In this episode we take a look at marketing and practice building from the perspective of new practitioner who is excited and looking forward to building a business. 

No, you don’t need to go back and reread that last paragraph; you got it right the first read through. In this conversation we hear from a newly minted acupuncturist who is happily looking forward to building a business. Yes, this is a minority point of view, as many of us believe ourselves to be healers, but not “business

In this episode we take a look at marketing and practice building from the perspective of new practitioner who is excited and looking forward to building a business. No, you don’t need to go back and reread that last paragraph; you got it right the first read through. In this conversation we hear from a newly minted acupuncturist who is happily looking forward to building a business. Yes, this is a minority point of view, as many of us believe ourselves to be healers, but not “business

Thoughts on Business From a New Practitioner • Stacey Whitcomb • Qi017

Acupuncture and East Asian medicine was not developed in a laboratory. It does not advance through double-blind controlled studies, nor does it respond well to petri dish experimentation. Our medicine did not come from the statistical regression of randomized cohorts, but from the observation and treatment of individuals in their particular environment. It grows out of an embodied sense of understanding how life moves, unfolds, develops and declines.

Medicine comes from continuous, thoughtful practice of what we do in clinic, and how we approach that work. The practice of medicine is more — much more — than simply treating illness. It is more than acquiring skills and techniques. And it is more than memorizing the experiences of others. It takes a certain kind of eye, an inquiring mind and relentlessly inquisitive heart.

Qiological is an opportunity to deepen our practice with conversations that go deep into acupuncture, herbal medicine, cultivation practices, and the practice of having a practice. It’s an opportunity to sit in the company of others with similar interests, but perhaps very different minds. Through these dialogues perhaps we can better understand our craft.

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Acupuncture and East Asian medicine was not developed in a laboratory. It does not advance through double-blind controlled studies, nor does it respond well to petri dish experimentation. Our medicine did not come from the statistical regression of randomized cohorts, but from the observation and treatment of individuals in their particular environment. It grows out of an embodied sense of understanding how life moves, unfolds, develops and declines. Medicine comes from continuous, thoughtful practice of what we do in clinic, and how we approach that work. The practice of medicine is more — much more — than simply treating illness. It is more than acquiring skills and techniques. And it is more than memorizing the experiences of others. It takes a certain kind of eye, an inquiring mind and relentlessly inquisitive heart. Qiological is an opportunity to deepen our practice with conversations that go deep into acupuncture, herbal medicine, cultivation practices, and the practice of having a practice. It’s an opportunity to sit in the company of others with similar interests, but perhaps very different minds. Through these dialogues perhaps we can better understand our craft.

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Thoughts on Business From a New Practitioner • Stacey Whitcomb • Qi017

Thoughts on Business From a New Practitioner • Stacey Whitcomb • Qi017

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