Today in Digital Marketing

Today in Digital Marketing

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Today in Digital Marketing episodes

  • AI Wrote This Title and It’s Terrible

    An Australian study has proven what we probably knew all along: AI isn’t as good at writing titles and descriptions as the techbros think it is.

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    UPGRADE YOUR SKILLS

    Google Ads for Beginners with Jyll Saskin Gales

    Inside Google Ads: Advanced with Jyll Saskin Gales

    Foxwell Slack Group and Courses

    .

    Today in Digital Marketing is hosted by Tod Maffin and produced by engageQ digital on the traditional territories of the Snuneymuxw First Nation on Vancouver Island, Canada. Associate producer: Steph Gunn.

    Some links in these show notes may provide affiliate revenue to us.



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    8 min
  • Talk to the Hand

    Meta's new feature lets you “pre-silence” the haters. The only real question is… why did it take so long?

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    Today’s story links

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    📰 Get our free daily newsletter

    📈 Advertising: Reach Thousands of Marketing Decision-Makers

    🌍 Follow us on social media or contact us

    .

    GO PREMIUM!

    Get these exclusive benefits when you upgrade:

    ✅ Listen ad-free

    ✅ Back catalog of 20+ marketing science interviews

    ✅ Get the show earlier than the free version

    ✅ “Skip to story” audio chapters

    ✅ Member-only monthly livestreams with Tod

    And a lot more! Check it out: todayindigital.com/premium

    ✨ Premium tools: Update Credit Card • Cancel

    .

    MORE

    🆘 Need help with your social media? Check us out: engageQ digital

    🌟 Rate and Review Us

    🤝 Our Slack

    .

    UPGRADE YOUR SKILLS

    Google Ads for Beginners with Jyll Saskin Gales

    Inside Google Ads: Advanced with Jyll Saskin Gales

    Foxwell Slack Group and Courses

    .

    Today in Digital Marketing is hosted by Tod Maffin and produced by engageQ digital on the traditional territories of the Snuneymuxw First Nation on Vancouver Island, Canada. Associate producer: Steph Gunn.

    Some links in these show notes may provide affiliate revenue to us.



    Privacy & Opt-Out: https://redcircle.com/privacy
    10 min
  • Problemattic.

    The battle of WordPress escalates — and marketers are caught in the middle. The two powerhouses in B2B advertising. Amazon’s new AI shopping wingman. And those meeting notetaking bots are listening to more than you think they are.

    .

    Today’s story links

    .

    📰 Get our free daily newsletter

    📈 Advertising: Reach Thousands of Marketing Decision-Makers

    🌍 Follow us on social media or contact us

    .

    GO PREMIUM!

    Get these exclusive benefits when you upgrade:

    ✅ Listen ad-free

    ✅ Back catalog of 20+ marketing science interviews

    ✅ Get the show earlier than the free version

    ✅ “Skip to story” audio chapters

    ✅ Member-only monthly livestreams with Tod

    And a lot more! Check it out: todayindigital.com/premium

    ✨ Premium tools: Update Credit Card • Cancel

    .

    MORE

    🆘 Need help with your social media? Check us out: engageQ digital

    🌟 Rate and Review Us

    🤝 Our Slack

    .

    UPGRADE YOUR SKILLS

    Google Ads for Beginners with Jyll Saskin Gales

    Inside Google Ads: Advanced with Jyll Saskin Gales

    Foxwell Slack Group and Courses

    .

    Today in Digital Marketing is hosted by Tod Maffin and produced by engageQ digital on the traditional territories of the Snuneymuxw First Nation on Vancouver Island, Canada. Associate producer: Steph Gunn.

    Some links in these show notes may provide affiliate revenue to us.



    Privacy & Opt-Out: https://redcircle.com/privacy
    11 min
  • They Are Never, Ever, Ever Getting Back Together

    The U.S. government wants Google broken up. We have all the details, including how it might affect the ad market. Also: Brands go big on Black Friday spending. Threads will soon have Loops. And the strange moderation decisions happening these days on X.

    .

    Today’s story links

    .

    📰 Get our free daily newsletter

    📈 Advertising: Reach Thousands of Marketing Decision-Makers

    🌍 Follow us on social media or contact us

    .

    GO PREMIUM!

    Get these exclusive benefits when you upgrade:

    ✅ Listen ad-free

    ✅ Back catalog of 20+ marketing science interviews

    ✅ Get the show earlier than the free version

    ✅ “Skip to story” audio chapters

    ✅ Member-only monthly livestreams with Tod

    And a lot more! Check it out: todayindigital.com/premium

    ✨ Premium tools: Update Credit Card • Cancel

    .

    MORE

    🆘 Need help with your social media? Check us out: engageQ digital

    🌟 Rate and Review Us

    🤝 Our Slack

    .

    UPGRADE YOUR SKILLS

    Google Ads for Beginners with Jyll Saskin Gales

    Inside Google Ads: Advanced with Jyll Saskin Gales

    Foxwell Slack Group and Courses

    .

