Ray Edwards Show

Three Levers That Boost Your Revenue


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Entrepreneurs are never in "total control" of their business. There are too many external factors that will dictate the tactics you employ.

​But there are 3 fundamental principles..."Levers" you can control that will increase your revenue.

​This week, Sean and I are breaking down what these "levers" are, and how to pull them for rapid growth without an army of employees or a huge ad budget.

Key Insights

 

  • Sean's philosophical football commentary
  • Spiritual Foundations: What does "prosperity" mean to you?
  • The 3 Levers that Control Your Revenue
  • You're never in full control of your business (remember government shutdowns?)
  • Lever 1: More new customers
  • New customers are expensive to acquire
  • Get better ad targeting
  • Referrals
  • Joint ventures
  • Content Marketing
  • Check out TicToc's new "Hyper-Local Focus"
  • Make sure your tactics match your brand
  • Lever 2: Higher Frequency of Purchase
  • Make special offers to your existing customers
  • Find a retainer deal if it's a fit
  • Shameless plug for Revel 77 coffee
  • Lever 3: Higher Prices
  • Higher ticket per customer
  • Offer add ons
  • A tiny Tangent about Super Sizing
  • Offer more stuff related to what you're known for
  • Using AI to push all 3 levers
  • AI Summit coming soon: Learn from successful, ethical business owners who are using AI to grow their business (FREE!)
  • Embrace the new tools, or go live in a shed in the woods
  • Links

    AI Summit - How are some of the top entrepreneurs using AI in there business? How are they thriving while others are getting steamrolled? We have an incredible lineup of speakers ready to answer those questions. Click Here For The Lineup And Your Free Ticket

    Got a comment? - Click Here to record and send it to us!

    How You Can Help

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    Ray Edwards ShowBy Ray Edwards

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