In this episode, I’ll dive into the topic of the cost of lost opportunity and one of the most crippling questions that every startup online entrepreneur should avoid focusing on, “What if it doesn’t sell?” That is the worst mindset one can have when they’re starting an online business (or any business for that matter) and I’m living proof that adopting the opposite of that is what anyone needs to thrive in business. If I had ever focused on that negative thought when I was starting out, I would never have been able to achieve the millions of dollars in sales that I’ve achieved so far, and I’m going to share my backstory to show you how to not give power to it.

My online business journey started nine years ago. I had trained to be a junior high teacher, so as you can imagine, I had no idea what I was doing, but I was very determined to keep going at it. I was juggling my four kids and I remember vividly nursing my baby while I uploaded the very first product picture and typed in the description with one hand. That was the day I launched my first online store, and before I knew it, I was making sales. I can recall feeling every single emotion in a single split second when I discovered that I had made my first sale. What’s even more amazing is that my first product was trash. 

Yes, trash. I was selling leftover crafting supplies that were headed to the trash can anyway, and I really never thought anyone would buy them from me, but I had to start from somewhere. So there I was selling trash, and lo and behold, I made my first $300 in sales. But that “What if?” question still lingered in my mind especially when I started having zero sales, and that was my fork in the road where I would need to choose to either give up or keep going. I decided to keep going and that was when I realized that I could really make money selling products online. I discovered that money just moves around and all I needed to do is put value out into the world for that money to land into my hands. Listen in to hear more of my story so you can get some much needed inspiration to get started with your own online store.

Key Takeaways:

• From bedhead, no makeup, and bangs to 7-Figure online entrepreneur (02:35)
• Shutting down the what if and beating out my husband’s salary (06:38)
• Moving away from “What if it doesn't sell?” to “What if it does sell?” (10:32)
• Starting small like Oprah and Bezos (12:55)
• Why you’re not selling despite having traffic coming to your website (16:42)
• How you can get out of that rat race of trying to lower your prices from your competition to beat out your competition (21:03)
• You are meant to figure it out and make money (23:36)

Additional Resources

• www.FreeSalesScript.com
• Eileen on Instagram

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