    Today in Digital Marketing is hosted by Tod Maffin and produced by engageQ digital on the traditional territories of the Snuneymuxw First Nation on Vancouver Island, Canada. Associate producer: Steph Gunn.

    Some links in these show notes may provide affiliate revenue to us.



    Privacy & Opt-Out: https://redcircle.com/privacy
    11 min
  • The Beemer Trap

    The Beemer Trap: How adopting your customers’ nicknames for your brand can hurt you. Gen Z has a new app and it’s already driving sales. Can you run ads on a chat application? Discord is trying. And what happens to AI when you unplug it — and it knows that you’re doing it.

    .

    Today’s story links

    .

    📰 Get our free daily newsletter

    📈 Advertising: Reach Thousands of Marketing Decision-Makers

    🌍 Follow us on social media or contact us

    .

    GO PREMIUM!

    Get these exclusive benefits when you upgrade:

    ✅ Listen ad-free

    ✅ Back catalog of 20+ marketing science interviews

    ✅ Get the show earlier than the free version

    ✅ “Skip to story” audio chapters

    ✅ Member-only monthly livestreams with Tod

    And a lot more! Check it out: todayindigital.com/premium

    ✨ Premium tools: Update Credit Card • Cancel

    .

    MORE

    🆘 Need help with your social media? Check us out: engageQ digital

    🌟 Rate and Review Us

    🤝 Our Slack

    .

    UPGRADE YOUR SKILLS

    Google Ads for Beginners with Jyll Saskin Gales

    Inside Google Ads: Advanced with Jyll Saskin Gales

    Foxwell Slack Group and Courses

    .

    Today in Digital Marketing is hosted by Tod Maffin and produced by engageQ digital on the traditional territories of the Snuneymuxw First Nation on Vancouver Island, Canada. Associate producer: Steph Gunn.

    Some links in these show notes may provide affiliate revenue to us.



    Privacy & Opt-Out: https://redcircle.com/privacy
    15 min
  • Bizarre Love Triangle

    In the uncomfortable threesome of Google, brand web sites, and AI, is relationship harmony possible? Maybe so. Also: Microsoft shuts down part of its ads offering. Why TikTok growth is slowing. And the pre-roll ad designed to save you money — and drive you crazy.

    .

    Today’s story links

    .

    📰 Get our free daily newsletter

    📈 Advertising: Reach Thousands of Marketing Decision-Makers

    🌍 Follow us on social media or contact us

    .

    GO PREMIUM!

    Get these exclusive benefits when you upgrade:

    ✅ Listen ad-free

    ✅ Back catalog of 20+ marketing science interviews

    ✅ Get the show earlier than the free version

    ✅ “Skip to story” audio chapters

    ✅ Member-only monthly livestreams with Tod

    And a lot more! Check it out: todayindigital.com/premium

    ✨ Premium tools: Update Credit Card • Cancel

    .

    MORE

    🆘 Need help with your social media? Check us out: engageQ digital

    🌟 Rate and Review Us

    🤝 Our Slack

    .

    UPGRADE YOUR SKILLS

    Google Ads for Beginners with Jyll Saskin Gales

    Inside Google Ads: Advanced with Jyll Saskin Gales

    Foxwell Slack Group and Courses

    .

    Today in Digital Marketing is hosted by Tod Maffin and produced by engageQ digital on the traditional territories of the Snuneymuxw First Nation on Vancouver Island, Canada. Associate producer: Steph Gunn.

    Some links in these show notes may provide affiliate revenue to us.



    Privacy & Opt-Out: https://redcircle.com/privacy
    9 min
  • Earn It: Unconventional Strategies for Brave Marketers

    Today, Tod speaks with Steve Pratt, author of the new book “Earn It: Unconventional Strategies for Brave Marketers.” His book is available at https://www.stevepratt.com/book

    Steve is the co-founder of the Pacific Content branded podcast company and former head of digital audio at CBC Radio.

    .

    📰 Get our free daily newsletter

    📈 Advertising: Reach Thousands of Marketing Decision-Makers

    🌍 Follow us on social media or contact us

    .

    GO PREMIUM!

    Get these exclusive benefits when you upgrade:

    ✅ Listen ad-free

    ✅ Back catalog of 20+ marketing science interviews

    ✅ Get the show earlier than the free version

    ✅ “Skip to story” audio chapters

    ✅ Member-only monthly livestreams with Tod

    And a lot more! Check it out: todayindigital.com/premium

    ✨ Premium tools: Update Credit Card • Cancel

    .

    MORE

    🆘 Need help with your social media? Check us out: engageQ digital

    🌟 Rate and Review Us

    🤝 Our Slack

    .

    UPGRADE YOUR SKILLS

    Google Ads for Beginners with Jyll Saskin Gales

    Inside Google Ads: Advanced with Jyll Saskin Gales

    Foxwell Slack Group and Courses

    .

    Today in Digital Marketing is hosted by Tod Maffin and produced by engageQ digital on the traditional territories of the Snuneymuxw First Nation on Vancouver Island, Canada. Associate producer: Steph Gunn.

    Some links in these show notes may provide affiliate revenue to us.



