On this week's episode of Product Marketing Life, host Mark Assini is joined by Danny Peavey, Product Marketing & Sales Enablement at Story Sells. The pair discuss the role of storytelling in product marketing, including frameworks and best practices, as well as what product marketers can learn about effective storytelling through movies, television, interviews, and even hip hop.  Want more on storytelling? Tune in to our StorySelling podcast.  While you're at it, why not become a PMA Pro Member?

The role of storytelling in product marketing | Danny Peavey, Story Sells

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The role of storytelling in product marketing | Danny Peavey, Story Sells

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