Community is no longer a marketing trend — it’s a business model.
And in 2026, the brands who fail to understand this will fall behind.

In this powerful episode, Michelle shares the truth about community-led growth and the common mistakes companies, creators, and organizations continue to make. She pulls back the curtain on why content alone won’t drive loyalty, how consumers are making decisions differently, and why identity, belonging, and relationship equity are the new drivers of business success.

Michelle breaks down:

The mindset and operational shifts needed to build a sustainable community ecosystem

Michelle also shares her own experience building community-driven events, a global audience, a thriving collective, and brand partnerships — not through ads, but through connection, identity, and trust.

If your brand, team, or organization wants to thrive in 2026 and beyond, community isn’t optional. It’s foundational.

Contact Michelle to bring community-led strategy to your team in 2026.

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