The Twelfth House

Discover how to develop a unique perspective and establish thought leadership through creative projects, writing exercises, and manifesto-building to create impactful content. Enjoy this preview of the Twelfth House Plus, and subscribe on Apple Podcasts or Spotify for the full experience.

KEY TAKEAWAYS:

• Establish thought leadership by identifying your unique perspective, value proposition, and crafting op-eds to set yourself apart.


• Embrace friction and tension in your work to produce more interesting and engaging content.


• Organize your creative projects and interests to reveal recurring themes and insights about yourself.


• Utilize writing exercises such as '5 Things' and manifesto-writing to explore and express your unique worldview.


• Clarifying your beliefs and perspective can result in more productive, impactful, and fulfilling creative work.

📚 Resources and Links:

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• This podcast is edited by ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Softer Sounds Studios

In this final episode of our three-day mini-series, we dive into essential marketing strategies for launching new products or services, highlighting the importance of building a release runway and nurturing a warm audience. Join our host, Michelle Pellizzon, and learn how to set your launch up for success from the very start!

KEY TAKEAWAYS:

• Building a release runway over several weeks or months before launching is important for priming your audience and creating awareness and demand.


• Prioritize expanding your ideal client list rather than merely increasing your social media followers or subscribers.


• Identify where users enter your "funnel" and guide them clearly towards your offer.


• Using astrology and intuition to determine the optimal timing for your launch.


• Applying the strategies discussed, such as building a release runway, through months of courses and coaching within the North Node community.

📚 Resources and Links:

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• This podcast is edited by ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Softer Sounds Studios

For the second day of our three-day mini-series, join our host, Michelle Pellizzon, as she explores tools for personal growth, self-discovery, and crafting a clear personal brand through the enriching classes and workshops offered in her North Node community. Discover how to unlock your potential and align your life with your true purpose.

KEY TAKEAWAYS:

• Self-realization and understanding one's values are important steps before starting a new creative endeavor or business.


• Various meaning-making systems such as astrology, human design, and the matrix of destiny can help with self-discovery.


• Developing a spiritual operating system and personal manifesto help clarify one's values and perspective.


• A brand book workshop offers a template for defining a clear personal brand.


• Taking classes such as growth hacking to understand copywriting psychology can enhance sales skills.

📚 Resources and Links:

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• This podcast is edited by ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Softer Sounds Studios

Join our host, Michelle Pellizzon, for the first of a three-day mini-series as she dives into workshops, classes, books, and exercises designed to transform your relationship with money. Explore topics such as money trauma, mindset, shadow work, and creating a circular sales calendar to achieve your financial goals.

KEY TAKEAWAYS:

• Working through money trauma is important for building a healthy relationship with money and achieving financial goals.


• Combining intellectual and spiritual methods for money healing, as demonstrated in Chantelle Chapman's and Pilar Lascaux's classes, offers a well-rounded perspective.


• Shadow work, particularly focused on money, can transform mindsets regarding sales, earning, and control issues.


• Setting financial goals and using templates to create a circular sales calendar can make previously unattainable income levels seem achievable.


• Resources such as books, workshops, and communities like The North Node offer education and support for making positive money moves.
  

📚 Resources and Links:

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• 📩 Connect with host ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Michelle Pellizzon-Lipsitz⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ and⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠team Holisticism⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠


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• This podcast is edited by ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Softer Sounds Studios

Join our host Michelle Pellizzon and Holisticism's social media manager, KP, as they dive into the current state of platforms like Instagram, exploring how it affects small businesses and creatives. They discuss the frustrations of dealing with algorithms, the nature of viral content, smart marketing strategies, and why staying true to yourself online is so important.

KEY TAKEAWAYS:

• Social media algorithms are designed to maximize user engagement for ad revenue, rather than to support creators or small businesses.


• Instagram's algorithm prioritizes shallow engagement, making it difficult for businesses to organically reach their existing followers.


• Creators are frustrated by the restricted visibility and narrow algorithms on platforms like Instagram.


