You'll learn from an entrepreneur who launched his passion project and eventually became a 7 figure business. 

State Bicycle creates direct to consumer bikes that are simple, stylish, and affordable. 

For more on State Bicycle and show notes: https://www.shopify.com/blog/state-bicycle-partnerships 

• Why you need to invest in quality control if you want to build multi-decade brand 
• Why there’s good revenue and bad revenue and how to tell the difference 
• How to get big brands like The Wutang Clan and The Simpsons to collaborate with you 

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