Nir And Far: Business, Behaviour and the Brain

The Way You Think About Willpower Is Hurting You - Nir & Far


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Not so long ago, my after work routine looked like this: After a particularly grueling day, I’d sit on the couch and veg for hours, doing my solo version of “Netflix and chill,” which meant keeping company with a cold pint of ice cream. I knew the ice cream, and the sitting, were probably a bad idea, but I told myself this was my well-deserved “reward” for working so hard.

Psychological researchers have a name for this phenomenon: it’s called “ego depletion.” The theory is that willpower is connected to a limited reserve of mental energy, and once you run out of that energy, you’re more likely to lose self-control. This theory would seem to perfectly explain my after-work indulgences.

You can read the Nir and Far blog post on: The Way You Think About Willpower is Hurting You https://www.nirandfar.com/2016/11/the-way-you-think-about-willpower-is-hurting-you.html

Nir & Far, a podcast about business, behaviour and the brain by Nir Eyal. If you enjoy this podcast, please subscribe on iTunes and leave an iTunes review. It will greatly help new listeners discover the show. Please visit my website Nir and Far for other info about my writing, books and teaching: http://www.nirandfar.com/

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Nir And Far: Business, Behaviour and the BrainBy Nir Eyal

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