Welcome back to Genetics & the Gavel, powered by American Cattlemen Media. Just ahead, we have Aaron McKinney, he's the Field Editor for American Cattlemen Media, and he sits own with Jake and Nick Welter, Owners of Welter Bros Angus. In this episode, Jake and Nick will dive into the Welter Bros Inaugural Production Sale, held on May 15th, 2026, at 6PM CST, in Onslow, Iowa. 

At Welter Bros Angus they've built their herd to deliver maternal strength, longevity, performance, and the kind of phenotype that stands out in the pasture. They believe maternal merit and pounds drive profitability, and take a practical, commercial-minded approach to their seedstock operation. Their motto is "If it doesn't work for our customers, it doesn't work for us".

Jake and Nick describe how the dairy background of previous generations shaped their philosophy toward maternal function, fertility, structure, and longevity. As teenagers, they began AI’ing commercial cows, gradually building a purebred Angus herd and moving to a closed bull battery based entirely on their own genetics. Today, their program emphasizes proven cow families, embryo work from elite donors, and cattle that balance phenotype with carcass and performance traits that work for commercial customers.

Much of the discussion highlights specific sale offerings for the May 15, 2026, evening sale at the farm near Onslow, Iowa. The brothers walk through key bulls, beginning with Nobility sons that are maternal siblings to PA Ultra, followed by War Buck progeny out of a high‑carcass donor and several bulls backed by influential cows like PA Rita 079, the C 773 line, and the 955 Pathfinder matriarch. They stress strong EPD packages, carcass merit, ribeye and IMF ratios, and structural quality, frequently referencing multi‑generation performance records.

The interview also covers Musgrave Colossal and related sons, Woodhill Evergreen and blueprint-related cattle, power bulls like Magnum 28 from the Morning Jill 539 cow family, and a group of mature bulls consigned by Foots Brothers, including maternal and full siblings to Cracker Jack. Jake and Nick then outline five elite open heifers, led by a Nobility daughter that is a full sister to lead bulls in the sale, along with Pinnacle, Commerce, and Isabelle-line females designed to generate future herd builders.

The episode concludes with practical sale details, including the May 15 sale date, free trucking within 250 miles, bulls ready to ship immediately and held until June 15, and the availability of online bidding through DV Auction, supported by the CK6 crew and other industry professionals.

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