In this episode of Skin Anarchy, host Dr. Ekta welcomes Nicola Elliott, founder of NEOM, to discuss how the UK-based brand is transforming the wellness space. NEOM, renowned for its holistic approach to well-being, focuses on creating tangible tools that improve everyday life through natural, effective products. Nicola shares her journey from the high-stress world of journalism to building a brand rooted in emotional health, stress relief, and sleep support.

Nicola’s personal struggles with anxiety and exhaustion led her to study nutrition and aromatherapy, sparking a passion for addressing the universal challenges of stress, poor sleep, and low energy. With NEOM, she set out to offer practical solutions grounded in small, meaningful steps rather than quick fixes or superficial promises.

NEOM’s commitment to authenticity shines through its rigorous sourcing and testing processes. Using only 100% natural, first-pressed essential oils, the brand creates meticulously crafted blends designed to deliver real benefits. Products like calming pillow mists, potent bath oils, and soothing candles are tested in real-life scenarios, ensuring they meet the demands of everyday life.

Beyond products, NEOM encourages consumers to build a holistic self-care toolkit. From tips on breathwork to guidance on sleep and nutrition, the brand champions sustainable habits that nurture mind and body. Nicola emphasizes that well-being isn’t about perfection but about progress through small, consistent changes.

This episode is an inspiring look at how NEOM is redefining wellness by prioritizing authenticity, science, and empathy to help people feel good from the inside out.

To learn more about NEOM, visit their website and social media. Don’t forget to subscribe to Skincare Anarchy on Apple Podcasts, Spotify, or your preferred platform. Reach out to us through email with any questions.

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