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Hearth Display needed to prove to investors that people would pay for a digital solution to family management. Here’s how the company used beta testing, extensive customer research, and a pre-order campaign to raise $2.8 million in institutional funding for a product aimed at mothers.
For more on Hearth Display and show notes: https://www.shopify.com/blog/hearth-display-pre-launch
Subscribe and watch Shopify Masters on YouTube!
Sign up for your FREE Shopify Trial here.
By Shopify4.5
374374 ratings
Hearth Display needed to prove to investors that people would pay for a digital solution to family management. Here’s how the company used beta testing, extensive customer research, and a pre-order campaign to raise $2.8 million in institutional funding for a product aimed at mothers.
For more on Hearth Display and show notes: https://www.shopify.com/blog/hearth-display-pre-launch
Subscribe and watch Shopify Masters on YouTube!
Sign up for your FREE Shopify Trial here.

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