This Should Come Naturally Not Forced (LA 735)

Transcript:

Steven Butala:                   Steve and Jill here.

Jill DeWit:                            Hello.

Steven Butala:                   Welcome to The Land Academy Show, entertaining land investment talk. I'm Steven Jack Butala.

Jill DeWit:                            And, I'm Jill DeWit, broadcasting from sunny southern California.

Steven Butala:                   Today, Jill and I talk about This Whole Thing Should Come Naturally, Not Too Forced.

Jill DeWit:                            Do you want me to share now, or do you want me to share-

Steven Butala:                   I do. Yeah. What do you-

Jill DeWit:                            ... or do you want me to share at the meat of the show part?

Steven Butala:                   Go ahead.

Jill DeWit:                            I do not agree with this title. And, I have to share that right before this show started, Steven came to me and said, "Oh, hey, by the way, I picked this one for you. Just heads up, this is kind of your show, kind of your thing." I looked at the title, and I said, "This is not at all how I would word this. I don't agree with the title." I will expand on that here in a few minutes.

Steven Butala:                   At which time, I clicked the red Record button, and here we are.

Jill DeWit:                            He said, "Too late. Here it goes."

Steven Butala:                   Before we get in to it, let's take a question posted by one of our members on the LandAcademy.com online community. It's free.

Jill DeWit:                            Okay. Merritt asks, "I'm wondering what others' experiences have been using only one website to buy and sell, versus two separate websites. I notice that at least a few Land Academy members have combined websites, and I'm curious if y'all started off that way. More importantly, though, I thought it might add unnecessary leverage to the potential seller for negotiation price. (If they see you have a similar property for sale in the same county, for instance, it might give them more gumption to bargain you up.) But, I'm finding that two separate websites, business names, phone numbers, etc., is a bit ridiculous for a simpleton such as myself to keep up with, not to mention the cost of maintenance, rather spending it on advertising or selling. I'm certainly willing to keep two going, but in the interest of minimalization, thought it might be worth asking the group's opinion. It would be great to hear if anyone has started off with two and then dropped one. Has your negotiating with potential sellers gotten more difficult/expensive?"

Steven Butala:                   What do you think, Jill?

Jill DeWit:                            Well, we still have two. We have the shell of one from years ago. That's still there. I'm not afraid of it. Let's maybe back up. We've done two, and we consistently maintain two. One is, like I said, it's the [inaudible 00:02:31] for the sellers to look up and see that ... because, they may have an old letter from 2005. They want to go to that website, it needs to still be there, and it is.

Steven Butala:                   You nailed it.

Jill DeWit:                            They can look and see, for consistency purposes, it's there. Now, we also have a totally different, totally separate land selling website. Let me add this piece in the middle. If they Google our names, they'll pop up both places. It takes them five minutes to Google us-

Speaker 3:                           Sorry. I don't understand.

Jill DeWit:                            ... and find out ... That's funny. It takes them five minutes to Google us and find out ...

Steven Butala:                   Who we are. What it's all about.

Jill DeWit:                            Who we are, and what we're selling, and all of that. So, I'm not afraid of it. It's never come up. If anything,