The Outliers Code

The Outliers Code

By Lukas PakterBusinessEntrepreneurship
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The Outliers Code episodes

  • How They Made Running Cool - Ian Fonz & Noah Rolette: RawDawg Run Club

    This week, Ian Fonz and Noah Rolette, the co-founders of RawDawg Run Club, join me on the podcast. After just scaling Mt. Everest, they reflect on the past two years of insane change in their lives, and discuss how they accidentally created a booming business out of their run club (the biggest Texas), growing pains, how to become the best version of yourself, dealing with hate, and much more.

    0:00 Climbing mount Everest
    2:40 Is the future real?
    6:00 How can you be the person you want to become?
    8:30 Where were you this time last year?
    12:20 What is RawDawg Run Club?
    17:40 Inclusion
    20:30 Humbleness
    24:30 Responding to Hate
    29:40 Female Attention
    34:30 Being in Good Shape
    36:45 What do you want in a partner?
    40:40 Advice for Aspiring Content Creators
    44:00 Getting Out of Your Own Head
    45:00 Building a Personal Brand
    50:40 What’s your Plan a Year From now?
    54:00 Growing too fast
    TIKTOK/INSTAGRAM @squidtalkpod
    Hosts - Lukas Pakter
    @lukaspakter (IG)
    @SquidPakter (TikTok)
    https://lukaspakter.com
    Join our free discord for entrepreneurs:
    https://discord.gg/squidworld
    Guests:
    Ian Fonz
    @fonzian (IG, YouTube, & TikTok)
    Noah Rolette
    @noah.rolette (IG & TikTok)
    @noahrolette (YouTube)
    RawDawg Run Club
    @rawdawgrunclub (IG, TikTok, & YouTube)
    https://rawdawgrunclub.com


    57 min
  • The Fitness Industry's Darkest Secrets - Connor Sinann, Retaliation Project

    This week, Connor Sinann, fitness creator and founder of the multi-million dollar RETALIATION PROJECT brand, goes in depth on the inner workings of the fitness industry and the bodybuilders/creators that profit from it. Aside from exposing some of the biggest names in the fitness space, Connor also provides some incredible insight on how to get people to care about your brand, marketing tips, perception, authenticity, how important it is to be well-rounded, and so much more.

    0:00 Being a content creator long-term
    2:10 Intro
    3:14 Why did he start his brand?
    8:00 Quality in fitness brands
    10:55 His Marketing Tactics
    11:30 Red Bull Story
    13:00 His Personal Brand in Marketing Process
    16:00 Criticizing Other Brands
    17:30 Juicing
    20:00 Male Body Dysmorphia
    22:00 Is it Motivating Men?24:00 Connor’s Story
    29:00 His Start on TIkTok
    32:00 Influencer Marketing
    35:49 Experience working with Influencers
    38:00 Exposing Big Brands’ Marketing Budgets
    41:00 Where should you get advice from?
    43:00 Being Well Rounded
    50:00 Balance
    TIKTOK/INSTAGRAM @squidtalkpod
    Hosts - Lukas Pakter
    @lukaspakter (IG)
    @SquidPakter (TikTok)
    https://lukaspakter.com
    Join the free discord: https://whop.com/squidworld
    Guest: Connor Sinann
    @connorrpceo (IG)
    @connorsinann (YouTube & TikTok)
    https://retaliationproject.com/

    53 min
  • How To Start A Massive Company With No Resources - Victor Guardiola, Bawi

    This week, Victor Guardiola, CEO and founder of Bawi Agua Fresca joins us on the podcast. As his family immigrated from Mexico, Victor joins us to answer the question through his life experience if immigrants can truly start successful companies in America. In this episode, Victor gives a masterclass on fundraising and networking, while also providing insight into how he started Bawi and the details on the consumer product goods industry as a whole.

