In this episode, Craig Poole reflects on why hospitality is uniquely positioned to create hope—especially in broken or forgotten places. Drawing on his experience turning around marginalized properties and communities, Craig explains why hope isn’t something leaders can wish for but must actively build through selfless decisions and risk-taking. The conversation explores hospitality as a giving profession—and how hope emerges when leaders invest in people others overlook. 

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Music for this show is produced by Clay Bassford of Bespoke Sound: Music Identity Design for Hospitality Brands