Kyle Barton, procurement manager at Simplot Grower Solutions, manages the supply chain of crop protection, adjuvants, micronutrients, and biologicals for the company’s retail locations west of the Rocky Mountains. In total, that’s over 100 supplier relationships.

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Benny Andres, who oversees the product management team at Bushel, shares how technology—and specifically software—can be used to strengthen the relationship between farmers and their trusted advisers. He says the Bushel team is applying a focus on how to do business better, and when value is demonstrated in the technology adoption, farmers the first in line to be adopters.

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With the final herbicide rule and final insecticide rule announced by EPA, new product labels and FIFRA re-registration comes with additional regulation. Hear from independent consultants James Todd and Steve Hoffman about what everyone should know and how this year is pivotal to the future of pesticide use.

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Andrew Moore, president of the National Ag Aviation Association, shares how this progressive, and mature industry contributes to the agricultural industry applying on more than 127 million acres each year. With an expanding industry of crewed and uncrewed aircraft, Moore gives top tips and best practices for every aerial application.

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Ken Zuckerberg, head of global research at CHS Inc., says while current times are VUCA (volatile, uncertain, complex, and ambiguous), ag retailers should avoid making any quick decisions and spend even more time with customers. Zuckerberg also shares his latest thesis for where U.S. agriculture can find success, and it has to do with “Shake ‘N Bake”…. The key qualities for the next growing markets.

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For more than 10 years, ResponsibleAg has been an industry-led program where retailers receive compliance audits to stay on track with their regulated safety standards. Industry ambassador Tim McArdle and ARA CEO Daren Coppock share case studies in how ResponsibleAg is an asset for ag retailers in their everyday business across 2,356 locations.

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Nick Sawyer is the agronomy director at Five Star Cooperative in northern Iowa. He shares what is driving their business forward, and the three things that stand out as tools to bring value to customers and differentiate their business in the marketplace.

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Trey Malone, Boehlje Chair in Managerial Economics for Agribusiness at Purdue University, says he is working to reshape the way the industry thinks about economic principles in agriculture.

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Richard Gupton and Hunter Carpenter from the Agricultural Retailers Association give their updates and insights on top policy issues for the ag retail industry. 

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Now with two full years of experience in the field, Jeff Crissinger and the team at Nu-Way K&H Cooperative are ready to share their takeaways and insights on how selective spraying is changing custom application. With positive grower reception, impressive results, and demand for more, they are adding a second machine this year–using both Greeneye Technology and John Deere See and Spray.

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