Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast

Welcome to the episode, Learnings from over 400 On-Page SEO Experiments. Today, we're going to be talking to the Creator of a popular SEO tool and the Managing Director of a popular SEO agency. Joining us is Kyle Roof, who is the Co-Founder and SEO at Page Optimizer Pro, which is a tool for on-page competitive SEO analysis. As I'd like to call it, POP. Page Optimizer Pro tells you exactly how to improve your web page content to outrank your competition in Google, increasing your traffic and rankings. Kyle's also the Lead SEO at High Voltage, which is an SEO agency based in Phoenix, Arizona. He however has moved to Thailand. In today’s episode, we’re going to talk about his learnings from over 400 on-page SEO experiments. Show Notes

Connect With: 

• Kyle Roof: Website // LinkedIn
• The Voices of Search Podcast: Email // LinkedIn // Twitter
• Benjamin Shapiro: Website // LinkedIn //  Twitter

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Today we're going to discuss thinking about SEO strategy from a general marketing strategy perspective. Joining us is Garrett Mehrguth, the CEO of Directive Consulting, which is a B2B and enterprise search marketing agency that companies trust to scale their business. In part 3 of our conversation, we're going to talk about determining whether you have the right search marketing tech stack. Show Notes

Connect With:

• Garrett Mehrguth: Website // LinkedIn
• The Voices of Search Podcast: Email // LinkedIn // Twitter
• Benjamin Shapiro: Website // LinkedIn //  Twitter

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Today we're going to discuss thinking about SEO strategy from a general marketing strategy perspective. Joining us is Garrett Mehrguth, the CEO of Directive Consulting, which is a B2B and enterprise search marketing agency that companies trust to scale their business. In part 2 of our conversation, we're going to talk about mastering the "WHO" with those SEO campaigns. Show Notes

Connect With:

• Garrett Mehrguth: Website // LinkedIn
• The Voices of Search Podcast: Email // LinkedIn // Twitter
• Benjamin Shapiro: Website // LinkedIn //  Twitter

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Today we're going to discuss thinking about SEO strategy from a general marketing strategy perspective. Joining us is Garrett Mehrguth, the CEO of Directive Consulting, which is a B2B and enterprise search marketing agency that companies trust to scale their business. In part 1 of our conversation, we are going to talk about determining your total addressable market for SEO. Show Notes

Connect With:

• Garrett Mehrguth: Website // LinkedIn
• The Voices of Search Podcast: Email // LinkedIn // Twitter
• Benjamin Shapiro: Website // LinkedIn //  Twitter

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Welcome to the final episode of our 2021 SEO Predictions week.   

So far this week, Jordan, Tyson, and I have talked about our predictions for 2021, which include what's going to happen with how Google evaluates content, their technology, what's going to happen in alternative video and voice search. Yesterday, we talked about some of the changes we think Google is gonna make in shopping in their SERP integrations. Today, we're going to wrap up our 2021 predictions by talking about our guesses on what's going to happen with Google's legal issues. Show Notes

Connect With: 

• Tyson Stockton: Website // LinkedIn
• Jordon Koene: Website // LinkedIn
• The Voices of Search Podcast: Email // LinkedIn // Twitter
• Benjamin Shapiro: Website // LinkedIn //  Twitter

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

This is the 4th episode of our 2021 SEO Predictions week. So far this week, Jordan, Tyson, and I have gone through four predictions: What's going to happen with Google's core updates and how they evaluate content. We talked about what we think they're going to do in terms of unleashing new technical changes. Yesterday, we talked about what's going to happen in an alternative search and specifically voice and video search. Today, we're going to talk about some of the changes that we think Google will make related to Google shopping in SERP integrations. Show Notes

Connect With: 

• Tyson Stockton: Website // LinkedIn
• Jordon Koene: Website // LinkedIn
• The Voices of Search Podcast: Email // LinkedIn // Twitter
• Benjamin Shapiro: Website // LinkedIn //  Twitter

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

This is the 3rd episode of our 2021 SEO Predictions week. Joining us are Tyson Stockton and Jordan Koene of Searchmetrics. So far this week, Jordan, Tyson and I have talked about our predictions for what's going to happen with Google's core algorithm update. We've talked about some of our technical predictions. Today, we're going to give you our predictions for what's going to happen with alternative formats of search in 2021. Show Notes

Connect With: 

• Tyson Stockton: Website // LinkedIn
• Jordon Koene: Website // LinkedIn
• The Voices of Search Podcast: Email // LinkedIn // Twitter
• Benjamin Shapiro: Website // LinkedIn //  Twitter

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

This is the 2nd part of our 5 part episode for the 2021 SEO Predictions week. Yesterday, Tyson, Jordan, and I talked about our predictions for how Google is going to evaluate the content and some of their core algorithm updates. Today, we're going to turn the page and talk about some of the technical changes that we believe Google will be making in 2021.

Connect With: 

• Tyson Stockton: Website // LinkedIn
• Jordon Koene: Website // LinkedIn
• The Voices of Search Podcast: Email // LinkedIn // Twitter
• Benjamin Shapiro: Website // LinkedIn //  Twitter

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Welcome to the initial episode of our 2021 SEO Predictions week. This week we're going to discuss all of our predictions for the wonder for 2021. Joining us for SEO Predictions Week on the Voices of Search Podcast is both Jordan Koene, who is a world-renowned SEO, Strategist and Advisor to Searchmetrics, and Tyson Stockton Searchmetric’s Vice -President of Services. Today, we're going to unearth our first prediction which is related to Google's core updates and how they evaluate content. Show Notes

Connect With: 

• Tyson Stockton: Website // LinkedIn
• Jordon Koene: Website // LinkedIn
• The Voices of Search Podcast: Email // LinkedIn // Twitter
• Benjamin Shapiro: Website // LinkedIn //  Twitter

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Content Optimization Week: Using data to optimize content for each stage of the funnel -- Marlon Glover // Searchmetrics

Connect With: 

• Marlon Glover: Website // LinkedIn
• The Voices of Search Podcast: Email // LinkedIn // Twitter
• Benjamin Shapiro: Website // LinkedIn //  Twitter

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.