about how far the landscape of pre and postnatal exercise has come, when they first met and how much we still need to get done.

                After a decade of teaching, Mish started her second career as a Group Fit Instructor and Personal Trainer. Mish is the founder of the multi-award-winning fitness business franchise mishfit®, which specialised in training women.

                For over 15 years Mish has been writing, presenting, educating, and mentoring fitness professionals in business, women’s health and training older adults. Mish created the Women’s Health and Fitness Summit (2014 – 2019) that brought together Fit Pro’s and Allied Health professionals to start relationships and conversations that are still resonating today.

                All education that fitness professionals undertake is based on the research of young fit men. Mish is passionate about educating everyone in the fitness industry in what she calls the “missing education” of women’s health. Mish has created EVEolution™ an online program to help women navigate exercise – no matter what age or stage they are at.

                In 2021, Mish was awarded the AUSactive (formerly Fitness Australia) Educator of the Year award. And in 2022 was finalist for NZ Educator of the Year.

                Mish is a kiwi but lives with her husband and their two pussycats in Melbourne on the land of the Wurundgeri people, Australia.

                In this conversation Jen & Mish discuss topics such as:

                • Giving up alcohol
                • Long COVID and fatigue
                • When they first met in 2011
                • How Mish got into the pre and postnatal space
                • Her first Women's Health Physiotherapist experience (it wasn't good!)
                • Exercise induced pelvic floor weakness
                • How she started working with Women's Health Physiotherapists
                • The WHP/PHP and PT relationship
                • Getting into and out of franchising
                • The skills that are missing from our certifications
                • Writing courses for exercise professionals
                • Launching the Women's Health & Fitness Summit
                • Inspiring each other
                • Leading change in the fitness industry
                • Collaboration over competition
                • If you enjoyed this episode please follow, rate and review so that more people can join these conversations and we can move one step closer toward our goal of safe and effective exercise for women at every stage of motherhood.

                  You can find Mish in the following places:

                  https://www.instagram.com/mishfit/

                  https://mishwright.com/

                  And to access here Evolution program go here https://mishwright.com/eveolution-onlinecourse/

                  Make sure to use the following links for 25% off these amazing programs.

                  Evolution   https://mishwright.com/courses/eveolution/  
                  Evolution Lite - Periods   https://mishwright.com/courses/eveolution-lite-periods/  
                  Evolution Lite - Pregnancy + Postnatal   https://mishwright.com/courses/eveolution-lite-pregnancy-postnatal/  
                  Evolution Lite - Menopause   https://mishwright.com/courses/eveolution-lite-menopause/

                  1 hr 10 min
                • Ep 2. Get to know your host Jen Dugard - Part TWO

                  Meet your host of the MumSafe Movement Podcast: Jen Dugard.

                  This is Part TWO so make sure to go back if you haven't listened to Part ONE yet.

                  In conversation with Jen's best friend, Sarah, in this episode takes a deep dive into what makes Jen, Jen. Where she came from, what makes her tick, the roller coaster of life as a mother and what ultimately led her into the fitness industry and into the niche of working with mums or pre & postnatal exercise.

                  In this episode Jen & Sarah discuss topics such as:

                  • Mistakes in business
                  • Writing a book at 3am over 30days
                  • A 6-figure turnover and a $14k personal income
                  • Deciding against licensing and franchising 
                  • Building a table big enough for everyone
                  • Having a second baby
                  • Lessons from having someone else run you business 
                  • When Jen & Sarah met
                  • How Sarah learned about safe postnatal exercise for the first time training with Jen after her second child
                  • Training to pass army testing post baby
                  • When the second child doesn't sleep
                  • Postpartum Depression
                  • Stopping doing early morning Personal Training 
                  • Selling Body Beyond Baby
                  • Separation and signing divorce papers
                  •  Launching Safe Return to Exercise
                  •  Fear of public speaking 
                  • Launching Safe Return to Exercise internationally
                  • The MumSafe mission
                  • If you have enjoyed this episode please follow, rate and review so we can reach more mums and trainers that work with them.

                    And if you would like to connect to Jen head over to her IG - https://www.instagram.com/jendugard/

                    To find out more about becoming a MumSafe Trainer head to https://www.jendugard.com/mumsafetrainer

                    47 min
                  • Ep 1. Get to know your host Jen Dugard - Part ONE

                    Meet your host of the MumSafe Movement Podcast: Jen Dugard.

                    In conversation with Jen's best friend, Sarah, this episode takes a deep dive into what makes Jen, Jen. Where she came from, what makes her tick, the roller coaster of life as a mother and what ultimately led her into the fitness industry and into the niche of working with mums or pre & postnatal exercise.

                    In this episode Jen & Sarah discuss topics such as:

                    • Bullying in school
                    • Starting out as a gymnast
                    • Leaving the Uk for Australia
                    • Working in the film industry
                    • Going into a gym for the first time
                    • Being introduced to business and entrepreneurship
                    • Meeting her husband
                    • Getting into the fitness industry
                    • Becoming a mum for the first time
                    • Deciding to niche into pre and postnatal exercise
                    • Body image, disordered eating and getting her pre-baby body back
                    • Hypertonic pelvic floor
                    • Becoming known as the go-to trainer for mums
                    • Partnering with a Women's Health Physio
                    • Tune in to Episode 2 for Part 2 of this conversation.

                      If you have enjoyed this episode please follow, rate and review so we can reach more mums and trainers that work with them.

                      And if you would like to connect to Jen head over to her IG - https://www.instagram.com/jendugard/

                      To find out more about becoming a MumSafe Trainer head to https://www.jendugard.com/mumsafetrainer

                       

                      52 min

                    About The MumSafe Pro Podcast

                    From the publisher's feed

                    The leading podcast for exercise professionals that work with pre and postnatal mums.

                    More shows like The MumSafe Pro Podcast

                    The Daily by The New York Times

                    The Daily

                    111,727 Listeners

                    Fitness Education Online Podcast I For Personal Trainers, Fitness Professionals, Gym Owners & the Fitness Industry by Fitness Education Online

                    Fitness Education Online Podcast I For Personal Trainers, Fitness Professionals, Gym Owners & the Fitness Industry

                    19 Listeners

                    The Imperfects by The Imperfects

                    The Imperfects

                    395 Listeners