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The Origins of Reebok
Joe Foster, founder of Reebok talks with Sean Farrington and Reggie Nelson about creating one of the world's biggest brands. From the origins of a family business to breaking America and making trainers a must-have fashion item.
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By BBC Radio 5 Live
4.6
4444 ratings
Joe Foster, founder of Reebok talks with Sean Farrington and Reggie Nelson about creating one of the world's biggest brands. From the origins of a family business to breaking America and making trainers a must-have fashion item.
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