    0:00 Intro
    1:00 When did you start your company?
    2:00 What was the why/purpose?
    4:20 Misconceptions about Entrepreneurship
    5:40 How did he get his start in entrepreneurship?
    11:20 How do you start a business?
    13:52 Where did they first launch, and what was their core demographic?
    16:55 Why does Bawi work?
    20:43 What was the manufacturing process for Bawi?
    24:00 How much do you need to start a beverage company like Bawi?
    26:25 Entrepreneurs need to be all in.
    28:44 Fundraising tips
    36:40 How do you close a deal?
    40:35 Best investment strategy?
    41:35 How do you get investors to reinvest?
    43:49 How many investment rounds has he done?
    45:20 How do you balance everything in your company?
    48:40 How did he learn how to grow a company properly?
    55:29 How did people find out about your company?
    58:11 How do you sell your CPG Product?
    1:01:18 Practice Being the Person You Want to Become.
    1:04:32 Can anyone be an Entrepreneur?
    TIKTOK/INSTAGRAM @squidtalkpod
    Hosts - Lukas Pakter
    @lukaspakter (IG)
    @SquidPakter (TikTok)
    https://lukaspakter.com
    Free Discord: discord.gg/V6VT7hUP
    Guest: Victor Guardiola
    https://x.com/victorfrombawi
    https://www.linkedin.com/in/victorhguardiola/
    https://drinkbawi.com
    https://linktr.ee/drinkbawi
    @vic.h.g (IG)

    1 hr 9 min
  • $100m CEO Explains Why Most Businesses Fail - Jeremy Perkins

    Jeremy Perkins, an established entrepreneur and prominent angel investor with a net worth over $100 million, joins us on the podcast this week. His vast experience within the medical device industry has provided him with unique insight on what truly makes businesses and people successful, and provides us with incredible advice on mentorship, failure, relationships, and much more.

    TIKTOK/INSTAGRAM @squidtalkpod
    Hosts - Lukas Pakter
    @lukaspakter (IG)
    @SquidPakter (TikTok)
    https://lukaspakter.com
    Guest: Jeremy Perkins
    https://www.instagram.com/jeremyjoelceo/?hl=en
    https://xstimmed.com
    Https://jeremyperkins.com
    Https://pmpmed.com

    1 hr 9 min
  • Blind Entrepreneur Sells Company For $52 Million | Michael Patellis | SquidTalk Pod EP 20

    This week, we’re joined by Michael Patellis, the multi-millionaire entrepreneur who is legally blind. One of the most down-to-earth people with such a unique mindset, Michael and I discussed his entrepreneurial journey, his (mis)diagnosis, a baseball card trading venture, vision for business opportunities, empathy, perseverance, and  much more in this packed episode.


    TIKTOK/INSTAGRAM @squidtalkpod


    Hosts - Lukas Pakter

    Lukaspakter (IG)

    @SquidPakter (TikTok)


    Guest - Michael Patellis

    https://www.linkedin.com/in/michaelpatellis



    Access this and all future podcasts ONE DAY EARLY, and read excellent profiles and case studies on our future guests by subscribing to our weekly newsletter. For more info, visit: https://lukaspakter.com/newsletter

    41 min
  • Should Young Men Avoid Dating? | Chris Bates | SquidTalk Podcast EP 19

    Dating coach and entrepreneur Chris Bates joins us for a slightly different episode this week focused on finding the love of your life. Chris shares his unique experience of getting cheated on (and staying in that relationship for 2 more years), the importance of going on a lot of dates, how dating is intertwined with business and health, being true to yourself, and the biggest problems with men in today's world.  


    TIKTOK/INSTAGRAM @squidtalkpod


    Hosts - Lukas Pakter

    Lukaspakter (IG)

    @SquidPakter (TikTok)


    Guest - Chris Bates

    @animalbates (IG, Youtube)

    https://linktr.ee/animalbates?lt_utm_source=lt_share_link#348347604


    Access this and all future podcasts ONE DAY EARLY, and read excellent profiles and case studies on our future guests by subscribing to our weekly newsletter. For more info, visit: https://lukaspakter.com/newsletter

    1 hr 6 min
  • Before Looksmaxxing: Sam Zia's Rapid Rise to Fame | SquidTalk Podcast EP 18

    This week, Sam Zia joins us for the THIRD time (?!) on the podcast. He explains his upbringing, life before he got big on social media, how he balances life with managing 3 businesses, and gets deep on networking, the internet, passions, and much more.  At such a young age, he’s a huge inspiration to me and those around him for all the success he’s achieved, and listening to his story lets everyone know that nothing is out of reach.