• Promoting one's authentic self and interests, rather than merely a brand, is seeing more success on platforms like Threads.


• Small businesses can effectively use numerous creative marketing strategies beyond social media to promote their work.

📚 Resources and Links:

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• This podcast is edited by ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Softer Sounds Studios

In another episode of the Green Room, join our host, Michelle Pellizzon, as she opens up about her personal journey through her husband's cancer diagnosis and treatment, while also sharing valuable insights on handling online criticism and haters as a public figure.

KEY TAKEAWAYS:

• Michelle shares her husband's diagnosis of a rare and aggressive brain cancer, their treatment journey with limited data, and the importance of maintaining an optimistic outlook throughout.


• Michelle discusses the impact of online haters on creators' ability to start and deepen their work due to fear of criticism.


• Haters can prevent self-expression by making creators overly concerned with how others perceive them.


• People may feel betrayed when someone they admired reveals flaws or undergoes changes, leading to various stages of disengagement.


• It's important to take criticism constructively, stay self-aware and empathetic, and prioritize maintaining good relationships with others, even during conflicts.

📚 Resources and Links:

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• 📩 Connect with host ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Michelle Pellizzon-Lipsitz⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ and⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠team Holisticism⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠


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Join Michelle Pellizzon as she shares her journey of embracing her "Hermit" archetype, shifting from public teaching to private mentorship, and deepening her intuitive consulting work. Tune in for heartfelt insights and the power of turning inward for personal growth.

KEY TAKEAWAYS:

• The Matrix of Destiny system in numerology provides insights into one's life path, recurring themes, and areas for growth


• Embracing astrology archetypes can lead to self-reflection and shifts in priorities or career strategy


• A period of introspection and private study ("hermit mode") can support spiritual and intuitive development.


• Teaching small groups and offering one-on-one consulting allow for more personal connections than large public classes.


• Balancing the "hermit" role with community support involves expanding intuitive practices and selectively sharing knowledge.

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• 📩 Connect with host ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Michelle Pellizzon-Lipsitz⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ and⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠team Holisticism⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠


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• Claim your spot in the ⁠North Node waitlist⁠ today


• This podcast is edited by ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Softer Sounds Studios

Join Michelle Pellizzon as she shares her journey of embracing her "Hermit" archetype, shifting from public teaching to private mentorship, and deepening her intuitive consulting work. Tune in for heartfelt insights and the power of turning inward for personal growth.

KEY TAKEAWAYS:

📚 Resources and Links:

Tune in as Michelle Pellizzon discusses various perspectives on personal branding, sharing the importance of being authentic, values-based branding, and the beauty of allowing one's brand to grow and change naturally over time.

KEY TAKEAWAYS:

• Personal branding should be driven by one's spiritual beliefs, core values, and personal manifesto.


• Archetypes can be used to inform branding using methods like Caroline Myss' system or the Matrix of Destiny.


• Branding should focus on one's interests and values rather than on narrow niching.


• An authentic brand evolves naturally over time by openly sharing one's current interests.


• Giving feedback can help shape future audio course topics on personal branding.

📚 Resources and Links:

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• 📩 Connect with host ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Michelle Pellizzon-Lipsitz⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ and⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠team Holisticism⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠


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Join Michelle Pellizzon as she dives into Price Pritchett's unique ideas on achieving success. Learn how to make big leaps forward using unconventional strategies like paradoxical moves and the minimum effective dose, and find out why hard work and talent alone might not be enough.

KEY TAKEAWAYS:

• Success isn't just about hard work and talent; it can also be achieved through paradoxical moves and quantum leaps.


• Paradoxical moves involve taking unexpected actions that defy traditional thinking to solve problems in innovative ways.


• Embodying a future version of yourself that has already achieved your desired outcome can facilitate making a quantum leap.


• The minimum effective dose involves reaching goals and achieving success with the least amount of effort in the most efficient way possible.

📚 Resources and Links:

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• This podcast is edited by ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Softer Sounds Studios