Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast

Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast

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Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast episodes

  • Top of Funnel eComm Content -- Tyson Stockton // Searchmetrics

    This is our 4th installment of E-Commerce SEO Strategy Week. So far this week, Tyson and I have talked about the evolving SERP landscape, product feeds and some of the changes in Google Shopping. Yesterday, we talked about the fascinating topic of faceted search pages. Today we're going to turn our attention to the way that brands are using e-commerce content for top of funnel interactions on Google. Show Notes

    Connect With: 

    • Tyson Stockton: Website // LinkedIn
    • The Voices of Search Podcast: Email // LinkedIn // Twitter
    • Benjamin Shapiro: Website // LinkedIn //  Twitter

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

    13 min
  • Faceted Search Pages -- Tyson Stockton // Searchmetrics

    This is our 3rd installment of E-Commerce SEO Strategy Week. Joining us for E commerce SEO strategy Week is Tyson Stockton. Vice- President of Services at Searchmetrics. So far this week, Tyson and I have talked about the evolving SERP landscape and yesterday, we talked about product feeds and the evolution of Google shopping. Today, we're going to turn our attention towards faceted search pages.  Show Notes

    Connect With: 

    • Tyson Stockton: Website // LinkedIn
    • The Voices of Search Podcast: Email // LinkedIn // Twitter
    • Benjamin Shapiro: Website // LinkedIn //  Twitter

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

    11 min
  • Product Feeds & Google -- Tyson Stockton // Searchmetrics

    Welcome to our 2nd installment of E-commerce SEO Strategy Week . Yesterday, Tyson and I discussed the evolving SERP landscape and today, we're going to continue the conversation by talking about product feeds and Google Shopping. Joining us for E commerce SEO strategy week is Tyson Stockton, Vice-president of Services at Searchmetrics.  Show Notes

    Connect With: 

    • Tyson Stockton: Website // LinkedIn
    • The Voices of Search Podcast: Email // LinkedIn // Twitter
    • Benjamin Shapiro: Website // LinkedIn //  Twitter

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

    12 min
  • Evolving SERP Landscape -- Tyson Stockton // Searchmetrics

    Welcome to our 1st installment of E-commerce SEO Strategy Week . This week, we're going to publish an episode every day discussing everything that you need to know to monetize your e-commerce SEO strategies for 2021. Joining us for e commerce SEO strategy week is Tyson Stockton, Vice-president of Services at Searchmetrics, which is an SEO and content marketing platform that helps enterprise scale businesses monitor their online presence and make data driven decisions. Today, Tyson and I are going to talk about the evolving SERP Landscape.  Show Notes


    Connect With: 

    • Tyson Stockton: Website // LinkedIn
    • The Voices of Search Podcast: Email // LinkedIn // Twitter
    • Benjamin Shapiro: Website // LinkedIn //  Twitter

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

    15 min
  • What's the demand for SEO consultants these days? -- Jordan Koene // Searchmetrics

    Welcome to today’s episode wherein we're gonna be talking about what are some of the hottest topics, brands are looking for when it comes to hiring SEO consultants? Joining us today is Jordan Koene, SEO Strategist and an Advisor for Searchmetrics. Show Notes

    Connect With: 

    • Jordon Koene: Website // LinkedIn
    • The Voices of Search Podcast: Email // LinkedIn // Twitter
    • Benjamin Shapiro: Website // LinkedIn //  Twitter

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

    20 min
  • Google's house Cleaning of Search Console -- Jordan Koene // Searchmetrics

    Welcome to our conversation today about Google's Cleanup Of Their Search Console. I am with Jordan Koene, SEO Strategist and Advisor at Searchmetrics.  Show Notes

    Connect With: 

    • Jordon Koene: Website // LinkedIn
    • The Voices of Search Podcast: Email // LinkedIn // Twitter
    • Benjamin Shapiro: Website // LinkedIn //  Twitter

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

    9 min
  • Google's "About This Results" SERP Update -- Jordan Koene // Searchmetrics

    Welcome to today’s episode wherein we'll be discussing A New Update to Google's Search Engine Results Page. Joining us is Jordan Koene, SEO Strategist and Advisor for Searchmetrics. Show Notes


    Connect With: 

    • Jordon Koene: Website // LinkedIn
    • The Voices of Search Podcast: Email // LinkedIn // Twitter
    • Benjamin Shapiro: Website // LinkedIn //  Twitter


    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

    13 min
  • SEO Thinking beyond keywords -- Steve Clark // Tangent

    This is our 2nd episode with Steve Clark, Head of Digital Growth at Tangent. Yesterday, Steve and I talked about his five minute fundamentals for growth marketing. It was his first podcast, and we did 15 minutes. So we dragged him back here today to try it again and we're going to talk about SEO thinking beyond keywords. Show Notes


    Connect With: 

    • Steve Clark: Website // LinkedIn
    • The Voices of Search Podcast: Email // LinkedIn // Twitter
    • Benjamin Shapiro: Website // LinkedIn //  Twitter

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

    11 min
  • 5 minute fundamentals of Growth Marketing -- Steve Clark // Tangent

    Welcome to our 1st episode about the connection between growth marketing and SEO. Joining us is Steve Clark, who's the Head of Digital Growth at Tangent, which is a hybrid digital consultancy an agency that challenges norms to craft memorable customer experiences through product design, engineering and conversion rate optimization. Today, Steve, who's doing his first ever podcast is gonna walk us through his five minute fundamentals of growth marketing.  Show Notes


    Connect With: 

    • Steve Clark: Website // LinkedIn
    • The Voices of Search Podcast: Email // LinkedIn // Twitter
    • Benjamin Shapiro: Website // LinkedIn //  Twitter

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

    14 min
  • Where SEO fits into the Enterprise Marketing Mix? -- Jordan Koene // Searchmetrics

    This is our 2nd episode about SEO Strategy and joining me is friend of the program, SEO Strategist and Advisor of Searchmetrics, Jordan Koene. Yesterday, we we’re talking about if companies should prioritize SEO in their marketing mix and we said, basically the answer is it depends. Early stage companies, it really depends what your business model is, B2B SaaS companies that have long sales cycles need lots of content. Think about SEO from day one, ecommerce companies that are impulse purchases, maybe you can rely on your performance marketing to figure out your product market fit. When you start getting in growth stage companies, the answer is yes. You probably should start thinking about how to lower your cost per acquisition and you should be relying on content marketing and SEO. Today, we're going to talk a little bit about whether enterprise brands need to prioritize SEO. Show Notes


    Connect With: 

    • Jordon Koene: Website // LinkedIn
    • The Voices of Search Podcast: Email // LinkedIn // Twitter
    • Benjamin Shapiro: Website // LinkedIn //  Twitter

    See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

    13 min

About Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast

From the publisher's feed

Dive deep into the ever-changing world of content and search engine marketing. Discover actionable strategies and learn ways to gain insights through data that will help you navigate the…

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