    TIKTOK/INSTAGRAM @squidtalkpod


    Hosts - Lukas Pakter

    @Lukaspakter (IG)

    @SquidPakter (TikTok)


    Guest - Sam Zia

    @samm_zia (IG)

    @samm.zia (TikTok)


    Download Lvl Up Here: https://apps.apple.com/us/app/lvl-up-connect-collab-grow/id6477452884


    Access this and all future podcasts ONE DAY EARLY, and read excellent profiles and case studies on our future guests by subscribing to our weekly newsletter. For more info, visit: ⁠

    https://lukas-newsletter-f62004.beehiiv.com

    1 hr 2 min
  • The Orphan who became Latin America’s Next Jeff Bezos | Brian York, Cubbo | SquidTalk Podcast EP18

    This week, Brian York-- CEO of Cubbo joins us on the podcast. I learned a great deal from his incredibly unique life experience, as he talked about the importance of the pursuit of passion, taking risks, hiring the right people, purpose, problem solving, entrepreneurship, and much more.


    TIKTOK/INSTAGRAM @squidtalkpod


    Hosts - Lukas Pakter

    Lukaspakter (IG)

    @SquidPakter (TikTok)


    Guest: Brian York

    @yupyork (Personal IG + TikTok)

    @cubbo.mx(Company IG)

    https://en.cubbo.com/


    Access this and all future podcasts ONE DAY EARLY, and read excellent profiles and case studies on our future guests by subscribing to our weekly newsletter. For more info, visit: ⁠https://lukaspakter.com


    #inspiration #business #entrepreneur #podcast #startup #founder #marketing #ecommerce #fulfillment #passion #mindset #Amazon #risk #purpose

    1 hr 5 min
  • Construction Worker who Made Millions Selling Sunglasses | Parker Godfrey, Kiaura | SquidTalk EP 17

    This week, we were joined by Kiaura Eyewear CEO Parker Godfrey on the podcast. His sunglasses company has been killing it; on today’s episode, he reveals how he started, what’s been working for him, and how he plans to scale in the future— a treasure trove of information for anyone looking to start their own business. He reminds us that if he can do this, anyone can. We also discuss topics like doubt, being around money, pricing, advertising, and how to effectively leverage credit.

    TIKTOK/INSTAGRAM @squidtalkpod
    Hosts - Lukas Pakter
    @lukaspakter (IG)
    @SquidPakter (TikTok)
    Guest: Parker Godfrey:
    @masterpooks (Personal IG)
    @kiauraeyewear (Company IG)
    @kiaura_eyewear (Company TikTok)
    https://kiauraeyewear.com
    Access this and all future podcasts ONE DAY EARLY, and read excellent profiles and case studies on our future guests by subscribing to our weekly newsletter. For more info, visit: ⁠https://lukaspakter.com
    #inspiration #business #entrepreneur #advertising #marketing #founder #smallbusiness #podcast #motivation #selfimprovement #fashion #sunglasses

    1 hr 2 min
  • He Made MILLIONS off of Chips?! | Seth Goldstein, MASA | SquidTalk Podcast EP 16

    This week I was joined by entrepreneur Seth Goldstein, the co-founder and CFO of Masa Chips, a healthy snack brand that does $400,000 a month in sales. Seth provided some incredible insight into his entrepreneurial methodology, the importance of simplification, saying no, perspective, failing, and insider details on the food business as a whole. As always, full video podcast is available on YouTube as well, and I’d appreciate if you can leave a review if you gained some valuable insight from today’s episode!


    TIKTOK/INSTAGRAM @squidtalkpod


    Hosts - Lukas Pakter

    Lukaspakter (IG)

    @SquidPakter (TikTok)


    Guest: Seth Goldstein

    @ready_set_gol (IG)

    @ancientcrunch (IG)

    @masa_chips (IG & TikTok)

    @vandy_crisps (IG)

    https://www.masachips.com/


    Access this and all future podcasts ONE DAY EARLY, and read excellent profiles and case studies on our future guests by subscribing to our weekly newsletter. For more info, visit: ⁠https://lukaspakter.com


    ⁠⁠#business⁠ ⁠#entrepreneur⁠ ⁠#podcast⁠ ⁠#food #snack #industry #manufacturing #marketing #health #seedoil #animalfat

    1 hr 1 min

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From the publisher's feed

Uncovering what makes successful people successful with Lukas Pakter

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