Entrepreneurs are never in "total control" of their business. There are too many external factors that will dictate the tactics you employ.
But there are 3 fundamental principles..."Levers" you can control that will increase your revenue.
This week, Sean and I are breaking down what these "levers" are, and how to pull them for rapid growth without an army of employees or a huge ad budget.
Sean's philosophical football commentarySpiritual Foundations: What does "prosperity" mean to you?The 3 Levers that Control Your RevenueYou're never in full control of your business (remember government shutdowns?)Lever 1: More new customersNew customers are expensive to acquireGet better ad targetingReferralsJoint venturesContent MarketingCheck out TicToc's new "Hyper-Local Focus"Make sure your tactics match your brandLever 2: Higher Frequency of PurchaseMake special offers to your existing customersFind a retainer deal if it's a fitShameless plug for Revel 77 coffeeLever 3: Higher PricesHigher ticket per customerOffer add onsA tiny Tangent about Super SizingOffer more stuff related to what you're known forUsing AI to push all 3 leversAI Summit coming soon: Learn from successful, ethical business owners who are using AI to grow their business (FREE!)Embrace the new tools, or go live in a shed in the woodsAI Summit - How are some of the top entrepreneurs using AI in there business? How are they thriving while others are getting steamrolled? We have an incredible lineup of speakers ready to answer those questions. Click Here For The Lineup And Your Free Ticket
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