The subject line read: “did you see this?” The message was from my editor Jen. “Nir, I saw the headline on this story and thought it might be written by you—but no!” she wrote. “Very weird.” I instantly clicked on the link she’d sent.

It was uncanny! An article written by Christopher Mele at the New York Times, freakishly similar to a post I’d written but hadn’t yet published.

You can read the Nir and Far blog post on: What Do You Do When Someone “Steals” Your Amazing Idea? https://www.nirandfar.com/2016/11/think-you-have-a-good-idea-someone-else-has-it-too.html

Nir & Far, a podcast about business, behaviour and the brain by Nir Eyal. If you enjoy this podcast, please subscribe on iTunes and leave an iTunes review. It will greatly help new listeners discover the show. Please visit my website Nir and Far for other info about my writing, books and teaching: http://www.nirandfar.com/