    Privacy & Opt-Out: https://redcircle.com/privacy
    28 min
  • One Does Not Simply Chat Without Sponsored Messages

    Advertising in AI responses... Temu gets kicked out… Attention data is now for sale… and how many ads is too many? Amazon’s about to find out.

    .

    Today’s story links

    .

    📰 Get our free daily newsletter

    📈 Advertising: Reach Thousands of Marketing Decision-Makers

    🌍 Follow us on social media or contact us

    .

    GO PREMIUM!

    Get these exclusive benefits when you upgrade:

    ✅ Listen ad-free

    ✅ Back catalog of 20+ marketing science interviews

    ✅ Get the show earlier than the free version

    ✅ “Skip to story” audio chapters

    ✅ Member-only monthly livestreams with Tod

    And a lot more! Check it out: todayindigital.com/premium

    ✨ Premium tools: Update Credit Card • Cancel

    .

    MORE

    🆘 Need help with your social media? Check us out: engageQ digital

    🌟 Rate and Review Us

    🤝 Our Slack

    .

    UPGRADE YOUR SKILLS

    Google Ads for Beginners with Jyll Saskin Gales

    Inside Google Ads: Advanced with Jyll Saskin Gales

    Foxwell Slack Group and Courses

    .

    Today in Digital Marketing is hosted by Tod Maffin and produced by engageQ digital on the traditional territories of the Snuneymuxw First Nation on Vancouver Island, Canada. Associate producer: Steph Gunn.

    Some links in these show notes may provide affiliate revenue to us.



    Privacy & Opt-Out: https://redcircle.com/privacy
    9 min
  • Big Budgets, Small Wins

    Big Budgets, Small Wins. Is this new pricing trend troublesome for marketers? Pinterest rolls out a beefed up ad platform. Threads gives you more time to fix your mistakes. And paying for the formatting you’re no longer allowed to use.

    .

    Today’s story links

    .

    📰 Get our free daily newsletter

    📈 Advertising: Reach Thousands of Marketing Decision-Makers

    🌍 Follow us on social media or contact us

    .

    GO PREMIUM!

    Get these exclusive benefits when you upgrade:

    ✅ Listen ad-free

    ✅ Back catalog of 20+ marketing science interviews

    ✅ Get the show earlier than the free version

    ✅ “Skip to story” audio chapters

    ✅ Member-only monthly livestreams with Tod

    And a lot more! Check it out: todayindigital.com/premium

    ✨ Premium tools: Update Credit Card • Cancel

    .

    MORE

    🆘 Need help with your social media? Check us out: engageQ digital

    🌟 Rate and Review Us

    🤝 Our Slack

    .

    UPGRADE YOUR SKILLS

    Google Ads for Beginners with Jyll Saskin Gales

    Inside Google Ads: Advanced with Jyll Saskin Gales

    Foxwell Slack Group and Courses

    .

    Today in Digital Marketing is hosted by Tod Maffin and produced by engageQ digital on the traditional territories of the Snuneymuxw First Nation on Vancouver Island, Canada. Associate producer: Steph Gunn.

    Some links in these show notes may provide affiliate revenue to us.



    Privacy & Opt-Out: https://redcircle.com/privacy
    7 min
  • A Surprising Drop for Instagram

    A surprising drop for Instagram — less posting, fewer ad dollars. Why Meta’s loss turns out to be Meta’s gain. TikTok wants its users to flip out, as it launches a new post format. The surprising underdog now winning the influencer marketing race. And we now know why a big chunk of YouTube’s music went offline over the weekend.

    .

    Today’s story links

    .

    📰 Get our free daily newsletter

    📈 Advertising: Reach Thousands of Marketing Decision-Makers

    🌍 Follow us on social media or contact us

    .

    GO PREMIUM!

    Get these exclusive benefits when you upgrade:

    ✅ Listen ad-free

    ✅ Back catalog of 20+ marketing science interviews

    ✅ Get the show earlier than the free version

    ✅ “Skip to story” audio chapters

    ✅ Member-only monthly livestreams with Tod

    And a lot more! Check it out: todayindigital.com/premium

    ✨ Premium tools: Update Credit Card • Cancel

    .

    MORE

    🆘 Need help with your social media? Check us out: engageQ digital

    🌟 Rate and Review Us

    🤝 Our Slack

    .

    UPGRADE YOUR SKILLS

    Google Ads for Beginners with Jyll Saskin Gales

    Inside Google Ads: Advanced with Jyll Saskin Gales

    Foxwell Slack Group and Courses

    .

    Today in Digital Marketing is hosted by Tod Maffin and produced by engageQ digital on the traditional territories of the Snuneymuxw First Nation on Vancouver Island, Canada. Associate producer: Steph Gunn.

    Some links in these show notes may provide affiliate revenue to us.



    Privacy & Opt-Out: https://redcircle.com/privacy
    8 min

About Today in Digital Marketing

From the publisher's feed

Every Friday: An information-packed 15-minute summary of everything you missed in the world of digital marketing, e-commerce, and social media that week. Every…

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