Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast

Welcome to our 3-part review of Q3 of 2020. Kathy Brown, Senior SEO Manager at Searchmetrics helps us kick off our review by talking about some recent Google Updates that happened in this quarter. Show Notes

Connect With: 

• Kathy Brown: Website // LinkedIn
• The Voices of Search Podcast: Email // LinkedIn // Twitter
• Benjamin Shapiro: Website // LinkedIn //  Twitter

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Yesterday Jordan and I talked about the impending antitrust hearing that the United States government and 11 Attorneys General have filed against Google and Alphabet. Joining us again is Jordan Koene, SEO Strategist and Advisor for Searchmetrics. Today we'll be discussing the combination of SEO and everybody's favorite subject: politics.

Connect With: 

• Jordon Koene: Website // LinkedIn
• The Voices of Search Podcast: Email // LinkedIn // Twitter
• Benjamin Shapiro: Website // LinkedIn //  Twitter

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Today we review the complaint registered by the Justice Department against Google with Jordan Koene, SEO Strategist and Advisor for Searchmetrics. Today we're going to talk about the impending antitrust hearing that the United States government and 11 Attorneys General have filed against Google and Alphabet. 

Connect With: 

• Jordon Koene: Website // LinkedIn
• The Voices of Search Podcast: Email // LinkedIn // Twitter
• Benjamin Shapiro: Website // LinkedIn //  Twitter

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

In Previous Conversation, we discussed the current landscape of digital marketing and how it's changed over the course of 2020. Continuing our conversation with Doug Bell, CMO of Searchmetrics. In Today's podcast we discuss what should be expected in terms of the changes to the digital marketing landscape in 2021 and how to being able to do more with less.

Connect With: 

• Doug Bell: Website // LinkedIn
• The Voices of Search Podcast: Email // LinkedIn // Twitter
• Benjamin Shapiro: Website // LinkedIn //  Twitter

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Joining us today to discuss the state of digital marketing and how it might change in 2021 is Dough Bell, CMO a t Searchmetrics. We take a look at the current standings of the digital marketing landscape and how the ripple effects of Covid will continue to effect SEO and marketing.

Connect With: 

• Doug Bell: Website // LinkedIn
• The Voices of Search Podcast: Email // LinkedIn // Twitter
• Benjamin Shapiro: Website // LinkedIn //  Twitter

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

It's time for our monthly sit-down to discuss winners and losers with Tyson Stockton, Vice President of Services at Searchmetrics. Today we're going to review the last month and reveal some of the trends behind the movers, shakers, and slackers in the SEO world.

Connect With: 

• Tyson Stockton: Website // LinkedIn
• The Voices of Search Podcast: Email // LinkedIn // Twitter
• Benjamin Shapiro: Website // LinkedIn //  Twitter

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Today we end SEO Workflow Week with a bang! Joining us for the finale is Cassie Dell, Client Success Manager at Searchmetrics. Yesterday we talked about evaluating our SEO efforts in preparation for the final task, which is documentation and reading your reporting to your team. We wrap up this week with much learning on keeping your SEO efforts prioritized, organized, and ready for the next project. 

Connect With: 

• Cassie Dell: Website // LinkedIn
• The Voices of Search Podcast: Email // LinkedIn // Twitter
• Benjamin Shapiro: Website // LinkedIn //  Twitter

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

We're approaching the end of SEO Workflow Week but we've still got a lot to cover! Back for Part 4 is Casey Dell, Client Success Manager at Searchmetrics. So far we’ve talked about how to conduct your research and to make sure you’ve got all your bases covered, how to communicate your data effectively and efficiently to your organization, clients, and sponsors, and making sure your project goals and milestones are met. Today, Cassie and I talk about how to evaluate your SEO efforts.

Connect With: 

• Cassie Dell: Website // LinkedIn
• The Voices of Search Podcast: Email // LinkedIn // Twitter
• Benjamin Shapiro: Website // LinkedIn //  Twitter

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Back again for Day 3 of SEO Workflow Week is Cassie Dell, Client Success Manager at Searchmetrics. So far we've discussed getting your research done and communicating the targets to your organization effectively, and today we talk about how to make sure your workflow is aligned to your project goals and executing your milestones with air-tight implementation. We are halfway through our discussion on how to keep our SEO efforts prioritized and organized so if you haven’t yet, make sure to go back and review our previous conversations.

Connect With: 

• Cassie Dell: Website // LinkedIn
• The Voices of Search Podcast: Email // LinkedIn // Twitter
• Benjamin Shapiro: Website // LinkedIn //  Twitter

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Welcome back to SEO Workflow Week with Cassie Dell, Client Success Manager for Searchmetrics. Yesterday Cassie and I discussed how to do your research and assess your business, your metrics, your customers, and your keywords. Today we'll be discussing setting your SEO, communicating it, and getting buy-in from the organization.

Connect With: 

• Cassie Dell: Website // LinkedIn
• The Voices of Search Podcast: Email // LinkedIn // Twitter
• Benjamin Shapiro: Website // LinkedIn //  Twitter

See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.