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John Mitchell’s 12-minute a day Think It Be It technique is recognized today as the “Top Practical Application in the World” of the legendary book Think and Grow Rich. When he applied his technique to his own life, he saw his income go to over $5 million a year. Previously, for 20 years as an entrepreneur, he earned low six figures a year. The 20-times difference happen because his daily technique significantly increased his control over himself, by probably double.
It also made him laser-focused every day on only the 2 to 3 things that move the needle in his business. It also allowed him to rapidly evolve his “Strategy for Success.” He was simply operating every day at a higher level than he ever had before, and it showed up in his income. The science behind his technique was profiled in a Time magazine cover story.
John started out as a CPA but became an entrepreneur at the age of 30. He owned companies in a variety of industries: real estate development, a bank, a restaurant, children’s book publishing company, and an automotive company. But upon reaching 50, he wasn’t as successful as he thought he should be. Then he found the top book on success and achievement ever written, Think and Grow Rich, with over 100 million copies sold. And John developed his 12-minute daily technique around the book’s central concept‚—“what you envision in detail on a daily basis is what shows up in your life.” A practical application, this legendary book didn’t exist before John created it. John’s company, Think It Be It, is the top company in the “Success through Science” category of the success and human achievement field.
Visit theunfairedge.com for a free webinar from John.
By Southwestern Family of Podcasts4.8
243243 ratings
John Mitchell’s 12-minute a day Think It Be It technique is recognized today as the “Top Practical Application in the World” of the legendary book Think and Grow Rich. When he applied his technique to his own life, he saw his income go to over $5 million a year. Previously, for 20 years as an entrepreneur, he earned low six figures a year. The 20-times difference happen because his daily technique significantly increased his control over himself, by probably double.
It also made him laser-focused every day on only the 2 to 3 things that move the needle in his business. It also allowed him to rapidly evolve his “Strategy for Success.” He was simply operating every day at a higher level than he ever had before, and it showed up in his income. The science behind his technique was profiled in a Time magazine cover story.
John started out as a CPA but became an entrepreneur at the age of 30. He owned companies in a variety of industries: real estate development, a bank, a restaurant, children’s book publishing company, and an automotive company. But upon reaching 50, he wasn’t as successful as he thought he should be. Then he found the top book on success and achievement ever written, Think and Grow Rich, with over 100 million copies sold. And John developed his 12-minute daily technique around the book’s central concept‚—“what you envision in detail on a daily basis is what shows up in your life.” A practical application, this legendary book didn’t exist before John created it. John’s company, Think It Be It, is the top company in the “Success through Science” category of the success and human achievement field.
Visit theunfairedge.com for a free webinar from John.

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