Total Retail Talks

Total Retail Talks

By Total RetailBusinessManagement
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Total Retail Talks episodes

  • Handy Shares the Importance of Retail Partnerships
    In episode 170 of Total Retail Talks, Melissa Campanelli, editor-in-chief of Total Retail, interviews Oisin Hanrahan, co-founder and CEO of Handy, a platform for connecting individuals looking for household services with top-quality, pre-screened independent service professionals. Listen in as they discuss the importance of retail partnerships, recorded live at this year's Shop.org conference in Las…
    15 min
  • Crate and Barrel is Driving Engagement With Interactive Product Imagery
    In this special episode of Total Retail Talks, recorded at the recent Total Retail Tech conference, Brian Schultz, senior director, e-commerce and digital product management for Crate and Barrel, gives a presentation on how the furniture and home decor retailer is using computer-generated imagery (CGI) on its website and in marketing materials to cut costs and…
    13 min
  • ‘Commerce Content’ Helps to Drive DVF's Online Growth
    In episode 168 of Total Retail Talks, Felipe Araujo, senior director of e-commerce, Diane von Furstenberg (DVF), discusses how the global fashion brand is employing "commerce content" to drive to customer engagement and sales. Araujo addresses how DVF is using third-party content sources (e.g., articles in fashion magazines) as a tool to increase site traffic…
    19 min
  • Cosabella is Using AI to Better Connect With its Customers
    In this special episode of Total Retail Talks, recorded at last month's Total Retail Tech conference, Guido Campello, CEO of Cosabella, gives a presentation on how the luxury lingerie brand is using artificial intelligence (AI) across its organization, from marketing (e.g., email automation) to website optimization (e.g., A/B testing) to product personalization.
    10 min
  • How Barneys New York Captivated a New Audience With Experiential Retail
    In episode 167 of Total Retail Talks, Danielle DiMaiolo Rendini, senior director of project management at Barneys New York, discusses how the luxury retailer's in-store experience has changed over the last few years. Rendini offers insights on how in-store technology has helped the legacy retailer compete in this new age of retail, why omnichannel experience…
    15 min
  • Clarins Exec Shares How Digital is Changing the Luxury Beauty Market
    In episode 166 of Total Retail Talks, Sapna Parikh, executive director of digital and e-commerce at beauty and skincare brand Clarins, discusses the changing digital landscape in luxury beauty. Parikh shares how she built two startups, why interactive in-store technology is changing the way we purchase beauty products, and offers advice to other retailers on how…
    14 min
  • Rebecca Minkoff Using Technology to Grow Customer Engagement
    In episode 165 of Total Retail Talks, Sarah Sheldon, director of e-commerce at Rebecca Minkoff, discusses the reasons behind the luxury fashion brand's incredible growth over the last few years. Sheldon offers details on how Rebecca Minkoff is creating customer engagement with new technologies, such as introducing the see-now-buy-now model, interactive mirrors to improve the in-store…
    12 min
  • An Inside Look at DSW's Relaunched Loyalty Program
    In episode 164 of Total Retail Talks, recorded at the Customer Relationship Management Conference (CRMC) in Chicago earlier this year, Julie Roy, vice president, CRM, digital and marketing analytics, DSW, discusses the relaunch of the footwear retailer's loyalty program, including how the new program differs from its previous version as well as the internal data challenges…
    8 min
  • Personalized Emails Helping Shoe Carnival Drive Customer Loyalty
    In episode 163 of Total Retail Talks, recorded at the Customer Relationship Management Conference (CRMC) in Chicago, Kent Zimmerman, vice president of digital at Shoe Carnival, discusses how the family footwear retailer is using customer data to personalize marketing communications, particularly email, helping to drive conversions and, ultimately, loyalty.
    13 min

About Total Retail Talks

From the publisher's feed

Total Retail Talks is for retail executives who crave the knowledge and insights needed to stay successful in today's fast-paced industry. Through engaging talks and focused interviews, listeners…

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