Negotiation Made Simple

The Power of Unpredictability: Should You Use This Strategy?


Listen Later

Need help with a negotiation? Text us and we'll feature your question on the show.

In the realm of negotiations, the balance between predictability and unpredictability can often dictate the power dynamics and outcomes. This exploration delves into the strategic merits of both approaches, using the intriguing case of Richard Nixon's Madman Theory as a pivotal example.

Richard Nixon, the 37th President of the United States, adopted what became known as the Madman Theory during his tenure. He aimed to make adversaries believe he possessed a reckless streak, capable of irrational actions if pushed to his limits. By cultivating this image, Nixon hoped to sway geopolitical negotiations in his favor, particularly in the context of the Vietnam War and Cold War tensions. His administration leaked information and behaved in ways that suggested Nixon was unpredictable and might resort to extreme measures, including nuclear options, if he felt it necessary to protect national interests.

This strategy, steeped in psychological manipulation, serves as a case study in the power of unpredictability. It highlights how the perception of being capable of drastic, unanticipated actions can coerce opponents into concessions, fearing the unpredictable consequences of not reaching an agreement.

Get My Book: Negotiation Made Simple
Schedule a Live Workshop
Schedule a Private Workshop
Get Private Coaching from Me
Gain Access to My Online Course
Follow Me on LinkedIn

...more
View all episodesView all episodes
Download on the App Store

Negotiation Made SimpleBy John Lowry

  • 5
  • 5
  • 5
  • 5
  • 5

5

7 ratings


More shows like Negotiation Made Simple

View all
Freakonomics Radio by Freakonomics Radio + Stitcher

Freakonomics Radio

32,245 Listeners

Economist Podcasts by The Economist

Economist Podcasts

4,177 Listeners

We Study Billionaires - The Investor’s Podcast Network by The Investor's Podcast Network

We Study Billionaires - The Investor’s Podcast Network

3,381 Listeners

Sales Gravy: Jeb Blount by Jeb Blount

Sales Gravy: Jeb Blount

584 Listeners

The StoryBrand Podcast by StoryBrand.com

The StoryBrand Podcast

1,935 Listeners

Negotiate Anything by Kwame Christian Esq., M.A.

Negotiate Anything

728 Listeners

The Daily by The New York Times

The Daily

112,956 Listeners

The Diary Of A CEO with Steven Bartlett by DOAC

The Diary Of A CEO with Steven Bartlett

8,851 Listeners

Worklife with Adam Grant by TED

Worklife with Adam Grant

9,135 Listeners

Modern Wisdom by Chris Williamson

Modern Wisdom

4,087 Listeners

Think Fast Talk Smart: Communication Techniques by Matt Abrahams, Think Fast Talk Smart

Think Fast Talk Smart: Communication Techniques

838 Listeners

The Prof G Pod with Scott Galloway by Vox Media Podcast Network

The Prof G Pod with Scott Galloway

5,672 Listeners

The Rest Is History by Goalhanger

The Rest Is History

15,859 Listeners

The Mel Robbins Podcast by Mel Robbins

The Mel Robbins Podcast

20,816 Listeners

Salary Negotiations Made Simple by Dorothy Mashburn

Salary Negotiations Made Simple

16 Listeners