In this episode of Black Belt Business, join host Matthew Brenner as he sits down with Pete McHugh, the remarkable owner of a million-dollar Jiu Jitsu school.

Prepare to be inspired as Pete shares his extraordinary journey, starting from humble beginnings in a trailer park to building a thriving martial art school.

In the first segment, Pete opens up about his childhood and how martial arts became his escape from the challenges he faced. He highlights the pivotal role played by his mentor, Ricardo Almeida, in shaping his skills and mindset.

Pete delves into a fascinating aspect of his business: the decision to rebrand from Brazilian Jiu Jitsu to simply Jiu Jitsu. He explains the reasoning behind this strategic move and the outcomes it brought to his school's positioning and marketing efforts.

Lastly, Pete sheds light on the process of creating a team of high-level instructors. He shares valuable insights on attracting and retaining talented individuals who contribute to the growth and success of his school. Listeners will gain valuable tips and strategies for building a strong team of instructors in their own martial arts schools.

Join Matthew and Pete in this insightful episode as they discuss the trials and triumphs of Pete's journey, highlighting the resilience, determination, and entrepreneurial spirit required to build a thriving martial arts business. Whether you're a martial arts enthusiast or an aspiring business owner, this episode is sure to leave you motivated and inspired to pursue your goals with passion and tenacity.