In this solo episode, Dr. Bruce Baird speaks directly to dentists who’ve weathered 2008, survived COVID, and are eyeing the horizon with justified caution. But instead of fear, Bruce calls for action.

This episode reframes how we prepare for recessions not by retreating, but by building something stronger: an investment-grade practice. That means high profitability, low stress, and systems so dialed-in that even chaos can’t shake you.