The Floral CEO

Why and how you should be working with a flower farmer this season


Listen Later

There are so many reasons to consider sourcing from local flower farms and with wedding season forecasted to be a big year now is the time to schedule in some research time to be able to incorporate locally sourced into the upcoming season.

Adding this into your wedding flower business is going to really change so many things in your business. When I started incorporating locally grown flowers I felt like my portfolio instantly was more elevated. It brought unique blooms and the range of textures made things really pop.

The freshness factor was really impacted when I started incorporating locally grown blooms. They are normally freshly cut by a flower flower, not packed in plastic and are in your hand to design with as much as a week sooner.

My number on way I have found flower farmers is on Instagram. Other florists tagging using their product. You can also search slowflowers.com and the https://www.ascfg.org/

Another huge factor that is I notice is the labor save of not having to unbox and unpackage a million things out of plastic. The waste of course is a total bummer but the time that it takes to get everything unpacked and out of the wrappers is a serious time investment. This is totally saved with buying local.

...more
View all episodesView all episodes
Download on the App Store

The Floral CEOBy Jeni Becht

  • 4.9
  • 4.9
  • 4.9
  • 4.9
  • 4.9

4.9

37 ratings


More shows like The Floral CEO

View all
Slow Flowers Podcast by Debra Prinzing

Slow Flowers Podcast

193 Listeners

Mile Higher by Mile Higher Media & Audioboom Studios

Mile Higher

20,596 Listeners

The Florist's Table by Yvonne Ashton, Valerie McNichols

The Florist's Table

12 Listeners

The Toast by Dear Media

The Toast

33,616 Listeners

The Flower Podcast by Scott Shepherd, Host and Flower Educator

The Flower Podcast

244 Listeners

Profitable Mindset by Charlotte Smith

Profitable Mindset

182 Listeners

Dateline NBC by NBC News

Dateline NBC

47,718 Listeners

Field and Garden with Lisa Mason Ziegler by Lisa Mason Ziegler

Field and Garden with Lisa Mason Ziegler

389 Listeners

The Business & Pleasure of Flowers by Vonda LaFever & Lori Wilson

The Business & Pleasure of Flowers

31 Listeners

True Crime with Kendall Rae by Mile Higher Media & Audioboom Studios

True Crime with Kendall Rae

6,136 Listeners

The Dirt on Flowers by Shannon Allen and Lyndsay Biehl

The Dirt on Flowers

334 Listeners

The Mel Robbins Podcast by Mel Robbins

The Mel Robbins Podcast

20,222 Listeners

Rooted Agritourism by Liz Fiedler

Rooted Agritourism

108 Listeners

Floral Guild Radio by Philadelphia Floral Guild

Floral Guild Radio

18 Listeners

Six Figure Flower Farming by Jenny Marks

Six Figure Flower Farming

199 Listeners